Sonos, Inc. (NASDAQ:SONO - Get Free Report) major shareholder Coliseum Capital Management, L purchased 13,920 shares of Sonos stock in a transaction that occurred on Monday, March 16th. The shares were purchased at an average cost of $13.25 per share, with a total value of $184,440.00. Following the transaction, the insider directly owned 17,945,762 shares of the company's stock, valued at $237,781,346.50. This represents a 0.08% increase in their ownership of the stock. The acquisition was disclosed in a document filed with the SEC, which is accessible through this link. Major shareholders that own at least 10% of a company's stock are required to disclose their transactions with the SEC.
Coliseum Capital Management, L also recently made the following trade(s):
- On Tuesday, March 17th, Coliseum Capital Management, L acquired 125,000 shares of Sonos stock. The stock was acquired at an average cost of $13.57 per share, for a total transaction of $1,696,250.00.
- On Friday, March 13th, Coliseum Capital Management, L bought 90,000 shares of Sonos stock. The shares were acquired at an average price of $13.20 per share, for a total transaction of $1,188,000.00.
- On Wednesday, March 11th, Coliseum Capital Management, L bought 180,000 shares of Sonos stock. The stock was acquired at an average cost of $14.22 per share, with a total value of $2,559,600.00.
- On Tuesday, March 10th, Coliseum Capital Management, L purchased 320,000 shares of Sonos stock. The stock was acquired at an average price of $14.19 per share, with a total value of $4,540,800.00.
- On Monday, March 9th, Coliseum Capital Management, L purchased 420,000 shares of Sonos stock. The shares were acquired at an average cost of $13.95 per share, for a total transaction of $5,859,000.00.
- On Monday, February 23rd, Coliseum Capital Management, L acquired 360,000 shares of Sonos stock. The shares were acquired at an average cost of $14.90 per share, for a total transaction of $5,364,000.00.
- On Wednesday, February 25th, Coliseum Capital Management, L acquired 118,020 shares of Sonos stock. The stock was acquired at an average price of $15.25 per share, with a total value of $1,799,805.00.
- On Tuesday, February 24th, Coliseum Capital Management, L bought 133,259 shares of Sonos stock. The stock was acquired at an average cost of $14.83 per share, with a total value of $1,976,230.97.
- On Tuesday, February 17th, Coliseum Capital Management, L bought 290,000 shares of Sonos stock. The stock was acquired at an average cost of $15.59 per share, with a total value of $4,521,100.00.
- On Friday, February 13th, Coliseum Capital Management, L bought 257,210 shares of Sonos stock. The shares were bought at an average price of $15.74 per share, for a total transaction of $4,048,485.40.
Sonos Stock Up 1.1%
Shares of NASDAQ SONO opened at $13.49 on Wednesday. The firm's 50-day moving average price is $15.37 and its 200-day moving average price is $16.35. Sonos, Inc. has a 52-week low of $7.63 and a 52-week high of $19.82. The company has a market cap of $1.63 billion, a PE ratio of -79.35 and a beta of 1.97.
Sonos (NASDAQ:SONO - Get Free Report) last released its quarterly earnings data on Tuesday, February 3rd. The company reported $0.93 earnings per share for the quarter, beating the consensus estimate of $0.85 by $0.08. The firm had revenue of $545.66 million during the quarter, compared to analysts' expectations of $536.93 million. Sonos had a negative net margin of 1.22% and a positive return on equity of 0.82%. The firm's quarterly revenue was down .9% on a year-over-year basis. During the same period in the previous year, the company earned $0.64 earnings per share. As a group, equities research analysts anticipate that Sonos, Inc. will post -0.37 EPS for the current fiscal year.
Institutional Trading of Sonos
A number of hedge funds and other institutional investors have recently added to or reduced their stakes in the business. Vanguard Group Inc. raised its position in Sonos by 1.5% in the fourth quarter. Vanguard Group Inc. now owns 13,935,287 shares of the company's stock worth $244,704,000 after acquiring an additional 204,934 shares during the period. Cooper Creek Partners Management LLC grew its position in shares of Sonos by 38.6% during the 2nd quarter. Cooper Creek Partners Management LLC now owns 4,243,813 shares of the company's stock valued at $45,876,000 after acquiring an additional 1,181,033 shares during the period. Jacobs Levy Equity Management Inc. increased its stake in shares of Sonos by 2.7% in the 4th quarter. Jacobs Levy Equity Management Inc. now owns 3,281,869 shares of the company's stock worth $57,630,000 after purchasing an additional 85,468 shares in the last quarter. Schroder Investment Management Group increased its stake in shares of Sonos by 2.0% in the 2nd quarter. Schroder Investment Management Group now owns 3,281,397 shares of the company's stock worth $35,472,000 after purchasing an additional 63,302 shares in the last quarter. Finally, Arrowstreet Capital Limited Partnership raised its holdings in Sonos by 20.8% in the 4th quarter. Arrowstreet Capital Limited Partnership now owns 3,216,366 shares of the company's stock worth $56,479,000 after purchasing an additional 552,886 shares during the period. 85.82% of the stock is owned by hedge funds and other institutional investors.
Wall Street Analyst Weigh In
Several research firms have recently weighed in on SONO. Morgan Stanley set a $18.00 price target on Sonos in a report on Wednesday, February 4th. Wall Street Zen raised Sonos from a "hold" rating to a "buy" rating in a report on Saturday, February 7th. Weiss Ratings reiterated a "sell (d-)" rating on shares of Sonos in a research report on Thursday, January 22nd. Zacks Research raised Sonos from a "hold" rating to a "strong-buy" rating in a report on Monday, February 9th. Finally, Jefferies Financial Group raised their target price on Sonos from $19.00 to $21.00 and gave the stock a "buy" rating in a research report on Monday, January 5th. One equities research analyst has rated the stock with a Strong Buy rating, two have assigned a Buy rating, one has issued a Hold rating and one has given a Sell rating to the stock. According to data from MarketBeat, the company has a consensus rating of "Moderate Buy" and a consensus target price of $20.00.
Read Our Latest Research Report on Sonos
Sonos News Roundup
Here are the key news stories impacting Sonos this week:
- Positive Sentiment: Company signals renewed product roadmap and hardware focus, which could lift long‑term growth expectations and investor confidence. Sonos finally returns to hardware with Jennifer Tuohy on Smart Home Insider
- Positive Sentiment: Company reiterates focus on headphones (a higher‑ASP, strategic category) while downplaying car audio — could support diversification beyond speakers. Sonos remains 'really excited' about headphones, but not so much car audio
- Neutral Sentiment: Editorial coverage highlights the first broad 2026 discounts across Sonos lines — useful marketing and awareness but typical of seasonal promotional cycles. Several Sonos audio products got their first 2026 discounts
- Neutral Sentiment: Product comparisons and buy guides (e.g., Arc Ultra vs Sony Bravia Theater Quad) keep Sonos in buyer consideration sets but don’t directly move fundamentals. Sonos Arc Ultra vs Sony Bravia Theater Quad compared
- Negative Sentiment: Widespread, steep discounts across multiple channels (Spring Sale, Amazon early deals, refurbished sale) risk compressing margins and lowering average selling prices if sustained or deeper than expected. Sonos launches surprise March Madness sale on speakers The best early Bluetooth speaker deals ahead of Amazon's Big Spring Sale — save on Bose, Sonos, and Anker
- Negative Sentiment: Several headline markdowns are notable: Move 2 at record lows, Ace headphones large discounts, and Sub (Gen 3) advertised >50% off — these specific promotions could materially reduce near‑term gross margins if replicated at scale. Sonos Ace Headphones Hit Their Lowest Price on Amazon, Nearly 50% Cheaper Than AirPods Max Sonos Move 2 Bluetooth Speaker Suddenly Falls to a Record Low for Amazon’s Early Spring Sale Save Over 50% Off the Sonos Sub (Gen 3) Wireless Subwoofer During the Big Sonos Spring Sale
Sonos Company Profile
(
Get Free Report)
Sonos, Inc is a consumer electronics company specializing in wireless home audio systems. The company's core business revolves around designing, developing and manufacturing smart speakers and soundbars that deliver high-fidelity audio and seamless multi-room listening experiences. Sonos products connect via Wi-Fi or Bluetooth and integrate with popular streaming services, enabling users to control music and other audio content through a dedicated mobile app, voice assistants or traditional controls.
Sonos offers a diversified product lineup that includes compact speakers such as Sonos One and Sonos Roam, premium models like Sonos Five and Sonos Move, home theater solutions including Sonos Beam and Sonos Arc, as well as accessories such as the Sonos Sub and Sonos Amp.
Read More
This instant news alert was generated by narrative science technology and financial data from InsiderTrades.com in order to provide readers with the fastest and most accurate reporting. Please send any questions or comments about this story to [email protected].
