Key Points
- Wayfair insider Jon Blotner sold 500 shares at $120 each for $60,000 under a pre-arranged Rule 10b5-1 plan. He retained 115,385 shares valued at approximately $13.85 million.
- Wayfair’s latest quarterly results exceeded expectations, with earnings of $0.95 per share versus a $0.90 estimate and revenue of $3.52 billion, up 7.5% year over year.
- Analyst sentiment remains broadly positive, with a “Moderate Buy” consensus and an average price target of $122.21, although the stock trades at a high valuation and has received some neutral and sell ratings.
Wayfair Inc. (NYSE:W - Get Free Report) insider Jon Blotner sold 500 shares of the firm's stock in a transaction that occurred on Thursday, October 29th. The shares were sold at an average price of $120.00, for a total value of $60,000.00. Following the completion of the transaction, the insider directly owned 115,385 shares of the company's stock, valued at $13,846,200. The trade was a 0.43% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.
Jon Blotner also recently made the following trade(s):
- On Thursday, October 15th, Jon Blotner sold 546 shares of Wayfair stock. The stock was sold at an average price of $110.00, for a total value of $60,060.00.
- On Friday, October 2nd, Jon Blotner sold 6,056 shares of Wayfair stock. The stock was sold at an average price of $104.13, for a total value of $630,611.28.
- On Tuesday, September 8th, Jon Blotner sold 6,968 shares of Wayfair stock. The shares were sold at an average price of $100.22, for a total value of $698,332.96.
Wayfair Stock Down 2.5%
Shares of W stock opened at $113.00 on Tuesday. The stock has a market cap of $14.92 billion, a P/E ratio of 232.69, a P/E/G ratio of 4.10 and a beta of 3.02. Wayfair Inc. has a fifty-two week low of $55.60 and a fifty-two week high of $122.13. The business has a fifty day simple moving average of $105.02 and a 200-day simple moving average of $89.16.
Wayfair (NYSE:W - Get Free Report) last released its quarterly earnings data on Tuesday, August 4th. The company reported $0.95 EPS for the quarter, topping the consensus estimate of $0.90 by $0.05. Wayfair had a negative net margin of 2.49% and a negative return on equity of 3.40%. The business had revenue of $3.52 billion for the quarter, compared to analyst estimates of $3.47 billion. During the same period in the previous year, the firm earned $0.87 EPS. The business's revenue for the quarter was up 7.5% compared to the same quarter last year. On average, sell-side analysts anticipate that Wayfair Inc. will post 0.93 earnings per share for the current year.
Analyst Ratings Changes
Several brokerages recently issued reports on W. Truist Financial lifted their price objective on Wayfair from $99.00 to $135.00 and gave the stock a "buy" rating in a research report on Tuesday, August 4th. Benchmark began coverage on Wayfair in a report on Tuesday, July 7th. They set a "hold" rating on the stock. Weiss Ratings reiterated a "sell (d-)" rating on shares of Wayfair in a report on Monday, September 14th. Evercore reissued an "outperform" rating and set a $130.00 price target on shares of Wayfair in a research report on Wednesday, August 5th. Finally, The Goldman Sachs Group reissued a "neutral" rating on shares of Wayfair in a report on Wednesday, August 5th. One equities research analyst has rated the stock with a Strong Buy rating, fourteen have given a Buy rating, eleven have assigned a Hold rating and one has issued a Sell rating to the stock. According to MarketBeat, Wayfair has an average rating of "Moderate Buy" and an average price target of $122.21.
View Our Latest Stock Analysis on W
Institutional Investors Weigh In On Wayfair
Hedge funds and other institutional investors have recently modified their holdings of the company. Heritage Family Offices LLP purchased a new position in shares of Wayfair during the third quarter valued at approximately $45,000. Fortitude Family Office LLC grew its stake in Wayfair by 144.7% in the 3rd quarter. Fortitude Family Office LLC now owns 460 shares of the company's stock worth $47,000 after acquiring an additional 272 shares during the period. Provenance Wealth Advisors LLC purchased a new stake in Wayfair in the 3rd quarter worth approximately $53,000. IFP Advisors Inc raised its holdings in Wayfair by 79.2% in the 2nd quarter. IFP Advisors Inc now owns 810 shares of the company's stock valued at $75,000 after acquiring an additional 358 shares during the last quarter. Finally, Reyes Financial Architecture Inc. purchased a new position in Wayfair during the third quarter worth about $82,000. 89.67% of the stock is currently owned by hedge funds and other institutional investors.
More Wayfair News
Here are the key news stories impacting Wayfair this week:
- Positive Sentiment: JPMorgan raised its price target on Wayfair from $125 to $136 and maintained an “overweight” rating, implying substantial upside based on the referenced price. The upgrade reflects confidence in the company’s growth outlook. JPMorgan Wayfair price target report
- Positive Sentiment: Analysts expect approximately 7.84% year-over-year revenue growth in the third quarter, supported by stronger orders and gains in Wayfair’s loyalty program. These trends could indicate improving customer engagement and demand ahead of the earnings release. Wayfair third-quarter earnings preview
- Positive Sentiment: Multiple shopping articles highlight Wayfair products, including storage furniture, renter-friendly home upgrades and pet products. While not major financial catalysts, the coverage may support brand visibility and holiday shopping traffic. Wayfair Black Friday sale coverage
- Neutral Sentiment: Wayfair’s Black Friday pop-up sale is generating promotional attention. The event could boost orders and holiday revenue, but heavy discounts may pressure margins if customers remain highly price-sensitive. Early Black Friday deals
- Negative Sentiment: Insider Jon Blotner sold 500 shares for $60,000 under a pre-arranged Rule 10b5-1 plan. The sale was small relative to his remaining 115,385-share holding, limiting its significance, but it can still create a modest negative headline. Wayfair insider transaction
- Negative Sentiment: The earnings preview notes continued pressure from housing conditions and weaker overseas demand. With Wayfair trading at an elevated valuation, investors may react negatively if quarterly results or guidance fail to exceed expectations.
About Wayfair
(
Get Free Report)
Wayfair Inc is an e-commerce company that sells furniture, home furnishings and related products through digital platforms. Its selection includes furniture, décor, lighting, rugs, mattresses, kitchen and dining products, housewares, home improvement items, outdoor furnishings and other goods for residential and commercial spaces.
The company operates a portfolio of online brands and retail websites, including Wayfair, Joss & Main, AllModern, Birch Lane and Perigold. These brands are designed to serve different customer preferences, price points and areas of the home-furnishings market.
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