Key Points
- Insider selling: Director Neil Hunt sold 2,000 shares at an average price of $108.98 for $217,960, reducing his stake to 7,782 shares (a 20.45% decrease); the CAO also sold 729 shares, per SEC filings.
- Analyst sentiment: Wall Street is broadly positive—23 Buys, 5 Holds and 1 Sell—with several firms raising targets (e.g., Wedbush to $130, Pivotal to $135) and a consensus price target of $118.12.
- Recent results and outlook: Roku's latest quarter beat EPS estimates ($0.16 vs. $0.07) and revenue rose 14% year-over-year, but the company still shows negative net margin/ROE and analysts expect roughly -0.3 EPS for the current fiscal year.
Roku, Inc. (NASDAQ:ROKU - Get Free Report) CAO Matthew Banks sold 729 shares of the firm's stock in a transaction on Friday, January 2nd. The shares were sold at an average price of $109.04, for a total value of $79,490.16. Following the transaction, the chief accounting officer owned 5,825 shares in the company, valued at approximately $635,158. This trade represents a 11.12% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which is accessible through this hyperlink.
Roku Price Performance
Shares of ROKU stock opened at $113.28 on Wednesday. The firm has a 50-day moving average of $103.63 and a 200-day moving average of $96.79. Roku, Inc. has a one year low of $52.43 and a one year high of $116.66. The company has a market cap of $16.74 billion, a P/E ratio of -566.37 and a beta of 1.95.
Roku (NASDAQ:ROKU - Get Free Report) last posted its quarterly earnings data on Thursday, October 30th. The company reported $0.16 EPS for the quarter, beating the consensus estimate of $0.07 by $0.09. Roku had a negative net margin of 0.61% and a negative return on equity of 1.08%. The firm had revenue of $1.21 billion during the quarter, compared to analyst estimates of $1.21 billion. During the same quarter last year, the business posted ($0.06) EPS. The company's revenue for the quarter was up 14.0% on a year-over-year basis. As a group, research analysts expect that Roku, Inc. will post -0.3 earnings per share for the current fiscal year.
Trending Headlines about Roku
Here are the key news stories impacting Roku this week:
- Positive Sentiment: Roku expanded its ad-measurement toolkit by adopting iSpot’s outcomes-based metric, positioning the company to improve ad targeting and measurement — a potential revenue catalyst as advertisers seek better ROI from streaming ads. Roku, iSpot bring outcome-based optimisation to streaming
- Positive Sentiment: Roku’s technical setup shows improving momentum — a recent "golden cross" / break above the 20-day moving average is cited by analysts as a short-term bullish signal that can attract technical buyers. Roku Just Flashed Golden Cross Signal
- Positive Sentiment: Structural market tailwinds: a recent industry report highlights that smart TVs remain the primary streaming device in U.S. homes, supporting Roku’s platform and device ecosystem growth over time. Smart TV Is Primary Streaming Device in U.S. Homes
- Neutral Sentiment: Product/UX items and third‑party app availability (e.g., KREX+ livestreaming, tips on display resolution, stick longevity) are mixed consumer-facing stories that matter for user satisfaction but are unlikely to drive near-term stock moves absent broader adoption or major outages. KREX+ app now available Display resolution tip
- Neutral Sentiment: An analyst upgrade: Arete raised Roku from "neutral" to "buy" with a $132 target, which provides upside conviction for some investors but has not overwhelmed other near-term sentiment drivers.
- Negative Sentiment: Insider selling: Director Neil D. Hunt sold 2,000 shares and CAO Matthew C. Banks sold 729 shares in early January, reducing their holdings — filings are posted with the SEC and may be read as a negative signal by some investors. Neil D. Hunt Form 4 Matthew C. Banks Form 4
- Negative Sentiment: Market reaction: the stock traded lower today, reflecting a mix of cautious sentiment despite positive ad-tech and technical signals; investors appear weighing near-term execution and ad-revenue visibility against insider sales and general market moves. Zacks: Stock Declines While Market Improves
Wall Street Analysts Forecast Growth
Several brokerages have recently issued reports on ROKU. Susquehanna reaffirmed a "positive" rating and set a $130.00 target price on shares of Roku in a research report on Friday, October 31st. Wedbush raised their price objective on shares of Roku from $115.00 to $130.00 and gave the stock an "outperform" rating in a report on Thursday, December 11th. Guggenheim lifted their price objective on shares of Roku from $110.00 to $115.00 and gave the stock a "buy" rating in a research report on Thursday, December 4th. Zacks Research lowered shares of Roku from a "strong-buy" rating to a "hold" rating in a research note on Tuesday, December 30th. Finally, Arete raised shares of Roku from a "neutral" rating to a "buy" rating and set a $132.00 price target on the stock in a report on Monday. Twenty-three research analysts have rated the stock with a Buy rating, five have assigned a Hold rating and one has assigned a Sell rating to the company's stock. According to MarketBeat, the company currently has an average rating of "Moderate Buy" and a consensus target price of $118.12.
Get Our Latest Analysis on Roku
Institutional Inflows and Outflows
Hedge funds have recently added to or reduced their stakes in the stock. AQR Capital Management LLC raised its position in shares of Roku by 275.5% in the third quarter. AQR Capital Management LLC now owns 2,586,125 shares of the company's stock worth $258,897,000 after buying an additional 1,897,407 shares in the last quarter. Tableaux LLC purchased a new stake in shares of Roku in the 2nd quarter valued at about $1,746,000. Acadian Asset Management LLC boosted its position in shares of Roku by 456.7% during the 1st quarter. Acadian Asset Management LLC now owns 1,905,779 shares of the company's stock valued at $134,222,000 after acquiring an additional 1,563,449 shares during the last quarter. Holocene Advisors LP grew its holdings in shares of Roku by 352.3% during the third quarter. Holocene Advisors LP now owns 1,650,448 shares of the company's stock worth $165,259,000 after purchasing an additional 1,285,585 shares in the last quarter. Finally, Duquesne Family Office LLC increased its position in shares of Roku by 123.0% in the second quarter. Duquesne Family Office LLC now owns 1,100,500 shares of the company's stock worth $96,723,000 after purchasing an additional 606,900 shares during the last quarter. Hedge funds and other institutional investors own 86.30% of the company's stock.
About Roku
(
Get Free Report)
Roku, Inc (NASDAQ: ROKU) is a technology company that develops and operates a proprietary streaming platform designed to deliver entertainment content to consumers via internet-connected devices and smart televisions. Since its inception in 2002 in California, Roku has focused on simplifying access to streaming services for viewers worldwide. The company's platform enables users to discover, access and manage a wide array of over-the-top content from major streaming services, free ad-supported channels and niche providers.
At the core of Roku's product lineup are a range of streaming players and sticks, which connect to televisions via HDMI and deliver the Roku OS experience.
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