Jordan Douglas Bradle Sweetnam Sells 12,978 Shares of eBay (NASDAQ:EBAY) Stock

Key Points

  • Insider sale: eBay SVP Jordan Douglas Bradle Sweetnam sold 12,978 shares on March 18 at an average of $92.44 for about $1.20M, trimming his stake by 23.21% to 42,948 shares (≈$3.97M).
  • Solid results and dividend bump: eBay beat Q results with $1.41 EPS vs. $1.35 expected and revenue up 15% YoY to $2.97B, set Q1 guidance of $1.53–$1.59, and raised its quarterly dividend to $0.31 (annualized $1.24, ~1.4% yield).
  • Mixed market signals: Analysts (Needham, Citi) have raised price targets and reiterated positive ratings, but multiple senior‑VP insider sales this week and a Mexico request to halt pre‑Hispanic artifact listings present near‑term sentiment and regulatory risks.

eBay Inc. (NASDAQ:EBAY - Get Free Report) SVP Jordan Douglas Bradle Sweetnam sold 12,978 shares of the business's stock in a transaction that occurred on Wednesday, March 18th. The shares were sold at an average price of $92.44, for a total value of $1,199,686.32. Following the completion of the sale, the senior vice president owned 42,948 shares of the company's stock, valued at approximately $3,970,113.12. This trade represents a 23.21% decrease in their ownership of the stock. The sale was disclosed in a document filed with the SEC, which can be accessed through the SEC website.

Jordan Douglas Bradle Sweetnam also recently made the following trade(s):

  • On Wednesday, February 18th, Jordan Douglas Bradle Sweetnam sold 1,009 shares of eBay stock. The shares were sold at an average price of $79.87, for a total value of $80,588.83.
  • On Friday, January 30th, Jordan Douglas Bradle Sweetnam sold 33,441 shares of eBay stock. The shares were sold at an average price of $91.99, for a total value of $3,076,237.59.

eBay Trading Down 1.1%

Shares of eBay stock opened at $90.74 on Friday. The company has a quick ratio of 1.10, a current ratio of 1.10 and a debt-to-equity ratio of 1.30. eBay Inc. has a 12-month low of $58.71 and a 12-month high of $101.15. The company has a market capitalization of $40.65 billion, a price-to-earnings ratio of 20.86, a PEG ratio of 1.92 and a beta of 1.38. The firm's 50-day moving average price is $89.83 and its two-hundred day moving average price is $88.50.




eBay (NASDAQ:EBAY - Get Free Report) last issued its earnings results on Wednesday, February 18th. The e-commerce company reported $1.41 EPS for the quarter, beating the consensus estimate of $1.35 by $0.06. The company had revenue of $2.97 billion during the quarter, compared to analysts' expectations of $2.87 billion. eBay had a net margin of 18.30% and a return on equity of 43.04%. The business's revenue for the quarter was up 15.0% compared to the same quarter last year. During the same period in the previous year, the company earned $1.25 EPS. eBay has set its Q1 2026 guidance at 1.530-1.590 EPS. On average, analysts forecast that eBay Inc. will post 3.86 earnings per share for the current fiscal year.

eBay Increases Dividend

The firm also recently announced a quarterly dividend, which will be paid on Friday, March 20th. Shareholders of record on Friday, March 6th will be paid a dividend of $0.31 per share. The ex-dividend date is Friday, March 6th. This is a boost from eBay's previous quarterly dividend of $0.29. This represents a $1.24 annualized dividend and a yield of 1.4%. eBay's dividend payout ratio is currently 28.51%.

Key Headlines Impacting eBay

Here are the key news stories impacting eBay this week:

  • Positive Sentiment: Citi raised its price target on eBay to $114 (from $107) and reiterated a Buy, citing strength in eBay’s AI execution — an analyst upgrade that can lift sentiment and valuation expectations. Citi Raises eBay Target
  • Positive Sentiment: Retail and marketing activity: multiple consumer outlets are promoting eBay deals, and eBay is running event livestreams (e.g., MegaCon Orlando) that can boost engagement and short‑term GMV. These help reinforce demand narratives. MegaCon Orlando eBay livestreams
  • Neutral Sentiment: Positive editorial/roundup coverage: eBay appears in articles listing high‑growth dividend stocks and consumer deal roundups — helpful for investor awareness but not an immediate earnings or regulatory driver. Coverage: High-growth dividend lists
  • Neutral Sentiment: Mentions on shows and trade ideas (e.g., CNBC coverage referenced by Benzinga) keep eBay in conversation with investors but are not catalytic by themselves. CNBC 'Final Trades' mention
  • Negative Sentiment: Insider selling: three senior VPs disclosed sizable stock sales this week (totaling several million dollars), trimming their holdings by double‑digit percentages — a near‑term negative for sentiment even if sales may be for diversification or liquidity. Insider sale filings
  • Negative Sentiment: Regulatory / reputational risk: Mexico’s culture ministry urged eBay to stop sales of pre‑Hispanic artifacts — a request that could lead to tighter controls, negative press, or operational headwinds in specific categories. The impact depends on eBay’s response and scope of affected listings. Mexico urges eBay to halt artefact sales

Institutional Inflows and Outflows

A number of large investors have recently added to or reduced their stakes in the business. High Point Wealth Management LLC bought a new stake in eBay during the 4th quarter worth approximately $26,000. Abound Financial LLC bought a new position in shares of eBay during the fourth quarter valued at $26,000. Financial Consulate Inc. bought a new position in shares of eBay during the third quarter valued at $27,000. Jessup Wealth Management Inc acquired a new position in shares of eBay during the fourth quarter worth $27,000. Finally, Steigerwald Gordon & Koch Inc. acquired a new position in shares of eBay during the third quarter worth $28,000. Institutional investors own 87.48% of the company's stock.

Wall Street Analyst Weigh In

EBAY has been the subject of a number of research analyst reports. Needham & Company LLC boosted their price target on eBay from $115.00 to $122.00 and gave the stock a "buy" rating in a report on Thursday, February 19th. Piper Sandler reiterated an "overweight" rating and issued a $105.00 target price (up from $98.00) on shares of eBay in a research report on Thursday, February 19th. President Capital lowered their target price on eBay from $103.00 to $94.00 and set a "buy" rating for the company in a research note on Friday, December 19th. Sanford C. Bernstein reissued an "outperform" rating on shares of eBay in a report on Thursday, February 19th. Finally, Bank of America raised their price target on shares of eBay from $100.00 to $102.00 and gave the company a "neutral" rating in a research note on Thursday, February 19th. Fourteen research analysts have rated the stock with a Buy rating, nineteen have issued a Hold rating and one has given a Sell rating to the company. Based on data from MarketBeat.com, the stock has an average rating of "Hold" and an average target price of $97.97.

Get Our Latest Report on EBAY

About eBay

(Get Free Report)

eBay Inc is a global e-commerce company that operates an online marketplace connecting individual consumers and businesses for the sale and purchase of new, used and collectible goods. Founded in 1995 by Pierre Omidyar and headquartered in San Jose, California, eBay grew from its early auction-style site into a diversified platform offering both auction-format listings and fixed-price "Buy It Now" transactions. The company completed an initial public offering in the late 1990s and has since evolved its platform and services to support a broad range of product categories and buyer preferences.

The company's core business centers on its marketplace platform, which provides listing, search and transaction capabilities for millions of items across consumer goods, electronics, fashion, collectibles and more.

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Insider Buying and Selling by Quarter for eBay (NASDAQ:EBAY)

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