
Key Points
- Electronic Arts has high institutional ownership, and they've been adding to their positions in Q4.
- The company reported a solid Q3 that has the market moving higher.
- Analysts and technical signals suggest the stock could move to a new 1-year high before 2024.
If you've wondered when Electronic Arts Inc. (NASDAQ: EA) stock will rally to new highs, the answer is now. The market for this stock has been incredibly volatile in the face of solid results and institutional holding and just produced another solid result.
The news has the stock up more than 5% in early trading and firing a solid technical signal. The signal includes confirming support at critical levels, support indicated by two significant moving averages and bullish crossover in the indicators that all point to a rally and higher prices.
Regarding institutional activity, institutions own more than 90% of this stock and added to their holdings in Q3 and early Q4. The largest shareholder is Vanguard at just under 10%, held mainly by funds, with the Saudi PIF in close second. The Saudi PIF nearly doubled its stake in the company earlier this year and owns just under 10%. In the words of PCGamer writer Rich Stanton, the reason why is no real mystery.
Electronic Arts business boomed in the wake of the pandemic and has a robust outlook, an attractive diversification away from oil for the oil-rich nation.
Electronic Arts surges after strong Q2
Electronic Arts had a solid Q2, with revenue up 9.3% and slightly ahead of the consensus figures. Revenue strength is driven by stable performance in live services, the company’s largest revenue stream, aided by a 4% increase in net bookings.
Bookings are strong on performance in sports franchises such as Madden NFL and the new EA Sports FC 24. The successful launch of FC 24 is a significant win for the company as it replaces the highly successful FIFA soccer franchise and claims 14.5 million active users within the first month of service.
Margin news was also good. The company’s net income margin improved by more than 500 basis points to deliver $1.47 in adjusted earnings. It's up 68% compared to last year and outpaced the consensus by 1,400 basis points. Guidance also increased with the largest changes to the bottom line. The company is now expecting bookings in a range bracketing the Insidertrades.com consensus figures with a wider-than-expected margin.
Cash flow is an important part of the Electronic Arts story. The company’s year-to-date (YTD) cash flow allowed the repurchase of shares, dividend distributions, and debt reduction with a minor impact on total cash. The takeaway is that assets are rising, and shareholder equity improved to help drive the market higher. The dividend isn’t much, about 0.6%, but compounded by the repurchases, which more than double the effective yield on an annualized basis. More importantly, share repurchases offset issuances by a wide margin and resulted in a 2.5% year-over-year (YOY) reduction in share count.
Analysts put the floor in the EA market
Analysts' sentiment toward EA slipped over the last year, with the price target falling about 6%, but that is the worst data. The analysts rate the stock a firm "moderate buy," with a price target nearly 15% above the current action and steady since early in the year. Recent activity includes four boosted price targets and an upgrade to "buy" that all see the stock trading above the consensus. Assuming this develops into a trend, the market for EA should follow the analysts' lead and move higher.
The stock is down from the post-pandemic highs but shows solid support at the analysts' low price target of $112 and an upswing in the most recent action. Now, the market is moving up from a critical support level and showing a strong bullish signal with the $140 level in sight. If the market follows through on this signal, it should increase to $140 soon and possibly set a new one-year high before 2024.
Companies in This Article:
| Company | Current Price | Price Change | Dividend Yield | P/E Ratio | Consensus Rating | Consensus Price Target |
|---|
| Electronic Arts (EA) | $203.92 | +0.2% | 0.37% | 59.63 | Hold | $181.21 |

Experience
Thomas Hughes has been a contributing writer for InsiderTrades.com since 2019.
- Professional Background: Thomas Hughes is the Managing Partner of Passive Market Intelligence LLC, a market research platform he launched in 2023 with the mission: “We watch the market so you don't have to.” He has worked as a blogger, stock market commentator, and independent analyst since 2010 and has been actively involved in trading and investing since 2005.
- Credentials: He holds an Associate of Arts in Culinary Technology—training that honed his discipline, attention to detail, and ability to anticipate outcomes, all of which carry over into his work as a market analyst.
- Finance Experience: Thomas has been writing about finance and investing since 2011, when he discovered it could be more than a personal passion—it could be a profession. He’s been a contributing writer for InsiderTrades.com since 2019.
- Writing Focus: He specializes in the S&P 500, small-cap stocks, dividend and high-yield strategies, consumer staples, retail, technology, oil, and cryptocurrencies. His analysis blends chart-based technical setups with key fundamental insights, helping readers identify actionable trends.
- Investment Approach: Thomas takes a hybrid approach that combines technical analysis with deep fundamental research. He often writes about macroeconomic shifts, earnings trends, and sentiment-based trading signals.
- Inspiration: Thomas first became interested in stocks after attending a seminar on how to buy and sell your own shares. That event opened his eyes to the market's potential and sparked a lifelong interest in investing.
- Fun Fact: Thomas took up model railroading by accident a few years ago—and now he can’t stop running the rails.
- Areas of Expertise: Technical and fundamental analysis, S&P 500, retail and consumer sectors, dividends, market trends
Education
Associate of Arts in Culinary Technology