Margaret Hayne Sells 8,750 Shares of Urban Outfitters (NASDAQ:URBN) Stock

Key Points

  • Margaret Hayne sold 8,750 shares of Urban Outfitters on Jan. 29 at an average price of $70.03 (about $612,763), part of multiple insider sales across January totaling many blocks.
  • After the transactions she still owns 2,062,614 shares (valued at roughly $144.4M) and her stake fell by 0.42%, while the Hayne family and other insiders collectively retain about 32% ownership, which can mute but not eliminate negative signals from selling.
  • Institutional investors hold about 77.6% of shares and analysts are mixed — consensus rating is "Hold" with a $86.67 target, though some firms (e.g., Barclays) have raised targets as high as $102.

Urban Outfitters, Inc. (NASDAQ:URBN - Get Free Report) insider Margaret Hayne sold 8,750 shares of the firm's stock in a transaction that occurred on Thursday, January 29th. The stock was sold at an average price of $70.03, for a total transaction of $612,762.50. Following the transaction, the insider directly owned 2,062,614 shares of the company's stock, valued at approximately $144,444,858.42. This trade represents a 0.42% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available at this hyperlink.

Margaret Hayne also recently made the following trade(s):

  • On Friday, January 30th, Margaret Hayne sold 9,333 shares of Urban Outfitters stock. The shares were sold at an average price of $70.34, for a total value of $656,483.22.
  • On Wednesday, January 28th, Margaret Hayne sold 2,890 shares of Urban Outfitters stock. The shares were sold at an average price of $70.05, for a total value of $202,444.50.
  • On Tuesday, January 27th, Margaret Hayne sold 1,814 shares of Urban Outfitters stock. The stock was sold at an average price of $70.00, for a total value of $126,980.00.
  • On Thursday, January 22nd, Margaret Hayne sold 9,333 shares of Urban Outfitters stock. The shares were sold at an average price of $71.17, for a total value of $664,229.61.
  • On Tuesday, January 20th, Margaret Hayne sold 9,333 shares of Urban Outfitters stock. The shares were sold at an average price of $70.46, for a total value of $657,603.18.
  • On Friday, January 16th, Margaret Hayne sold 9,333 shares of Urban Outfitters stock. The stock was sold at an average price of $70.20, for a total value of $655,176.60.
  • On Wednesday, January 14th, Margaret Hayne sold 9,333 shares of Urban Outfitters stock. The shares were sold at an average price of $71.38, for a total transaction of $666,189.54.
  • On Monday, January 12th, Margaret Hayne sold 9,333 shares of Urban Outfitters stock. The stock was sold at an average price of $74.35, for a total transaction of $693,908.55.
  • On Friday, January 9th, Margaret Hayne sold 9,333 shares of Urban Outfitters stock. The stock was sold at an average price of $81.82, for a total transaction of $763,626.06.
  • On Wednesday, January 7th, Margaret Hayne sold 9,333 shares of Urban Outfitters stock. The shares were sold at an average price of $79.71, for a total transaction of $743,933.43.

Urban Outfitters Stock Performance




Shares of URBN opened at $72.60 on Tuesday. The company has a market capitalization of $6.51 billion, a price-to-earnings ratio of 13.70, a PEG ratio of 1.07 and a beta of 1.23. Urban Outfitters, Inc. has a 1 year low of $41.89 and a 1 year high of $84.35. The company's 50 day simple moving average is $75.66 and its 200 day simple moving average is $72.35.

Urban Outfitters (NASDAQ:URBN - Get Free Report) last issued its quarterly earnings results on Wednesday, December 10th. The apparel retailer reported $1.28 earnings per share for the quarter. Urban Outfitters had a return on equity of 18.33% and a net margin of 8.15%.The company had revenue of $1.53 billion for the quarter. Equities analysts expect that Urban Outfitters, Inc. will post 3.91 EPS for the current fiscal year.

Key Stories Impacting Urban Outfitters

Here are the key news stories impacting Urban Outfitters this week:

  • Positive Sentiment: Institutional buying and analyst support: recent coverage notes institutions have been net buyers through 2025–2026 and the consensus price target implies meaningful upside, which can cushion the stock against short‑term selling. Insiders Rang in the New Year Selling These Stocks, Buyers Beware
  • Neutral Sentiment: High insider ownership: insiders (primarily the Hayne family) still hold a large stake (~32% of shares outstanding), so sales can reflect portfolio diversification/tax planning rather than a change in operational outlook — this mutes, but does not eliminate, negative signal from selling. SEC Ownership Filing
  • Negative Sentiment: CEO Richard A. Hayne sold multiple blocks (Jan. 29–30), totaling roughly ~20,670 shares across those days at ~\$70 per share — disclosed in SEC/insider filings; CEO selling, even small % moves, often weighs on sentiment. Richard A. Hayne Insider Trades
  • Negative Sentiment: Margaret Hayne sold two blocks on Jan. 29–30 (~18,083 shares combined), also disclosed via SEC filings — additional insider liquidity in early Q1 increases near‑term sell pressure highlighted by market commentators. Margaret Hayne Insider Trades
  • Negative Sentiment: Multiple news outlets summarized the January insider selling (packaged as broad "insider selling" coverage), calling it a near‑term headwind that could cap gains despite a bullish long‑term story. Investors should monitor follow‑on insider activity. Urban Outfitters Insider Sells (AmericanBankingNews)

Institutional Investors Weigh In On Urban Outfitters

Large investors have recently made changes to their positions in the business. Dimensional Fund Advisors LP raised its stake in shares of Urban Outfitters by 4.0% in the 3rd quarter. Dimensional Fund Advisors LP now owns 3,675,936 shares of the apparel retailer's stock valued at $262,578,000 after acquiring an additional 142,909 shares during the period. American Century Companies Inc. raised its position in Urban Outfitters by 23.1% in the third quarter. American Century Companies Inc. now owns 2,879,092 shares of the apparel retailer's stock valued at $205,654,000 after purchasing an additional 540,877 shares during the period. Fisher Asset Management LLC lifted its stake in shares of Urban Outfitters by 2.8% during the third quarter. Fisher Asset Management LLC now owns 1,847,922 shares of the apparel retailer's stock worth $131,997,000 after purchasing an additional 50,837 shares in the last quarter. Geode Capital Management LLC lifted its stake in shares of Urban Outfitters by 0.9% during the second quarter. Geode Capital Management LLC now owns 1,525,150 shares of the apparel retailer's stock worth $110,646,000 after purchasing an additional 12,965 shares in the last quarter. Finally, Qube Research & Technologies Ltd boosted its position in shares of Urban Outfitters by 59.1% in the second quarter. Qube Research & Technologies Ltd now owns 1,287,096 shares of the apparel retailer's stock worth $93,366,000 after buying an additional 477,909 shares during the period. Institutional investors and hedge funds own 77.61% of the company's stock.

Analysts Set New Price Targets

Several analysts have commented on URBN shares. Zacks Research cut Urban Outfitters from a "strong-buy" rating to a "hold" rating in a report on Thursday, November 6th. Barclays boosted their target price on shares of Urban Outfitters from $98.00 to $102.00 and gave the company an "overweight" rating in a report on Friday, January 16th. Wall Street Zen lowered shares of Urban Outfitters from a "buy" rating to a "hold" rating in a research report on Friday, January 23rd. Citigroup increased their price target on shares of Urban Outfitters from $76.00 to $80.00 and gave the stock a "neutral" rating in a research note on Wednesday, November 26th. Finally, Robert W. Baird set a $93.00 price objective on shares of Urban Outfitters in a research note on Wednesday, December 17th. Eight research analysts have rated the stock with a Buy rating, eight have assigned a Hold rating and one has given a Sell rating to the stock. According to data from MarketBeat.com, Urban Outfitters has a consensus rating of "Hold" and a consensus target price of $86.67.

Get Our Latest Research Report on Urban Outfitters

About Urban Outfitters

(Get Free Report)

Urban Outfitters, Inc is a global lifestyle retailer headquartered in Philadelphia, Pennsylvania. Established in 1970 by Richard Hayne, Scott Belair and Judy Wicks, the company began as a single store catering to college students in the city's historic Old City neighborhood. Over the decades, Urban Outfitters has expanded its reach and diversified its portfolio to include multiple retail concepts addressing distinct customer segments.

The company operates through several well-known brands, each offering a curated selection of apparel, footwear, accessories and home goods.

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Insider Buying and Selling by Quarter for Urban Outfitters (NASDAQ:URBN)

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