Braze (NASDAQ:BRZE) Stock: Insider Jonathan Hyman Sells 285,000 Shares

October 23, 2026 by InsiderTrades.com

Key Points

CTO Jonathan Hyman sold 285,000 Braze shares at an average price of $45.33, generating approximately $12.9 million. The sale was conducted under a pre-arranged Rule 10b5-1 plan, and Hyman retains 848,219 shares.
Braze shares opened at $45.86, near their 52-week high of $45.95, with a market capitalization of roughly $5.21 billion. The company recently exceeded quarterly earnings and revenue expectations, reporting $0.19 in EPS and $227.23 million in revenue.
Salesforce’s proposed acquisition values Braze at approximately $5.66 billion, or $47.50 per share, though the deal remains subject to shareholder approval and antitrust review. Analysts largely maintain a Hold stance, with a consensus price target of $43.95.

Braze, Inc. (NASDAQ:BRZE - Get Free Report) CTO Jonathan Hyman sold 285,000 shares of the firm's stock in a transaction that occurred on Tuesday, October 20th. The shares were sold at an average price of $45.33, for a total value of $12,919,050.00. Following the completion of the transaction, the chief technology officer directly owned 848,219 shares of the company's stock, valued at $38,449,767.27. The trade was a 25.15% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.

Salesforce Fuels AI Engine With $5.66B Braze Buyout

Jonathan Hyman also recently made the following trade(s):

On Thursday, October 15th, Jonathan Hyman sold 10,000 shares of Braze stock. The stock was sold at an average price of $30.04, for a total value of $300,400.00.
On Thursday, August 27th, Jonathan Hyman sold 42,000 shares of Braze stock. The stock was sold at an average price of $32.47, for a total value of $1,363,740.00.
On Monday, August 24th, Jonathan Hyman sold 10,000 shares of Braze stock. The stock was sold at an average price of $31.04, for a total value of $310,400.00.
On Wednesday, August 19th, Jonathan Hyman sold 9,413 shares of Braze stock. The shares were sold at an average price of $29.99, for a total value of $282,295.87.
On Thursday, August 13th, Jonathan Hyman sold 35,000 shares of Braze stock. The shares were sold at an average price of $30.03, for a total value of $1,051,050.00.
On Monday, August 10th, Jonathan Hyman sold 10,148 shares of Braze stock. The shares were sold at an average price of $27.27, for a total value of $276,735.96.
On Friday, August 7th, Jonathan Hyman sold 17,895 shares of Braze stock. The shares were sold at an average price of $27.03, for a total value of $483,701.85.

Braze Trading Up 0.4%

NASDAQ:BRZE opened at $45.86 on Friday. The company has a market capitalization of $5.21 billion, a PE ratio of -44.52 and a beta of 0.91. The company has a quick ratio of 1.27, a current ratio of 1.27 and a debt-to-equity ratio of 0.02. Braze, Inc. has a 52-week low of $15.26 and a 52-week high of $45.95. The stock has a fifty day simple moving average of $29.30 and a 200-day simple moving average of $25.39.

MarketBeat Week in Review – 09/21 - 09/25

Braze (NASDAQ:BRZE - Get Free Report) last released its quarterly earnings data on Tuesday, September 8th. The company reported $0.19 EPS for the quarter, topping the consensus estimate of $0.16 by $0.03. The business had revenue of $227.23 million for the quarter, compared to analyst estimates of $220.27 million. Braze had a negative net margin of 13.55% and a negative return on equity of 16.11%. The business's revenue for the quarter was up 26.2% compared to the same quarter last year. During the same period in the previous year, the firm earned $0.15 EPS. Braze has set its FY 2027 guidance at 0.640-0.650 EPS and its Q3 2027 guidance at 0.130-0.140 EPS. On average, equities research analysts expect that Braze, Inc. will post -0.70 earnings per share for the current fiscal year.

Key Stories Impacting Braze

Here are the key news stories impacting Braze this week:

Positive Sentiment: Salesforce’s proposed acquisition values Braze at approximately $5.66 billion and offers shareholders $47.50 per share, representing roughly a 58% premium to Braze’s pre-announcement price. The transaction gives investors a defined cash exit and supports the stock’s move toward the offer price. Salesforce Fuels AI Engine With $5.66B Braze Buyout
Positive Sentiment: UBS described the acquisition as a strategic fit at a reasonable price, noting that Braze would add a faster-growing marketing-technology platform to Salesforce’s portfolio and strengthen its real-time data and AI offerings. Salesforce's Braze deal wins UBS backing
Positive Sentiment: Trading activity also reflects bullish sentiment: investors purchased a high volume of Braze call options, while a separate analysis argued that the stock could remain undervalued despite its approximately 80% run. Stock Traders Buy High Volume of Braze Call Options
Neutral Sentiment: DA Davidson lowered its rating from Buy to Hold, and Citigroup cut its rating from Buy to Neutral. However, both firms set price targets of $47.50, leaving limited upside but broadly aligning with Salesforce’s offer.
Neutral Sentiment: The deal remains subject to shareholder approval and antitrust review, with completion expected in Salesforce’s fiscal 2028. The current price below $47.50 reflects some uncertainty about closing and timing.
Negative Sentiment: Several law firms are investigating whether the proposed price and sale process adequately protect Braze shareholders. These inquiries do not currently change the offer but could create legal or deal-completion risks. Braze Investor Alert
Negative Sentiment: CTO Jonathan Hyman sold a combined 295,000 shares under a pre-arranged Rule 10b5-1 plan. Although the sales were scheduled and he retains a substantial stake, the transactions may weigh modestly on sentiment after the recent rally.

Analysts Set New Price Targets

Braze Beat Expectations—Now 2 SaaS Peers Are in Focus

Several analysts have issued reports on BRZE shares. Barclays reaffirmed an "equal weight" rating and issued a $48.00 price target (up from $38.00) on shares of Braze in a report on Tuesday. Needham & Company LLC cut shares of Braze from a "buy" rating to a "hold" rating in a research note on Tuesday. Stephens downgraded Braze from an "overweight" rating to a "buy" rating and lifted their price objective for the stock from $34.00 to $47.50 in a research report on Wednesday. Citizens Jmp reaffirmed a "market outperform" rating and issued a $35.00 target price on shares of Braze in a research note on Monday, October 5th. Finally, Raymond James Financial cut Braze from an "outperform" rating to a "market perform" rating in a report on Wednesday. Seven analysts have rated the stock with a Buy rating, fifteen have given a Hold rating and one has given a Sell rating to the company. According to MarketBeat, the stock has a consensus rating of "Hold" and an average price target of $43.95.

Get Our Latest Stock Report on Braze

Institutional Inflows and Outflows

Institutional investors have recently added to or reduced their stakes in the company. The Manufacturers Life Insurance Company lifted its holdings in Braze by 30.4% in the 1st quarter. The Manufacturers Life Insurance Company now owns 1,885,577 shares of the company's stock valued at $44,518,000 after purchasing an additional 439,513 shares in the last quarter. Stephens Investment Management Group LLC boosted its stake in shares of Braze by 11.2% during the 1st quarter. Stephens Investment Management Group LLC now owns 1,370,986 shares of the company's stock worth $32,369,000 after purchasing an additional 137,843 shares during the last quarter. Dimensional Fund Advisors LP purchased a new stake in shares of Braze during the first quarter worth about $14,294,000. Bank of New York Mellon Corp purchased a new stake in shares of Braze during the second quarter worth about $11,814,000. Finally, Glenmede Trust Co. NA grew its holdings in shares of Braze by 36.5% during the first quarter. Glenmede Trust Co. NA now owns 538,845 shares of the company's stock worth $12,722,000 after buying an additional 144,176 shares in the last quarter. Institutional investors and hedge funds own 90.47% of the company's stock.

About Braze

(Get Free Report)

Braze, Inc is a customer engagement software company that provides a platform for businesses to build, manage and measure personalized interactions with consumers. Its technology is designed to help brands communicate with customers across digital channels, including mobile applications, websites, email, SMS and messaging services.

The Braze platform supports customer data collection and segmentation, campaign creation, journey orchestration, experimentation and engagement analytics. Its capabilities include in-app and web messaging, push notifications, email marketing, content personalization and automated lifecycle campaigns.