MediaAlpha (NYSE:MAX) Insider Steven Yi Sells 8,000 Shares

Key Points

  • Steven Yi sold 8,000 shares of MediaAlpha on Jan. 22 at an average price of $11.20 for $89,600, leaving him with 2,759,330 shares (a 0.29% reduction, valued at roughly $30.9M).
  • This sale is part of a recurring pattern—Yi has repeatedly sold 8,000-share blocks across December and January, indicating sustained insider disposals in recent weeks.
  • Stock context: MAX trades near $11.17 with a market cap of about $728M and a consensus "Moderate Buy" analyst rating (average price target $17.25), despite negative trailing earnings metrics.

MediaAlpha, Inc. (NYSE:MAX - Get Free Report) insider Steven Yi sold 8,000 shares of the business's stock in a transaction on Thursday, January 22nd. The stock was sold at an average price of $11.20, for a total transaction of $89,600.00. Following the completion of the sale, the insider directly owned 2,759,330 shares in the company, valued at approximately $30,904,496. This represents a 0.29% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available through the SEC website.

Steven Yi also recently made the following trade(s):

  • On Tuesday, January 20th, Steven Yi sold 8,000 shares of MediaAlpha stock. The shares were sold at an average price of $11.20, for a total value of $89,600.00.
  • On Wednesday, January 14th, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $11.69, for a total value of $93,520.00.
  • On Monday, January 12th, Steven Yi sold 8,000 shares of MediaAlpha stock. The shares were sold at an average price of $11.51, for a total value of $92,080.00.
  • On Wednesday, January 7th, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $11.66, for a total transaction of $93,280.00.
  • On Monday, January 5th, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $11.98, for a total transaction of $95,840.00.
  • On Wednesday, December 31st, Steven Yi sold 8,000 shares of MediaAlpha stock. The shares were sold at an average price of $12.94, for a total transaction of $103,520.00.
  • On Monday, December 29th, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $12.65, for a total transaction of $101,200.00.
  • On Wednesday, December 24th, Steven Yi sold 8,000 shares of MediaAlpha stock. The shares were sold at an average price of $12.67, for a total transaction of $101,360.00.
  • On Monday, December 22nd, Steven Yi sold 8,000 shares of MediaAlpha stock. The shares were sold at an average price of $12.86, for a total transaction of $102,880.00.
  • On Wednesday, December 17th, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $12.82, for a total value of $102,560.00.

MediaAlpha Price Performance




Shares of NYSE:MAX opened at $11.17 on Friday. MediaAlpha, Inc. has a 1 year low of $7.33 and a 1 year high of $13.92. The business's 50-day moving average is $12.37 and its 200-day moving average is $11.66. The company has a market capitalization of $727.95 million, a price-to-earnings ratio of -372.21 and a beta of 1.21.

MediaAlpha (NYSE:MAX - Get Free Report) last released its earnings results on Wednesday, October 29th. The company reported $0.26 EPS for the quarter, topping the consensus estimate of $0.21 by $0.05. MediaAlpha had a negative return on equity of 71.02% and a negative net margin of 0.10%.The business had revenue of $306.51 million during the quarter, compared to analysts' expectations of $283.30 million. During the same quarter last year, the firm posted $0.17 earnings per share. The firm's revenue was up 18.3% on a year-over-year basis. Analysts anticipate that MediaAlpha, Inc. will post 0.48 EPS for the current year.

Wall Street Analyst Weigh In

MAX has been the topic of a number of research reports. Canaccord Genuity Group reiterated a "buy" rating and set a $15.00 target price on shares of MediaAlpha in a research report on Thursday, October 30th. Weiss Ratings reaffirmed a "sell (d)" rating on shares of MediaAlpha in a research note on Monday, December 29th. Keefe, Bruyette & Woods increased their price objective on shares of MediaAlpha from $18.00 to $19.00 and gave the stock an "outperform" rating in a research report on Thursday, October 30th. Wall Street Zen upgraded MediaAlpha from a "buy" rating to a "strong-buy" rating in a research note on Sunday, January 11th. Finally, Zacks Research downgraded MediaAlpha from a "strong-buy" rating to a "hold" rating in a research note on Wednesday, December 31st. Five investment analysts have rated the stock with a Buy rating, two have given a Hold rating and one has issued a Sell rating to the company. Based on data from MarketBeat, the stock has a consensus rating of "Moderate Buy" and an average price target of $17.25.

View Our Latest Research Report on MAX

Institutional Investors Weigh In On MediaAlpha

A number of institutional investors and hedge funds have recently made changes to their positions in MAX. Millennium Management LLC lifted its position in MediaAlpha by 680.9% in the 3rd quarter. Millennium Management LLC now owns 1,429,556 shares of the company's stock valued at $16,268,000 after acquiring an additional 1,246,493 shares in the last quarter. JPMorgan Chase & Co. raised its stake in shares of MediaAlpha by 95.2% in the third quarter. JPMorgan Chase & Co. now owns 1,058,441 shares of the company's stock worth $12,045,000 after purchasing an additional 516,195 shares during the last quarter. Shay Capital LLC lifted its holdings in shares of MediaAlpha by 17.9% in the third quarter. Shay Capital LLC now owns 790,100 shares of the company's stock valued at $8,991,000 after purchasing an additional 120,100 shares in the last quarter. Geode Capital Management LLC lifted its position in shares of MediaAlpha by 5.1% during the 2nd quarter. Geode Capital Management LLC now owns 764,702 shares of the company's stock worth $8,375,000 after buying an additional 36,949 shares in the last quarter. Finally, Victory Capital Management Inc. boosted its stake in shares of MediaAlpha by 1,261.9% in the 3rd quarter. Victory Capital Management Inc. now owns 710,819 shares of the company's stock worth $8,089,000 after buying an additional 658,625 shares during the last quarter. Institutional investors and hedge funds own 64.39% of the company's stock.

MediaAlpha Company Profile

(Get Free Report)

MediaAlpha, Inc is a technology company that operates a real-time digital marketplace for the distribution of insurance and adjacent services. The company's platform connects buyers—consumers seeking insurance policies—to sellers, including insurance carriers and distribution partners, through programmatic bidding and data-driven pricing. By leveraging transaction-level data and proprietary auction mechanics, MediaAlpha enables carriers to acquire customers more efficiently and at scale.

The firm offers a suite of products that help clients optimize marketing spend and improve conversion rates.

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