InsiderTrades.com logo

PRMB Insider Trading

Insider Ownership Percentage: 58.40%
Insider Buying (Last 12 Months): $3,810,444.48
Insider Selling (Last 12 Months): $1,604,324,988.54

Primo Brands Insider Trading History Chart

This chart shows the insider buying and selling history at Primo Brands by year and by quarter.

Skip ChartChart Data in Insider Trading History Table

Primo Brands Share Price & Price History

Current Price: $18.98
Price Change: ▲ Price Increase of +0.128 (0.68%)
As of 02/3/2026 04:59 PM ET

This chart shows the closing price history over time for PRMB up to the past year.

Skip Chart and Table DataPrice Data in Insider Trading History Table
Days: 30 | 90 | 365

Primo Brands Insider Trading History

Transaction DateInsider NameTitleBuy/SellNumber of SharesAverage Share PriceTotal TransactionShares Held After TransactionDetails
11/13/2025Steven P StanbrookDirectorBuy54,540$16.43$896,092.20181,601View SEC Filing Icon  
11/12/2025Eric J FossCEOBuy4,970$16.15$80,265.50360,036View SEC Filing Icon  
11/11/2025David W. HassCFOBuy15,910$15.71$249,946.1064,745View SEC Filing Icon  
11/11/2025Eric J FossCEOBuy123,049$15.52$1,909,720.48355,066View SEC Filing Icon  
11/10/2025Michael John CramerDirectorBuy5,000$15.73$78,650.0017,762View SEC Filing Icon  
8/14/2025Michael John CramerDirectorBuy4,000$24.46$97,840.0012,762View SEC Filing Icon  
8/13/2025Robbert RietbroekCEOBuy8,285$24.12$199,834.20586,349View SEC Filing Icon  
8/12/2025Steven P StanbrookDirectorBuy12,400$24.04$298,096.00125,025View SEC Filing Icon  
5/12/2025Tony W. LeeDirectorSell50,657,562$31.67$1,604,324,988.54116,210,806View SEC Filing Icon  
See Full Table

SEC Filings (Institutional Ownership Changes) for Primo Brands (NYSE:PRMB)

87.71% of Primo Brands stock is owned by institutions. Institutional ownership can be a sign of analyst confidence in the fundamentals of the stock.

Institutional Buying and Selling by Quarter

This chart shows the instiutional buying and selling at PRMB by year and by quarter.

Skip Institutional Buying and Selling Chart and Table DataRead Chart Data in Institutional Trading History Table

Primo Brands Institutional Trading History

Reporting DateHedge FundShares HeldMarket Value% of PortfolioQuarterly Change in SharesOwnership in CompanyDetails
2/4/2026Advisor OS LLC16,242$0.27M0.0%+56.8%0.004%Search for SEC Filing on Google Icon
2/4/2026LRI Investments LLC1,949$32K0.0%+203.1%0.001%Search for SEC Filing on Google Icon
2/3/2026Ethic Inc.35,553$0.58M0.0%+275.7%0.010%Search for SEC Filing on Google Icon
2/3/2026Connable Office Inc.19,151$0.31M0.0%N/A0.005%Search for SEC Filing on Google Icon
2/2/2026Intact Investment Management Inc.291,060$4.76M0.1%-21.6%0.079%Search for SEC Filing on Google Icon
1/30/2026State of New Jersey Common Pension Fund D138,883$2.27M0.0%+59.2%0.038%Search for SEC Filing on Google Icon
1/29/2026Pictet Asset Management Holding SA37,616$0.62M0.0%+9.7%0.010%Search for SEC Filing on Google Icon
1/29/2026Inscription Capital LLC18,583$0.30M0.0%N/A0.005%Search for SEC Filing on Google Icon
1/29/2026Sanctuary Advisors LLC10,807$0.18M0.0%-31.2%0.003%Search for SEC Filing on Google Icon
1/29/2026Vanguard Group Inc.23,028,858$376.52M0.0%+4.8%6.219%Search for SEC Filing on Google Icon
1/28/2026Arizona State Retirement System67,568$1.11M0.0%-5.9%0.018%Search for SEC Filing on Google Icon
1/28/2026HB Wealth Management LLC25,184$0.41M0.0%N/A0.007%Search for SEC Filing on Google Icon
1/28/2026Caliber Wealth Management LLC KS10,019$0.16M0.0%N/A0.003%Search for SEC Filing on Google Icon
1/28/2026Universal Beteiligungs und Servicegesellschaft mbH87,558$1.43M0.0%+12.6%0.024%Search for SEC Filing on Google Icon
1/27/2026Zurcher Kantonalbank Zurich Cantonalbank 93,635$1.53M0.0%+14.0%0.025%Search for SEC Filing on Google Icon
1/26/2026Campbell Newman Asset Management Inc.53,843$0.88M0.1%-4.1%0.015%Search for SEC Filing on Google Icon
1/26/2026KBC Group NV3,380,056$55.26M0.1%+12.5%0.913%Search for SEC Filing on Google Icon
1/26/2026PFG Investments LLC71,523$1.17M0.1%N/A0.019%Search for SEC Filing on Google Icon
1/23/2026Patten Group Inc.30,736$0.50M0.1%N/A0.008%Search for SEC Filing on Google Icon
1/23/2026Deprince Race & Zollo Inc.706,958$11.56M0.2%N/A0.191%Search for SEC Filing on Google Icon
1/23/2026Choreo LLC24,475$0.40M0.0%+105.6%0.007%Search for SEC Filing on Google Icon
1/21/2026Oak Thistle LLC53,045$0.87M0.1%+301.1%0.014%Search for SEC Filing on Google Icon
1/21/2026Daytona Street Capital LLC8,000$0.13M0.1%N/A0.002%Search for SEC Filing on Google Icon
1/20/2026Signaturefd LLC7,208$0.12M0.0%+169.8%0.002%Search for SEC Filing on Google Icon
1/16/2026Perigon Wealth Management LLC11,375$0.19M0.0%N/A0.003%Search for SEC Filing on Google Icon
1/16/2026Aberdeen Group plc734,859$12.02M0.0%N/A0.198%Search for SEC Filing on Google Icon
1/16/2026Blue Trust Inc.9,772$0.16M0.0%+278.5%0.003%Search for SEC Filing on Google Icon
1/15/2026Allspring Global Investments Holdings LLC4,465,724$72.30M0.1%+5.2%1.206%Search for SEC Filing on Google Icon
1/14/2026Exchange Traded Concepts LLC32,625$0.53M0.0%-15.3%0.009%Search for SEC Filing on Google Icon
1/13/2026Corbyn Investment Management Inc. MD391,646$6.40M1.9%+8.0%0.106%Search for SEC Filing on Google Icon
1/12/2026Byrne Asset Management LLC6,220$0.10M0.1%+192.7%0.002%Search for SEC Filing on Google Icon
1/9/2026SG Americas Securities LLC29,166$0.48M0.0%+159.2%0.008%Search for SEC Filing on Google Icon
1/9/2026Assenagon Asset Management S.A.1,374,776$22.48M0.0%-56.0%0.371%Search for SEC Filing on Google Icon
1/9/2026Dynamic Advisor Solutions LLC52,199$0.85M0.0%+10.9%0.014%Search for SEC Filing on Google Icon
1/8/2026Wealth Enhancement Advisory Services LLC42,163$0.68M0.0%+184.8%0.011%Search for SEC Filing on Google Icon
1/8/2026Chesapeake Asset Management LLC6,698$0.11M0.1%-49.1%0.002%Search for SEC Filing on Google Icon
1/7/2026Green Alpha Advisors LLC13,587$0.22M0.2%-43.7%0.004%Search for SEC Filing on Google Icon
1/5/2026GAMMA Investing LLC3,540$58K0.0%+76.2%0.001%Search for SEC Filing on Google Icon
12/2/2025Swiss Life Asset Management Ltd11,351$0.25M0.0%+66.9%0.003%Search for SEC Filing on Google Icon
11/26/2025JPMorgan Chase & Co.3,698,550$81.74M0.0%+25.5%0.999%Search for SEC Filing on Google Icon
11/20/2025Maven Securities LTD25,187$0.56M0.0%+17.4%0.007%Search for SEC Filing on Google Icon
11/18/2025Advisory Services Network LLC3,345$74K0.0%N/A0.001%Search for SEC Filing on Google Icon
11/17/2025Dark Forest Capital Management LP67,903$1.50M0.0%+31.5%0.018%Search for SEC Filing on Google Icon
11/17/2025Zimmer Partners LP2,439,062$53.90M1.2%+3.8%0.659%Search for SEC Filing on Google Icon
11/17/2025Alyeska Investment Group L.P.860,888$19.03M0.1%-61.8%0.232%Search for SEC Filing on Google Icon
11/17/2025Strategic Wealth Partners Ltd.74,743$1.65M0.1%+23.2%0.020%Search for SEC Filing on Google Icon
11/17/2025Samlyn Capital LLC7,730,548$170.85M2.4%-1.2%2.088%Search for SEC Filing on Google Icon
11/17/2025Scopia Capital Management LP979,216$21.64M2.7%-11.9%0.264%Search for SEC Filing on Google Icon
11/17/2025Polymer Capital Management US LLC62,355$1.38M0.1%N/A0.017%Search for SEC Filing on Google Icon
11/17/2025Qube Research & Technologies Ltd3,654,856$80.77M0.1%+145.8%0.987%Search for SEC Filing on Google Icon
11/17/2025Palestra Capital Management LLC5,061,089$111.85M3.6%-19.3%1.367%Search for SEC Filing on Google Icon
11/17/2025Paloma Partners Management Co30,000$0.66M0.1%N/A0.008%Search for SEC Filing on Google Icon
11/17/2025Park West Asset Management LLC1,600,000$35.36M3.0%N/A0.432%Search for SEC Filing on Google Icon
11/17/2025Nomura Holdings Inc.34,370$0.76M0.0%-552.2%0.009%Search for SEC Filing on Google Icon
11/17/2025National Bank of Canada FI6,372$0.14M0.0%-96.4%0.002%Search for SEC Filing on Google Icon
11/17/2025MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd.60,177$1.33M0.0%+48.7%0.016%Search for SEC Filing on Google Icon
11/17/2025Ionic Capital Management LLC102,438$2.26M0.2%+265.9%0.028%Search for SEC Filing on Google Icon
11/17/2025Holocene Advisors LP2,495,912$55.16M0.1%N/A0.674%Search for SEC Filing on Google Icon
11/17/2025Gotham Asset Management LLC1,013,320$22.39M0.1%+14,755.9%0.274%Search for SEC Filing on Google Icon
11/17/2025Fort Point Capital Partners LLC115,922$2.56M0.3%-41.4%0.031%Search for SEC Filing on Google Icon
11/17/2025Delta Global Management LP102,375$2.26M0.2%N/A0.028%Search for SEC Filing on Google Icon
11/17/2025Cinctive Capital Management LP45,670$1.01M0.0%-79.7%0.012%Search for SEC Filing on Google Icon
11/17/2025Clearline Capital LP83,938$1.86M0.1%N/A0.023%Search for SEC Filing on Google Icon
11/17/2025Bamco Inc. NY2,252,512$49.78M0.1%+1,128.1%0.608%Search for SEC Filing on Google Icon
11/17/2025Bank of America Corp DE4,653,147$102.84M0.0%-9.5%1.257%Search for SEC Filing on Google Icon
11/17/2025Boothbay Fund Management LLC185,687$4.10M0.1%-184.6%0.050%Search for SEC Filing on Google Icon
11/17/2025Aristotle Capital Boston LLC78,325$1.73M0.1%N/A0.021%Search for SEC Filing on Google Icon
11/17/2025Algert Global LLC75,900$1.68M0.0%-59.1%0.020%Search for SEC Filing on Google Icon
11/17/2025Alliancebernstein L.P.4,986,275$110.20M0.0%-15.0%1.347%Search for SEC Filing on Google Icon
11/17/2025Ameriprise Financial Inc.5,090,613$112.50M0.0%+3.6%1.375%Search for SEC Filing on Google Icon
11/14/2025Schonfeld Strategic Advisors LLC83,372$1.84M0.0%-61.1%0.023%Search for SEC Filing on Google Icon
11/14/2025Creative Planning22,501$0.50M0.0%-45.2%0.006%Search for SEC Filing on Google Icon
11/14/2025Viking Global Investors LP23,033,970$509.05M1.3%+17.5%6.221%Search for SEC Filing on Google Icon
11/14/2025Lazard Asset Management LLC83,601$1.85M0.0%+476.6%0.023%Search for SEC Filing on Google Icon
11/14/2025Ancora Advisors LLC7,020$0.16M0.0%-96.3%0.002%Search for SEC Filing on Google Icon
11/14/2025Raymond James Financial Inc.876,949$19.38M0.0%+18.5%0.237%Search for SEC Filing on Google Icon
11/14/2025Amundi584,993$12.58M0.0%N/A0.158%Search for SEC Filing on Google Icon
11/14/2025Troluce Capital Advisors LLC500,000$11.05M1.5%N/A0.135%Search for SEC Filing on Google Icon
11/14/2025Caisse de depot et placement du Quebec202,500$4.48M0.0%N/A0.055%Search for SEC Filing on Google Icon
11/14/2025Burkehill Global Management LP1,000,000$22.10M1.3%-33.3%0.270%Search for SEC Filing on Google Icon
11/14/2025Man Group plc2,948,565$65.16M0.1%+294.2%0.796%Search for SEC Filing on Google Icon
11/14/2025Occudo Quantitative Strategies LP48,890$1.08M0.1%-66.4%0.013%Search for SEC Filing on Google Icon
11/14/2025California State Teachers Retirement System230,150$5.09M0.0%-6.6%0.062%Search for SEC Filing on Google Icon
11/14/2025Steinberg Asset Management LLC175,650$3.88M2.8%+79.5%0.047%Search for SEC Filing on Google Icon
11/14/2025Shay Capital LLC9,400$0.21M0.0%-69.1%0.003%Search for SEC Filing on Google Icon
11/14/2025Nitorum Capital L.P.807,547$17.85M3.1%-34.2%0.218%Search for SEC Filing on Google Icon
11/14/2025UBS AM A Distinct Business Unit of UBS Asset Management Americas LLC740,566$16.37M0.0%-47.4%0.200%Search for SEC Filing on Google Icon
11/14/2025Advocacy Wealth Management LLC41,330$0.91M0.0%N/A0.011%Search for SEC Filing on Google Icon
11/14/2025Ghisallo Capital Management LLC250,000$5.53M0.2%-91.7%0.068%Search for SEC Filing on Google Icon
11/14/2025Caption Management LLC1,200$27K0.0%N/A0.000%Search for SEC Filing on Google Icon
11/14/2025Squarepoint Ops LLC3,611,803$79.82M0.1%+30.5%0.975%Search for SEC Filing on Google Icon
11/14/2025South Street Advisors LLC398,391$8.80M1.2%+4.6%0.108%Search for SEC Filing on Google Icon
11/14/2025Prudential PLC48,026$1.06M0.0%N/A0.013%Search for SEC Filing on Google Icon
11/14/2025Simcoe Capital Management LLC1,426,785$31.53M4.6%N/A0.385%Search for SEC Filing on Google Icon
11/14/2025Onex Canada Asset Management Inc.50,790$1.12M0.1%+15.5%0.014%Search for SEC Filing on Google Icon
11/14/2025Brown Brothers Harriman & Co.63,166$1.40M0.0%+12.9%0.017%Search for SEC Filing on Google Icon
11/14/2025FORA Capital LLC57,732$1.28M0.2%-16.9%0.016%Search for SEC Filing on Google Icon
11/14/2025Glenmede Investment Management LP20,860$0.46M0.0%+10.9%0.006%Search for SEC Filing on Google Icon
11/13/2025Boston Partners5,416,059$119.69M0.1%-33.0%1.463%Search for SEC Filing on Google Icon
11/13/2025Arrowstreet Capital Limited Partnership10,433$0.23M0.0%-80.9%0.003%Search for SEC Filing on Google Icon
Data available starting January 2016

See Full Table
Primo Brands logo
Primo Brands Corp. is a branded beverage company, which focuses on healthy hydration. It delivers sustainably and domestically sourced diversified offerings across products, formats, channels, price points and consumer occasions, distributed in the United States and Canada. The company provides water filtration units for home and business consumers across North America. It also offers reusable packaging, helping to reduce waste through its reusable, multi-serve bottles and innovative brand packaging portfolio, which includes recycled plastic, aluminum and glass. Primo Brands was founded in 2024 and is headquartered in Tampa, FL.
Read More on Primo Brands

Today's Range

Now: $18.98
Low: $18.58
High: $19.08

50 Day Range

MA: $17.19
Low: $15.48
High: $19.27

52 Week Range

Now: $18.98
Low: $14.36
High: $35.85

Volume

6,268,795 shs

Average Volume

6,450,661 shs

Market Capitalization

$7.03 billion

P/E Ratio

N/A

Dividend Yield

2.12%

Beta

0.63

Who are the company insiders with the largest holdings of Primo Brands?

Primo Brands' top insider shareholders include:
  1. Tony W Lee (Director)
  2. Robbert Rietbroek (CEO)
  3. Eric J Foss (CEO)
  4. Steven P Stanbrook (Director)
  5. David W Hass (CFO)
  6. Michael John Cramer (Director)
Learn More about top insider investors at Primo Brands.

Who are the major institutional investors of Primo Brands?

Primo Brands' top institutional investors include:
  1. Vanguard Group Inc. — 6.22%
  2. Allspring Global Investments Holdings LLC — 1.21%
  3. KBC Group NV — 0.91%
  4. Assenagon Asset Management S.A. — 0.37%
  5. Aberdeen Group plc — 0.20%
  6. Deprince Race & Zollo Inc. — 0.19%
Learn More about top institutional investors of Primo Brands stock.

Which institutional investors are selling Primo Brands stock?

In the last quarter, PRMB stock was sold by these institutional investors:
  1. Assenagon Asset Management S.A.
  2. Intact Investment Management Inc.
  3. Green Alpha Advisors LLC
  4. Chesapeake Asset Management LLC
  5. Exchange Traded Concepts LLC
  6. Sanctuary Advisors LLC
  7. Arizona State Retirement System
  8. Campbell Newman Asset Management Inc.

Which institutional investors are buying Primo Brands stock?

In the previous quarter, PRMB stock was acquired by institutional investors including:
  1. Vanguard Group Inc.
  2. Aberdeen Group plc
  3. Deprince Race & Zollo Inc.
  4. KBC Group NV
  5. Allspring Global Investments Holdings LLC
  6. PFG Investments LLC
  7. State of New Jersey Common Pension Fund D
  8. Oak Thistle LLC
Within the previous year, these company insiders have bought Primo Brands stock:
  1. Tony W Lee (Director)
  2. Robbert Rietbroek (CEO)
  3. Eric J Foss (CEO)
  4. Steven P Stanbrook (Director)
  5. David W Hass (CFO)
Learn More investors buying Primo Brands stock.