Jennifer Cotter Biography and Net Worth

Jennifer Cotter is the Chief Content Officer at Peloton since May 2019. As content lead, Cotter’s role encompasses the oversight of a team of approximately 550 global team members across Content Production, Studios, Events, Apparel/Accessories and Music. Her vision has led to the production of over 25 thousand classes in the Peloton library. Cotter was integral in growing the Peloton offering from 3 to 16 fitness modalities of fitness types. This strategy has positioned Peloton to pivot and continuously serve our Members as the business and community behavior evolved.

Within Peloton, Cotter is a culture carrier and a member of the Executive Team, DEI, Risk and ESG steering committes. She serves as the lead for key athlete, artist and celebrity relationships, apparel collaborations and music partnerships, and works to infuse the unique Peloton point of view into different Peloton Studios series such as LOL Cody, Sundays with Love, ‘Your Best Self’ with Ashton Kutcher, surprise celebrity events with Beyonce, Lizzo, and more, and partnership collaborations with Liverpool and colleges and universities. In addition to creating the inspirational content that Peloton Members know and love, Cotter oversees the New York and London content production teams, the recently launched @PelotonStudios social channel.

Cotter's top priority is understanding and meeting the Peloton community’s needs, in class, in studio and in our music and apparel offerings.

Prior to Peloton, Cotter spent her recent career in various senior Content and Marketing roles, and as an award-winning producer. She received her Bachelor of Arts degree from Seton Hall University.

Cotter (Peloton Leaderboard: jenc3) lives in New Jersey with her husband and two sons. With an impressive 1000+ day Peloton streak, she proudly takes a Peloton class every day and is a self proclaimed super fan of all Instructors and modalities.