AO Insider Trading

Insider Ownership Percentage: 47.09%
Insider Buying (Last 12 Months): GBX 0
Insider Selling (Last 12 Months): £5,843,444.17

AO World Insider Trading History Chart

This chart shows the insider buying and selling history at AO World by year and by quarter.

Skip ChartChart Data in Insider Trading History Table

AO World Share Price & Price History

Current Price: GBX 109.40
Price Change: Price Increase of +2.4 (2.24%)
As of 12/3/2025 01:00 AM ET

This chart shows the closing price history over time for AO up to the past year.

Skip Chart and Table DataPrice Data in Insider Trading History Table
Days: 30 | 90 | 365

AO World Insider Trading History

Transaction DateInsider NameTitleBuy/SellNumber of SharesAverage Share PriceTotal TransactionShares Held After TransactionDetails
10/21/2025John RobertsInsiderSell414,851GBX 97£402,405.47
10/17/2025John RobertsInsiderSell259,144GBX 99£256,552.56
10/10/2025John RobertsInsiderSell44,058GBX 103£45,379.74
8/27/2025Chris HopkinsonInsiderSell500,000GBX 88£440,000
7/3/2025John RobertsInsiderSell500,000GBX 97£485,000
7/3/2025John RobertsInsiderSell2,000,000GBX 97£1,940,000
7/3/2025Mark HigginsInsiderSell147,090GBX 96£141,206.40
5/15/2025John RobertsInsiderSell350,000GBX 95£332,500
5/14/2025John RobertsInsiderSell175,000GBX 95£166,250
5/13/2025John RobertsInsiderSell75,000GBX 95£71,250
5/12/2025John RobertsInsiderSell150,000GBX 96£144,000
5/9/2025John RobertsInsiderSell250,000GBX 97£242,500
5/6/2025John RobertsInsiderSell120,000GBX 99£118,800
5/2/2025John RobertsInsiderSell120,000GBX 98£117,600
4/16/2025John RobertsInsiderSell1,000,000GBX 94£940,000
8/1/2024Chris HopkinsonInsiderSell2,000,000GBX 117£2,340,000
3/6/2024Chris HopkinsonInsiderBuy14,000GBX 90£12,600
10/16/2023Chris HopkinsonInsiderBuy289,063GBX 82£237,031.66
7/25/2023Mark HigginsInsiderSell107,629GBX 98£105,476.42
See Full Table

SEC Filings (Institutional Ownership Changes) for AO World (LON:AO)

42.14% of AO World stock is owned by institutions. Institutional ownership can be a sign of analyst confidence in the fundamentals of the stock.

AO World logo
AO World plc, together with its subsidiaries, engages in the online retailing of domestic appliances the United Kingdom and Germany. It retails fridge and freezers; laundry products; dishwashers; and audiovisual equipment, as well as computing, mobile, gaming, and smart home technology products. The company provides logistics and transport services. In addition, it engages in the investment activities; and waste electrical and electronic equipment (WEEE) recycling activities. The company sells its products through its websites, marketplaces, and third-party websites. AO World plc was founded in 2000 and is headquartered in Bolton, the United Kingdom.
Read More on AO World

Today's Range

Now: GBX 109.40
Low: 105.46
High: 109.40

50 Day Range

MA: GBX 102.49
Low: 94.60
High: 109.80

52 Week Range

Now: GBX 109.40
Low: 77.15
High: 120.40

Volume

360,336 shs

Average Volume

22,969 shs

Market Capitalization

£636.20 million

P/E Ratio

24.95

Dividend Yield

N/A

Beta

1.06

Who are the company insiders with the largest holdings of AO World?

AO World's top insider shareholders include:
  1. Chris Hopkinson (Insider)
  2. John Roberts (Insider)
  3. Mark Higgins (Insider)
Learn More about top insider investors at AO World.