Key Points
- CFO Elizabeth Coddington sold 21,819 shares at an average $3.87 for $84,439.53, trimming her stake by 5.92% to 346,535 shares (≈$1.34M); combined insider sales with a VP amounted to roughly 64,000 shares, a signal some investors view negatively.
- Peloton's stock jumped about 6.7%
- Fundamentals and analyst views remain mixed: Peloton missed EPS estimates (−$0.09 vs. −$0.07), saw revenue fall 2.5% YoY, and carries a MarketBeat consensus rating of "Hold" with an average target around $8.42 while trading near its 52‑week low.
Peloton Interactive, Inc. (NASDAQ:PTON - Get Free Report) CFO Elizabeth Coddington sold 21,819 shares of Peloton Interactive stock in a transaction on Monday, March 16th. The stock was sold at an average price of $3.87, for a total transaction of $84,439.53. Following the sale, the chief financial officer directly owned 346,535 shares in the company, valued at approximately $1,341,090.45. This trade represents a 5.92% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through this link.
Peloton Interactive Stock Up 6.7%
Shares of NASDAQ PTON opened at $4.13 on Wednesday. The firm has a 50-day simple moving average of $4.96 and a 200-day simple moving average of $6.44. The stock has a market capitalization of $1.76 billion, a price-to-earnings ratio of -31.77, a price-to-earnings-growth ratio of 0.77 and a beta of 2.47. Peloton Interactive, Inc. has a 52 week low of $3.65 and a 52 week high of $9.20.
Peloton Interactive (NASDAQ:PTON - Get Free Report) last posted its quarterly earnings results on Thursday, February 5th. The company reported ($0.09) earnings per share for the quarter, missing the consensus estimate of ($0.07) by ($0.02). During the same period in the previous year, the firm earned ($0.24) EPS. Peloton Interactive's quarterly revenue was down 2.5% on a year-over-year basis. As a group, equities research analysts expect that Peloton Interactive, Inc. will post -0.36 EPS for the current year.
Institutional Trading of Peloton Interactive
Several institutional investors have recently made changes to their positions in the company. Sankala Group LLC acquired a new position in Peloton Interactive in the fourth quarter valued at approximately $31,000. MAI Capital Management grew its position in Peloton Interactive by 64.6% in the second quarter. MAI Capital Management now owns 5,498 shares of the company's stock worth $38,000 after acquiring an additional 2,158 shares during the period. Advisory Services Network LLC acquired a new stake in Peloton Interactive during the third quarter worth $48,000. Evolve Private Wealth LLC acquired a new stake in Peloton Interactive during the fourth quarter worth $62,000. Finally, NewEdge Advisors LLC raised its position in Peloton Interactive by 575.2% in the fourth quarter. NewEdge Advisors LLC now owns 10,182 shares of the company's stock valued at $63,000 after purchasing an additional 8,674 shares during the period. Hedge funds and other institutional investors own 77.01% of the company's stock.
Wall Street Analysts Forecast Growth
A number of equities research analysts have recently issued reports on PTON shares. Telsey Advisory Group dropped their price target on Peloton Interactive from $8.00 to $6.00 and set a "market perform" rating for the company in a research report on Friday, February 6th. Weiss Ratings reissued a "sell (d-)" rating on shares of Peloton Interactive in a research note on Friday, January 9th. Citigroup dropped their target price on Peloton Interactive from $8.25 to $5.00 and set a "neutral" rating for the company in a report on Thursday, February 12th. Truist Financial cut their target price on Peloton Interactive from $12.00 to $9.00 and set a "buy" rating for the company in a research note on Friday, February 6th. Finally, Morgan Stanley lifted their price target on Peloton Interactive from $6.00 to $6.50 and gave the stock an "equal weight" rating in a report on Wednesday, November 19th. Seven research analysts have rated the stock with a Buy rating, nine have given a Hold rating and one has given a Sell rating to the stock. According to MarketBeat, Peloton Interactive presently has an average rating of "Hold" and a consensus target price of $8.42.
Read Our Latest Research Report on PTON
Key Headlines Impacting Peloton Interactive
Here are the key news stories impacting Peloton Interactive this week:
- Positive Sentiment: Peloton launched a Commercial Series bike and tread built for high‑traffic gyms, signaling a push beyond at‑home equipment into the commercial fitness market — a direct growth catalyst for revenue diversification. Peloton Officially Heads to the Gym
- Positive Sentiment: Peloton named Sarah Robb O’Hagan as Chief Content and Member Development Officer to accelerate content, membership growth and the company's evolution into a broader connected‑wellness player — a strategic hire that complements the commercial push. Sarah Robb O'Hagan Appointed
- Positive Sentiment: Market reaction / media: coverage framed the product launch + hire as the catalyst for the intraday rally, with headlines noting a sizable morning surge tied to those announcements. Why Peloton Stock Skyrocketed
- Positive Sentiment: Unusual options activity: traders bought ~49,577 call options (≈+73% vs. average), suggesting speculative bullish positioning that likely magnified the upside on the news. Options Activity / Market Data
- Neutral Sentiment: Bullish writeups and investor theses have circulated recently, recycling value/bull arguments and attracting attention from retail investors; those pieces can support sentiment but are speculative. Is PTON A Good Stock To Buy Now?
- Negative Sentiment: Insider selling: VP Nick V. Caldwell and CFO Elizabeth F. Coddington disclosed sales (combined ~64k shares), which investors often view as a negative signal about near‑term insider conviction. Filings: SEC links. Caldwell Form 4 Coddington Form 4
- Negative Sentiment: Critical coverage: at least one bearish piece argues Peloton’s structural problems persist and that management changes and product tweaks may not reverse long‑term damage, a narrative that can limit sustained rallies. The Destruction of Peloton Continues
Peloton Interactive Company Profile
(
Get Free Report)
Peloton Interactive, Inc operates a digital fitness platform that combines connected exercise equipment with live and on-demand workout classes. The company's core products include stationary bikes (Peloton Bike and Bike+), treadmills (Peloton Tread and Tread+), and the Peloton Row. Each device integrates a touchscreen display that streams instructor-led cycling, running, strength, yoga, meditation and other fitness classes. Peloton generates recurring revenue through subscription plans, which grant users access to its growing library of workouts, performance tracking tools and community features.
Founded in 2012 by John Foley and headquartered in New York City, Peloton set out to deliver an immersive home-fitness experience by blending hardware, software and content.
Further Reading
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