Baozun (NASDAQ:BZUN) CEO Wenbin Qiu Buys 6,000 Shares of Company Stock

Key Points

  • CEO Wenbin Qiu bought 6,000 Baozun shares at an average price of $3.34, investing $20,040 and increasing his direct holdings to 1,672,772 shares. The purchase was part of a series of insider buys totaling roughly $140,000 since mid-September.
  • Baozun shares opened at $3.35, with a market capitalization of approximately $194.7 million, trading above their 50-day and 200-day moving averages. The stock’s 52-week range is $2.07 to $3.82.
  • Analyst sentiment remains mixed: the consensus rating is Hold with a $3.80 price target, although CLSA upgraded the stock to Outperform and Wall Street Zen raised its view to Strong Buy. Baozun recently reported $403.74 million in quarterly revenue and $0.19 in EPS.

Baozun Inc. (NASDAQ:BZUN - Get Free Report) CEO Wenbin Qiu bought 6,000 shares of the business's stock in a transaction that occurred on Monday, October 12th. The stock was purchased at an average cost of $3.34 per share, with a total value of $20,040.00. Following the purchase, the chief executive officer directly owned 1,672,772 shares in the company, valued at $5,587,058.48. The trade was a 0.36% increase in their position. The acquisition was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this hyperlink.

Wenbin Qiu also recently made the following trade(s):

  • On Tuesday, October 13th, Wenbin Qiu bought 5,800 shares of Baozun stock. The stock was purchased at an average price of $3.47 per share, for a total transaction of $20,126.00.
  • On Monday, September 21st, Wenbin Qiu purchased 6,900 shares of Baozun stock. The shares were purchased at an average cost of $2.85 per share, for a total transaction of $19,665.00.
  • On Friday, September 18th, Wenbin Qiu purchased 7,000 shares of Baozun stock. The shares were purchased at an average cost of $2.88 per share, for a total transaction of $20,160.00.
  • On Wednesday, September 16th, Wenbin Qiu purchased 7,300 shares of Baozun stock. The shares were purchased at an average price of $2.74 per share, with a total value of $20,002.00.
  • On Thursday, September 17th, Wenbin Qiu purchased 7,100 shares of Baozun stock. The shares were purchased at an average price of $2.84 per share, with a total value of $20,164.00.
  • On Monday, September 14th, Wenbin Qiu acquired 7,300 shares of Baozun stock. The stock was purchased at an average cost of $2.74 per share, with a total value of $20,002.00.

Baozun Price Performance




NASDAQ:BZUN opened at $3.35 on Thursday. The firm has a market cap of $194.67 million, a PE ratio of -10.15 and a beta of 0.39. The firm has a 50 day simple moving average of $2.96 and a 200-day simple moving average of $2.79. Baozun Inc. has a 1-year low of $2.07 and a 1-year high of $3.82.

Baozun (NASDAQ:BZUN - Get Free Report) last announced its earnings results on Friday, August 14th. The technology company reported $0.19 earnings per share (EPS) for the quarter. Baozun had a negative net margin of 1.26% and a positive return on equity of 2.55%. The firm had revenue of $403.74 million for the quarter.

Hedge Funds Weigh In On Baozun

A hedge fund recently raised its position in Baozun stock. Cetera Investment Advisers grew its stake in shares of Baozun Inc. (NASDAQ:BZUN - Free Report) by 23.6% in the 1st quarter, according to its most recent filing with the Securities & Exchange Commission. The firm owned 38,238 shares of the technology company's stock after buying an additional 7,289 shares during the period. Cetera Investment Advisers owned 0.07% of Baozun worth $91,000 as of its most recent SEC filing. 47.29% of the stock is currently owned by institutional investors and hedge funds.

Analyst Upgrades and Downgrades

A number of brokerages have weighed in on BZUN. Wall Street Zen raised Baozun from a "buy" rating to a "strong-buy" rating in a research note on Saturday, October 10th. Weiss Ratings restated a "sell (d-)" rating on shares of Baozun in a report on Friday, July 17th. Citigroup reaffirmed a "buy" rating on shares of Baozun in a research report on Thursday, August 27th. Finally, CLSA upgraded Baozun from a "hold" rating to an "outperform" rating and upped their target price for the company from $3.20 to $3.80 in a research note on Friday, August 28th. Two analysts have rated the stock with a Buy rating, one has assigned a Hold rating and one has given a Sell rating to the stock. According to MarketBeat.com, the company presently has a consensus rating of "Hold" and a consensus price target of $3.80.

Check Out Our Latest Stock Analysis on BZUN

About Baozun

(Get Free Report)

Baozun Inc (NASDAQ: BZUN) is a China-based e-commerce service and brand management company. Founded in 2006 and headquartered in Shanghai, the company helps brands establish, operate and grow their online businesses, primarily in China and other selected international markets.

Baozun provides a range of services across the e-commerce value chain, including online store design and operation, digital marketing, customer service, information technology, warehousing and logistics. Its technology and service offerings support sales through major third-party marketplaces, social-commerce platforms and brands' own online channels.

The company works with domestic and international consumer brands in categories such as apparel, beauty, consumer electronics and food and beverage.

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