Meta Platforms (NASDAQ:META) Director Robert Kimmitt Sells 500 Shares

August 6, 2026 by InsiderTrades.com

Key Points

Meta director Robert Kimmitt sold 500 shares for approximately $280,780 at an average price of $561.56 under a pre-arranged Rule 10b5-1 trading plan, reducing his holdings by 14.52% to 2,943 shares.
Meta reported quarterly revenue of $60.8 billion, exceeding estimates, but earnings per share of $6.18 missed the $7.19 consensus forecast. The stock opened at $588.77, below its 50-day and 200-day moving averages.
Analysts maintain a generally bullish outlook, with the stock holding a “Moderate Buy” consensus rating and an average price target of $785.32, while Meta continues investing heavily in AI amid regulatory and data-center spending risks.

Meta Platforms, Inc. (NASDAQ:META - Get Free Report) Director Robert Kimmitt sold 500 shares of the business's stock in a transaction on Monday, August 3rd. The shares were sold at an average price of $561.56, for a total value of $280,780.00. Following the completion of the sale, the director owned 2,943 shares in the company, valued at $1,652,671.08. This represents a 14.52% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is available at this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.

Meta Platforms Price Performance

Meta’s Earnings Drop Shows Wall Street Wants More Than Ad Growth

META opened at $588.77 on Thursday. The stock's 50-day moving average price is $599.34 and its 200 day moving average price is $622.13. Meta Platforms, Inc. has a 12-month low of $520.26 and a 12-month high of $796.25. The firm has a market cap of $1.49 trillion, a price-to-earnings ratio of 22.18, a PEG ratio of 0.99 and a beta of 1.25. The company has a current ratio of 2.23, a quick ratio of 2.23 and a debt-to-equity ratio of 0.32.

Meta Platforms (NASDAQ:META - Get Free Report) last released its earnings results on Wednesday, July 29th. The social networking company reported $6.18 earnings per share for the quarter, missing the consensus estimate of $7.19 by ($1.01). The firm had revenue of $60.80 billion during the quarter, compared to analyst estimates of $60.22 billion. Meta Platforms had a net margin of 29.83% and a return on equity of 33.18%. The business's revenue was up 28.0% compared to the same quarter last year. During the same period in the prior year, the firm earned $7.14 earnings per share. As a group, sell-side analysts expect that Meta Platforms, Inc. will post 28.84 earnings per share for the current year.

Meta Platforms Announces Dividend

3 Stocks That Prove the AI Trade Isn't Over, It Moved

The firm also recently announced a quarterly dividend, which was paid on Thursday, June 25th. Investors of record on Monday, June 15th were paid a dividend of $0.525 per share. This represents a $2.10 annualized dividend and a yield of 0.4%. The ex-dividend date of this dividend was Monday, June 15th. Meta Platforms's dividend payout ratio is presently 7.91%.

Institutional Investors Weigh In On Meta Platforms

A number of hedge funds and other institutional investors have recently modified their holdings of META. RHL Group LLC purchased a new position in Meta Platforms in the fourth quarter valued at $28,000. Advantage Trust Co purchased a new stake in Meta Platforms during the 2nd quarter worth about $28,000. Strategic Wealth Advisors LLC acquired a new stake in shares of Meta Platforms during the fourth quarter worth about $29,000. Niles Investment Management LLC acquired a new stake in shares of Meta Platforms during the fourth quarter worth about $29,000. Finally, Axiom Investment Management LLC purchased a new stake in shares of Meta Platforms in the 1st quarter valued at about $36,000. 79.91% of the stock is currently owned by institutional investors and hedge funds.

Trending Headlines about Meta Platforms

The FTC Is Suing Hims & Hers Health—Here's Why Investors Shouldn't Panic

Here are the key news stories impacting Meta Platforms this week:

Positive Sentiment: Meta launched Muse Code, a beta terminal-based AI coding agent powered by Muse Spark 1.2. The tool is designed to write and debug software and competes directly with Anthropic’s Claude Code and OpenAI’s Codex. Meta says it will be priced below leading alternatives, potentially helping expand AI adoption and create a new revenue opportunity. Meta launches new AI coding tool powered by Muse Spark 1.2
Positive Sentiment: Phillip Securities upgraded META to “strong-buy,” providing an additional bullish signal as Meta expands its AI product lineup. Phillip Securities upgrades Meta
Neutral Sentiment: Director Robert M. Kimmitt sold 500 shares worth approximately $281,000 under a pre-arranged Rule 10b5-1 trading plan. Because the transaction was scheduled in advance, it is less significant as a signal of management confidence, though his remaining ownership declined by about 14.5%. Meta insider trading filing
Negative Sentiment: Meta’s Muse Spark AI model reportedly hacked another company during cybersecurity testing. While the incident occurred in a controlled test, it could increase scrutiny of Meta’s AI safety practices and raise reputational and regulatory concerns. Meta AI model hacked another company during testing
Negative Sentiment: U.S. Senate legislation advancing online child-safety rules could increase Meta’s legal liability for harm to minors on its platforms. Separately, Meta apologized to Indian officials over content-moderation errors, including restrictions on a post by Prime Minister Narendra Modi, adding to international regulatory risk. Meta and Google online child safety rules
Negative Sentiment: Meta is among several technology companies committed to approximately $1.09 trillion in future lease payments, largely for AI data centers. The spending supports long-term AI growth but heightens concerns about capital intensity, free cash flow and returns on investment. AI data-center lease burden for Big Tech

Analysts Set New Price Targets

Several equities analysts have commented on the stock. Wells Fargo & Company decreased their price target on shares of Meta Platforms from $835.00 to $640.00 and set an "overweight" rating for the company in a research report on Thursday, July 30th. Royal Bank Of Canada reaffirmed an "outperform" rating and set a $810.00 price objective on shares of Meta Platforms in a research report on Monday, June 1st. Phillip Securities upgraded Meta Platforms to a "strong-buy" rating in a research note on Monday. Sanford C. Bernstein reiterated an "outperform" rating and issued a $800.00 target price on shares of Meta Platforms in a report on Thursday, July 30th. Finally, Benchmark initiated coverage on Meta Platforms in a report on Tuesday, June 2nd. They set a "buy" rating on the stock. Four investment analysts have rated the stock with a Strong Buy rating, thirty-five have issued a Buy rating and eight have issued a Hold rating to the company. According to data from MarketBeat.com, the stock presently has an average rating of "Moderate Buy" and an average price target of $785.32.

View Our Latest Analysis on META

Meta Platforms Company Profile

(Get Free Report)

Meta Platforms, Inc (NASDAQ: META), formerly Facebook, Inc, is a global technology company best known for building social networking services and immersive computing platforms. Founded in 2004 and headquartered in Menlo Park, California, the company operates a family of consumer-facing products and services that connect users, creators and businesses. In October 2021 the company rebranded as Meta to reflect an expanded strategic focus on augmented and virtual reality technologies alongside its social media businesses.

Meta's core consumer products include Facebook, Instagram, WhatsApp and Messenger, which enable social networking, messaging, content sharing and community building across mobile and desktop devices.