Key Points
- Insider Steven Yi sold 4,000 MediaAlpha shares on Feb. 4 at $8.94 for $35,760, part of a string of recent sales; he still holds 2,715,330 shares valued at about $24.28M, a 0.15% ownership decline.
- Shares trade near $8.95 with a 52‑week range of $7.33–$13.92, a market cap of ~$583M and a negative P/E (-298.23), below recent 50‑day and 200‑day moving averages of $12.04 and $11.65.
- Analyst sentiment is mixed — five Buy, one Hold and two Sell ratings yield an average MarketBeat rating of "Hold" and an average target of $17.25, while some firms have recently downgraded the stock and others raised targets.
MediaAlpha, Inc. (NYSE:MAX - Get Free Report) insider Steven Yi sold 4,000 shares of the stock in a transaction dated Wednesday, February 4th. The shares were sold at an average price of $8.94, for a total value of $35,760.00. Following the completion of the transaction, the insider owned 2,715,330 shares of the company's stock, valued at $24,275,050.20. This represents a 0.15% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which is accessible through this link.
Steven Yi also recently made the following trade(s):
- On Monday, February 2nd, Steven Yi sold 8,000 shares of MediaAlpha stock. The shares were sold at an average price of $10.32, for a total value of $82,560.00.
- On Wednesday, January 28th, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $10.57, for a total transaction of $84,560.00.
- On Monday, January 26th, Steven Yi sold 8,000 shares of MediaAlpha stock. The shares were sold at an average price of $10.89, for a total transaction of $87,120.00.
- On Thursday, January 22nd, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $11.20, for a total transaction of $89,600.00.
- On Tuesday, January 20th, Steven Yi sold 8,000 shares of MediaAlpha stock. The shares were sold at an average price of $11.20, for a total value of $89,600.00.
- On Wednesday, January 14th, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $11.69, for a total value of $93,520.00.
- On Monday, January 12th, Steven Yi sold 8,000 shares of MediaAlpha stock. The shares were sold at an average price of $11.51, for a total value of $92,080.00.
- On Wednesday, January 7th, Steven Yi sold 8,000 shares of MediaAlpha stock. The shares were sold at an average price of $11.66, for a total value of $93,280.00.
- On Monday, January 5th, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $11.98, for a total value of $95,840.00.
- On Wednesday, December 31st, Steven Yi sold 8,000 shares of MediaAlpha stock. The shares were sold at an average price of $12.94, for a total value of $103,520.00.
MediaAlpha Stock Performance
Shares of NYSE MAX opened at $8.95 on Thursday. MediaAlpha, Inc. has a 52-week low of $7.33 and a 52-week high of $13.92. The company's 50 day moving average price is $12.04 and its 200-day moving average price is $11.65. The company has a market capitalization of $583.27 million, a P/E ratio of -298.23 and a beta of 1.29.
Analyst Ratings Changes
Several equities analysts have issued reports on the company. Zacks Research lowered MediaAlpha from a "hold" rating to a "strong sell" rating in a research note on Thursday, January 29th. Weiss Ratings reissued a "sell (d)" rating on shares of MediaAlpha in a research note on Monday, December 29th. Keefe, Bruyette & Woods raised their price target on shares of MediaAlpha from $18.00 to $19.00 and gave the stock an "outperform" rating in a report on Thursday, October 30th. Wall Street Zen upgraded shares of MediaAlpha from a "buy" rating to a "strong-buy" rating in a report on Sunday, January 11th. Finally, JPMorgan Chase & Co. raised their target price on MediaAlpha from $14.00 to $15.00 and gave the company an "overweight" rating in a research note on Thursday, October 30th. Five analysts have rated the stock with a Buy rating, one has assigned a Hold rating and two have assigned a Sell rating to the stock. According to data from MarketBeat, the company currently has an average rating of "Hold" and an average target price of $17.25.
Check Out Our Latest Stock Report on MediaAlpha
Institutional Inflows and Outflows
Hedge funds and other institutional investors have recently added to or reduced their stakes in the stock. Quarry LP grew its stake in shares of MediaAlpha by 43.3% during the 3rd quarter. Quarry LP now owns 4,087 shares of the company's stock worth $47,000 after acquiring an additional 1,234 shares during the period. Strs Ohio purchased a new stake in shares of MediaAlpha in the 4th quarter valued at $49,000. Tower Research Capital LLC TRC raised its position in MediaAlpha by 28.0% in the 2nd quarter. Tower Research Capital LLC TRC now owns 5,551 shares of the company's stock worth $61,000 after purchasing an additional 1,213 shares during the period. Raymond James Financial Inc. bought a new position in shares of MediaAlpha during the second quarter valued at about $62,000. Finally, Semanteon Capital Management LP purchased a new position in MediaAlpha in the 2nd quarter worth approximately $110,000. 64.39% of the stock is currently owned by hedge funds and other institutional investors.
About MediaAlpha
(
Get Free Report)
MediaAlpha, Inc is a technology company that operates a real-time digital marketplace for the distribution of insurance and adjacent services. The company's platform connects buyers—consumers seeking insurance policies—to sellers, including insurance carriers and distribution partners, through programmatic bidding and data-driven pricing. By leveraging transaction-level data and proprietary auction mechanics, MediaAlpha enables carriers to acquire customers more efficiently and at scale.
The firm offers a suite of products that help clients optimize marketing spend and improve conversion rates.
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