MediaAlpha (NYSE:MAX) Insider Sells 72,000 Shares

Key Points

  • MediaAlpha insider Steven Yi sold 72,000 shares at an average price of $12.64, generating $910,080. The Rule 10b5-1 sale was intended to cover tax withholding tied to vested equity awards, leaving him with 2.39 million shares.
  • MediaAlpha shares opened at $12.27, with a market capitalization of approximately $764.8 million. The company recently reported quarterly EPS of $0.65, well above the $0.23 consensus estimate, and revenue of $316.9 million.
  • Analyst sentiment remains favorable, with a consensus “Moderate Buy” rating and an average price target of $13.86; institutional investors own about 64.4% of the stock.

MediaAlpha, Inc. (NYSE:MAX - Get Free Report) insider Steven Yi sold 72,000 shares of MediaAlpha stock in a transaction that occurred on Monday, August 3rd. The shares were sold at an average price of $12.64, for a total transaction of $910,080.00. Following the transaction, the insider directly owned 2,387,690 shares of the company's stock, valued at approximately $30,180,401.60. This trade represents a 2.93% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards.

Steven Yi also recently made the following trade(s):

  • On Tuesday, July 7th, Steven Yi sold 26,467 shares of MediaAlpha stock. The shares were sold at an average price of $14.07, for a total transaction of $372,390.69.
  • On Monday, July 6th, Steven Yi sold 17,254 shares of MediaAlpha stock. The stock was sold at an average price of $14.01, for a total transaction of $241,728.54.
  • On Wednesday, July 1st, Steven Yi sold 96,000 shares of MediaAlpha stock. The stock was sold at an average price of $12.90, for a total transaction of $1,238,400.00.
  • On Tuesday, June 16th, Steven Yi sold 24,000 shares of MediaAlpha stock. The shares were sold at an average price of $10.01, for a total value of $240,240.00.

MediaAlpha Stock Down 0.9%




Shares of MediaAlpha stock opened at $12.27 on Thursday. The firm has a market cap of $764.79 million, a PE ratio of 7.57 and a beta of 1.11. MediaAlpha, Inc. has a twelve month low of $7.09 and a twelve month high of $14.70. The business has a 50-day moving average price of $11.78 and a 200 day moving average price of $10.20.

MediaAlpha (NYSE:MAX - Get Free Report) last issued its quarterly earnings data on Wednesday, July 29th. The company reported $0.65 EPS for the quarter, beating the consensus estimate of $0.23 by $0.42. The company had revenue of $316.88 million for the quarter, compared to analyst estimates of $300.87 million. MediaAlpha had a negative return on equity of 301.42% and a net margin of 7.94%. On average, sell-side analysts expect that MediaAlpha, Inc. will post 0.97 EPS for the current year.

Analysts Set New Price Targets

A number of equities analysts have weighed in on the stock. Royal Bank Of Canada upped their price objective on shares of MediaAlpha from $11.00 to $15.00 and gave the stock an "outperform" rating in a research report on Wednesday. JPMorgan Chase & Co. lifted their target price on shares of MediaAlpha from $11.00 to $12.00 and gave the company an "overweight" rating in a research report on Thursday, April 30th. Texas Capital raised shares of MediaAlpha to a "strong-buy" rating in a research note on Tuesday, June 9th. Capital One Financial set a $11.00 price target on shares of MediaAlpha in a research report on Tuesday, June 9th. Finally, Zacks Research lowered shares of MediaAlpha from a "hold" rating to a "strong sell" rating in a research note on Tuesday, May 19th. One equities research analyst has rated the stock with a Strong Buy rating, four have issued a Buy rating, three have issued a Hold rating and one has given a Sell rating to the stock. According to MarketBeat.com, the stock currently has a consensus rating of "Moderate Buy" and an average price target of $13.86.

View Our Latest Stock Analysis on MAX

Institutional Investors Weigh In On MediaAlpha

Hedge funds and other institutional investors have recently bought and sold shares of the company. Creative Planning purchased a new stake in MediaAlpha in the second quarter valued at $168,000. JPMorgan Chase & Co. increased its position in shares of MediaAlpha by 75.9% during the 2nd quarter. JPMorgan Chase & Co. now owns 542,246 shares of the company's stock worth $5,938,000 after purchasing an additional 233,948 shares during the last quarter. Legal & General Group Plc raised its holdings in MediaAlpha by 29.3% in the 2nd quarter. Legal & General Group Plc now owns 36,315 shares of the company's stock valued at $398,000 after buying an additional 8,229 shares during the period. Rhumbline Advisers lifted its position in MediaAlpha by 34.4% in the second quarter. Rhumbline Advisers now owns 55,622 shares of the company's stock valued at $609,000 after buying an additional 14,234 shares during the last quarter. Finally, XTX Topco Ltd acquired a new position in MediaAlpha in the second quarter valued at about $153,000. 64.39% of the stock is currently owned by institutional investors and hedge funds.

MediaAlpha Company Profile

(Get Free Report)

MediaAlpha, Inc is a technology company that operates a real-time digital marketplace for the distribution of insurance and adjacent services. The company's platform connects buyers—consumers seeking insurance policies—to sellers, including insurance carriers and distribution partners, through programmatic bidding and data-driven pricing. By leveraging transaction-level data and proprietary auction mechanics, MediaAlpha enables carriers to acquire customers more efficiently and at scale.

The firm offers a suite of products that help clients optimize marketing spend and improve conversion rates.

Further Reading

Insider Buying and Selling by Quarter for MediaAlpha (NYSE:MAX)

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