Netflix (NASDAQ:NFLX) Director Sells $39,078,004.30 in Stock

Netflix, Inc. (NASDAQ:NFLX - Get Free Report) Director Reed Hastings sold 426,290 shares of Netflix stock in a transaction that occurred on Friday, January 2nd. The shares were sold at an average price of $91.67, for a total transaction of $39,078,004.30. Following the transaction, the director directly owned 3,940 shares in the company, valued at approximately $361,179.80. This trade represents a 99.08% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available through this hyperlink.

• Netflix Is Out of Favor—and That’s Why It’s Getting Interesting

Reed Hastings also recently made the following trade(s):

• On Monday, December 1st, Reed Hastings sold 375,470 shares of Netflix stock. The stock was sold at an average price of $108.43, for a total transaction of $40,712,212.10.
• On Friday, October 31st, Reed Hastings sold 403,740 shares of Netflix stock. The shares were sold at an average price of $112.15, for a total transaction of $45,279,844.74.

Netflix Stock Performance

NASDAQ:NFLX opened at $91.45 on Tuesday. The firm's fifty day simple moving average is $102.65 and its 200 day simple moving average is $115.15. The company has a current ratio of 1.33, a quick ratio of 1.33 and a debt-to-equity ratio of 0.56. Netflix, Inc. has a twelve month low of $82.11 and a twelve month high of $134.12. The firm has a market capitalization of $387.49 billion, a price-to-earnings ratio of 38.20 and a beta of 1.71.

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Netflix (NASDAQ:NFLX - Get Free Report) last announced its quarterly earnings results on Tuesday, October 21st. The Internet television network reported $5.87 earnings per share (EPS) for the quarter, beating the consensus estimate of $0.69 by $5.18. The firm had revenue of $11.32 billion during the quarter, compared to the consensus estimate of $11.52 billion. Netflix had a return on equity of 41.86% and a net margin of 24.05%.The firm's quarterly revenue was up 17.2% compared to the same quarter last year. During the same period in the prior year, the firm earned $0.54 EPS. Netflix has set its Q4 2025 guidance at 5.450-5.450 EPS. As a group, equities research analysts expect that Netflix, Inc. will post 24.58 earnings per share for the current fiscal year.

Hedge Funds Weigh In On Netflix

Several large investors have recently modified their holdings of the stock. BG Investment Services Inc. bought a new position in Netflix in the 2nd quarter worth $338,000. MRA Advisory Group increased its position in shares of Netflix by 28.4% during the second quarter. MRA Advisory Group now owns 919 shares of the Internet television network's stock valued at $1,231,000 after buying an additional 203 shares during the period. Sava Infond d.o.o. raised its stake in Netflix by 25.1% in the second quarter. Sava Infond d.o.o. now owns 1,495 shares of the Internet television network's stock worth $2,002,000 after buying an additional 300 shares in the last quarter. McGlone Suttner Wealth Management Inc. lifted its holdings in Netflix by 1.4% in the second quarter. McGlone Suttner Wealth Management Inc. now owns 989 shares of the Internet television network's stock worth $1,324,000 after buying an additional 14 shares during the period. Finally, Boomfish Wealth Group LLC bought a new stake in Netflix during the 2nd quarter valued at approximately $398,000. Institutional investors own 80.93% of the company's stock.

Key Headlines Impacting Netflix

• MarketBeat Week in Review – 12/15 - 12/19

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: High-volume call buying suggests traders are placing bullish bets or positioning for big post-earnings moves; this can boost short-term demand for the stock. Traders Buy High Volume of Netflix Call Options (NASDAQ:NFLX)
• Positive Sentiment: Multiple analyst and media pieces highlight long-term upside and list NFLX as a buy for patient investors, citing content assets and potential strategic moves (including mentions of the Warner Bros. angle). That supportive narrative can attract value-oriented buyers. 2 Leading Tech Stocks to Buy in 2026
• Neutral Sentiment: Netflix reports Q4 results on Jan. 20; several articles debate whether to buy before results or wait — the event increases volatility but is a neutral catalyst until results are known. Should You Buy Netflix Stock Before Jan. 20?
• Neutral Sentiment: Fresh pieces reassessing valuation after recent weakness provide context for longer-term investors but don't create an immediate directional trade on their own. Assessing Netflix (NFLX) Valuation After Recent Share Price Weakness And Long Term Gains
• Neutral Sentiment: Editorials and streaming roundups (content calendar) are unlikely to move the stock materially but keep subscriber/revenue narrative visible to investors. Here’s what’s worth streaming in January on Netflix, Hulu, HBO Max and more
• Negative Sentiment: Director Reed Hastings disclosed a large sale of 426,290 shares (~$39.1M at ~$91.67), cutting his stake by ~99% — sizable insider selling can weigh on sentiment. Reed Hastings Insider Sale
• Negative Sentiment: Analyst/commentary pieces describe NFLX entering a "repricing" phase as consensus enthusiasm fades; that narrative can pressure multiple compression and deter momentum buyers. Netflix: From Consensus Long To Repricing Phase
• Negative Sentiment: Coverage noting continued share declines raises questions about whether the stock is a near-term value or still falling—this can keep selling pressure elevated until clearer fundamental signs appear. Netflix Stock Just Keeps Falling. Is It Finally a Buy?

Wall Street Analyst Weigh In

Several analysts have issued reports on the stock. Loop Capital lowered their price objective on shares of Netflix from $135.00 to $132.50 in a research report on Wednesday, October 22nd. Needham & Company LLC restated a "buy" rating and issued a $150.00 target price on shares of Netflix in a research note on Tuesday, December 9th. Piper Sandler reaffirmed an "overweight" rating and set a $140.00 price target (down previously from $150.00) on shares of Netflix in a research note on Wednesday, October 22nd. Itau BBA Securities started coverage on shares of Netflix in a report on Tuesday, October 7th. They issued an "outperform" rating and a $151.40 price objective on the stock. Finally, The Goldman Sachs Group decreased their price objective on shares of Netflix from $131.00 to $130.00 and set a "neutral" rating for the company in a research report on Tuesday, September 30th. Two analysts have rated the stock with a Strong Buy rating, twenty-eight have issued a Buy rating, fourteen have assigned a Hold rating and one has assigned a Sell rating to the stock. According to data from MarketBeat, Netflix currently has a consensus rating of "Moderate Buy" and a consensus price target of $130.45.

View Our Latest Stock Report on NFLX

Netflix Company Profile

(Get Free Report)

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company's primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.

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