Key Points
- Director John Rogers, Jr. acquired 4,000 shares on April 9 at an average price of $43.34 (total ~$173,360), boosting his stake to 41,022 shares (a 10.8% increase) as disclosed in an SEC filing.
- Nike shares are trading near multi‑year lows (1‑year low $42.36) while the company pays a quarterly dividend of $0.41 (annualized $1.64), representing a ~3.9% yield but a high payout ratio of 108.6%.
- Despite a slight earnings beat, Nike faces operational headwinds, leadership departures and multiple analyst price‑target cuts, leaving a consensus rating of "Hold" with an average target of $63.31.
NIKE, Inc. (NYSE:NKE - Get Free Report) Director John Rogers, Jr. acquired 4,000 shares of the company's stock in a transaction dated Thursday, April 9th. The shares were purchased at an average cost of $43.34 per share, with a total value of $173,360.00. Following the acquisition, the director owned 41,022 shares of the company's stock, valued at approximately $1,777,893.48. This represents a 10.80% increase in their position. The acquisition was disclosed in a filing with the SEC, which is accessible through this hyperlink.
NIKE Stock Performance
NYSE NKE opened at $42.59 on Friday. The firm has a market cap of $63.06 billion, a price-to-earnings ratio of 28.21, a PEG ratio of 2.31 and a beta of 1.31. The company has a 50 day moving average of $56.46 and a 200-day moving average of $62.20. The company has a current ratio of 2.14, a quick ratio of 1.45 and a debt-to-equity ratio of 0.50. NIKE, Inc. has a 1-year low of $42.36 and a 1-year high of $80.17.
NIKE (NYSE:NKE - Get Free Report) last posted its quarterly earnings data on Tuesday, March 31st. The footwear maker reported $0.35 earnings per share for the quarter, topping the consensus estimate of $0.29 by $0.06. The company had revenue of $11.28 billion during the quarter, compared to analyst estimates of $11.23 billion. NIKE had a net margin of 4.84% and a return on equity of 16.41%. The company's revenue was up .1% on a year-over-year basis. During the same quarter last year, the business posted $0.54 earnings per share. On average, equities analysts forecast that NIKE, Inc. will post 2.05 earnings per share for the current fiscal year.
NIKE Announces Dividend
The company also recently disclosed a quarterly dividend, which was paid on Wednesday, April 1st. Stockholders of record on Monday, March 2nd were issued a dividend of $0.41 per share. The ex-dividend date of this dividend was Monday, March 2nd. This represents a $1.64 annualized dividend and a dividend yield of 3.9%. NIKE's dividend payout ratio (DPR) is presently 108.61%.
NIKE News Roundup
Here are the key news stories impacting NIKE this week:
- Positive Sentiment: Company director Robert Holmes Swan purchased 11,781 shares at ~\$42.44, a sizable insider buy that can signal confidence in near-term downside support. Read More.
- Positive Sentiment: Nike won the UEFA Champions League match-ball sponsorship from Adidas — a high-visibility win that could help marketing momentum but likely won’t immediately offset operational headwinds. Read More.
- Positive Sentiment: The share-price decline has pushed Nike’s dividend yield and yield attractiveness higher, which may draw income-focused buyers while the operational reset plays out. Read More.
- Neutral Sentiment: Piper Sandler set a Neutral rating with a $50 price target (down from $60), framing Nike as a tactical trade rather than a clear long-term buy or sell; that leaves room for both rebound and further disappointment. Read More.
- Negative Sentiment: Senior innovation leadership is exiting — Tony/Tom Bignall (chief innovation officer) left after under a year — raising investor concern that Nike’s turnaround execution lacks stability and outside perspective. Read More.
- Negative Sentiment: Recent earnings and guidance disappointed: revenue growth stalled, digital sales slipped, and company guidance for the fiscal quarter was lighter than consensus — prompting steep analyst estimate cuts. Read More.
- Negative Sentiment: Macro/structural headwinds persist: industry-wide sneaker weakness and intensifying competition, plus a slow recovery in China, are cited as existential pressures by multiple outlets. Read More. Read More.
- Negative Sentiment: Price and sentiment momentum are negative: the stock has hit new multi‑year and 52‑week lows, and several shops have cut targets/ratings (Piper Sandler, CICC, others), reinforcing downside pressure. Read More.
- Negative Sentiment: Legal/reputational risk: reports of a data‑breach class action add another potential drag (remediation costs, customer churn). Read More.
Analysts Set New Price Targets
Several analysts have recently weighed in on the stock. Wells Fargo & Company dropped their price objective on shares of NIKE from $65.00 to $55.00 and set an "overweight" rating for the company in a report on Wednesday, April 1st. DZ Bank reaffirmed a "buy" rating on shares of NIKE in a report on Thursday, April 2nd. Stifel Nicolaus dropped their price objective on shares of NIKE from $65.00 to $56.00 and set a "hold" rating for the company in a report on Wednesday, April 1st. China Renaissance dropped their price objective on shares of NIKE from $74.60 to $50.30 and set a "hold" rating for the company in a report on Thursday, April 2nd. Finally, Bank of America reissued a "neutral" rating and issued a $55.00 price target (down from $73.00) on shares of NIKE in a report on Wednesday, April 1st. Eighteen investment analysts have rated the stock with a Buy rating, sixteen have given a Hold rating and two have issued a Sell rating to the company's stock. Based on data from MarketBeat.com, NIKE currently has an average rating of "Hold" and a consensus price target of $63.31.
Read Our Latest Research Report on NKE
Institutional Trading of NIKE
A number of hedge funds and other institutional investors have recently modified their holdings of NKE. Cornerstone Financial Management LLC acquired a new stake in shares of NIKE in the fourth quarter valued at approximately $26,000. Sankala Group LLC acquired a new stake in shares of NIKE in the fourth quarter valued at approximately $26,000. J.Safra Asset Management Corp acquired a new stake in shares of NIKE in the fourth quarter valued at approximately $29,000. Kemnay Advisory Services Inc. acquired a new stake in shares of NIKE in the fourth quarter valued at approximately $30,000. Finally, Litman Gregory Wealth Management LLC acquired a new stake in shares of NIKE in the fourth quarter valued at approximately $32,000. Institutional investors and hedge funds own 64.25% of the company's stock.
NIKE Company Profile
(
Get Free Report)
Nike, Inc (NYSE: NKE) is a global designer, marketer and distributor of athletic footwear, apparel, equipment and accessories. Founded in 1964 as Blue Ribbon Sports by Phil Knight and Bill Bowerman and renamed Nike in 1971, the company is headquartered near Beaverton, Oregon. Nike develops and commercializes products across performance and lifestyle categories for sports including running, basketball, soccer and training, and is known for signature technologies and design-driven product lines.
The company markets products under several primary brands, including Nike, Jordan and Converse, and sells through a combination of wholesale relationships, branded retail stores and direct-to-consumer channels such as company-operated stores and digital platforms (e.g., Nike.com and mobile apps).
Featured Articles

This instant news alert was generated by narrative science technology and financial data from InsiderTrades.com in order to provide readers with the fastest and most accurate reporting. Please send any questions or comments about this story to [email protected].