Insider Buying: Salesforce (NYSE:CRM) Director Buys 1,936 Shares of Stock

Key Points

  • Insider purchase: Director David Blair Kirk bought 1,936 shares at an average price of $258.64 (total $500,727), bringing his stake to 10,677 shares—a 22.15% increase in his position.
  • Quarterly results: Salesforce reported $3.25 EPS vs. $2.86 expected and $10.26B in revenue (up 9.1% YoY), and set Q4 FY2026 EPS guidance of $3.020–$3.040.
  • Analyst view: The street rates Salesforce a "Moderate Buy" on average with a consensus price target of $326.68, implying notable upside from current levels.

Salesforce Inc. (NYSE:CRM - Get Free Report) Director David Blair Kirk bought 1,936 shares of the company's stock in a transaction dated Wednesday, December 17th. The stock was bought at an average cost of $258.64 per share, with a total value of $500,727.04. Following the completion of the acquisition, the director owned 10,677 shares in the company, valued at $2,761,499.28. This represents a 22.15% increase in their position. The transaction was disclosed in a document filed with the SEC, which is available through this hyperlink.

Salesforce Price Performance

Shares of CRM stock opened at $257.71 on Friday. The stock's fifty day simple moving average is $246.59 and its 200 day simple moving average is $251.85. Salesforce Inc. has a one year low of $221.96 and a one year high of $367.09. The firm has a market cap of $241.47 billion, a price-to-earnings ratio of 34.41, a P/E/G ratio of 1.92 and a beta of 1.25. The company has a debt-to-equity ratio of 0.14, a current ratio of 0.98 and a quick ratio of 0.98.

Salesforce (NYSE:CRM - Get Free Report) last released its quarterly earnings data on Wednesday, December 3rd. The CRM provider reported $3.25 earnings per share (EPS) for the quarter, topping the consensus estimate of $2.86 by $0.39. The firm had revenue of $10.26 billion during the quarter, compared to analyst estimates of $10.27 billion. Salesforce had a return on equity of 14.41% and a net margin of 17.91%.The business's revenue for the quarter was up 9.1% compared to the same quarter last year. During the same period in the prior year, the company posted $2.41 earnings per share. Salesforce has set its Q4 2026 guidance at 3.020-3.040 EPS. On average, analysts expect that Salesforce Inc. will post 7.46 earnings per share for the current fiscal year.

Salesforce Dividend Announcement




The company also recently declared a quarterly dividend, which will be paid on Thursday, January 8th. Investors of record on Thursday, December 18th will be issued a dividend of $0.416 per share. This represents a $1.66 annualized dividend and a yield of 0.6%. The ex-dividend date of this dividend is Thursday, December 18th. Salesforce's dividend payout ratio (DPR) is currently 22.16%.

Institutional Investors Weigh In On Salesforce

Hedge funds and other institutional investors have recently made changes to their positions in the company. Painted Porch Advisors LLC boosted its holdings in Salesforce by 260.0% in the second quarter. Painted Porch Advisors LLC now owns 90 shares of the CRM provider's stock valued at $25,000 after acquiring an additional 65 shares during the last quarter. Marquette Asset Management LLC acquired a new position in Salesforce during the 3rd quarter valued at about $26,000. Evolution Wealth Management Inc. bought a new position in shares of Salesforce in the 2nd quarter valued at about $27,000. Texas Capital Bancshares Inc TX bought a new stake in shares of Salesforce during the third quarter worth approximately $28,000. Finally, CBIZ Investment Advisory Services LLC raised its stake in shares of Salesforce by 314.8% during the first quarter. CBIZ Investment Advisory Services LLC now owns 112 shares of the CRM provider's stock worth $30,000 after buying an additional 85 shares during the last quarter. 80.43% of the stock is owned by institutional investors and hedge funds.

Analyst Ratings Changes

A number of equities analysts have commented on the stock. DA Davidson boosted their price target on shares of Salesforce from $225.00 to $235.00 and gave the company a "neutral" rating in a research report on Friday, December 5th. Barclays lifted their target price on shares of Salesforce from $316.00 to $330.00 and gave the company an "overweight" rating in a research note on Thursday, December 4th. Weiss Ratings reissued a "hold (c+)" rating on shares of Salesforce in a report on Monday. BMO Capital Markets dropped their price target on Salesforce from $280.00 to $275.00 and set an "outperform" rating for the company in a report on Thursday, December 4th. Finally, Evercore ISI cut their price objective on Salesforce from $360.00 to $340.00 and set an "outperform" rating for the company in a research report on Thursday, December 4th. One investment analyst has rated the stock with a Strong Buy rating, twenty-nine have issued a Buy rating, thirteen have assigned a Hold rating and one has assigned a Sell rating to the stock. Based on data from MarketBeat.com, the company presently has an average rating of "Moderate Buy" and a consensus price target of $326.68.

Get Our Latest Stock Analysis on Salesforce

Salesforce Company Profile

(Get Free Report)

Salesforce, Inc provides Customer Relationship Management (CRM) technology that brings companies and customers together worldwide. The company's service includes sales to store data, monitor leads and progress, forecast opportunities, gain insights through analytics and artificial intelligence, and deliver quotes, contracts, and invoices; and service that enables companies to deliver trusted and highly personalized customer support at scale.

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Insider Buying and Selling by Quarter for Salesforce (NYSE:CRM)

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