GOOG Insider Trading

Insider Ownership Percentage: 12.99%
Insider Buying (Last 12 Months): $0.00
Insider Selling (Last 12 Months): $229,192,627.93

Alphabet Insider Trading History Chart

This chart shows the insider buying and selling history at Alphabet by year and by quarter.

Skip ChartChart Data in Insider Trading History Table

Alphabet Share Price & Price History

Current Price: $340.70
Price Change: Price Decrease of -4.2 (-1.22%)
As of 02/3/2026 05:00 PM ET

This chart shows the closing price history over time for GOOG up to the past year.

Skip Chart and Table DataPrice Data in Insider Trading History Table
Days: 30 | 90 | 365

Alphabet Insider Trading History

Transaction DateInsider NameTitleBuy/SellNumber of SharesAverage Share PriceTotal TransactionShares Held After TransactionDetails
2/2/2026Amie Thuener O'tooleCAOSell933$336.55$314,001.159,916View SEC Filing Icon  
1/30/20262017 Gp L.L.C. GvMajor ShareholderSell1,845,308$19.00$35,060,852.00View SEC Filing Icon  
1/29/2026Frances ArnoldDirectorSell102$340.00$34,680.0018,307View SEC Filing Icon  
1/21/2026Sundar PichaiCEOSell32,500$327.30$10,637,250.002,211,872View SEC Filing Icon  
1/13/2026John L HennessyDirectorSell600$337.52$202,512.0021,224View SEC Filing Icon  
1/7/2026Sundar PichaiCEOSell32,500$321.21$10,439,325.002,244,372View SEC Filing Icon  
12/31/2025Frances ArnoldDirectorSell102$313.45$31,971.9018,205View SEC Filing Icon  
12/30/2025Kent John WalkerInsiderSell17,829$314.89$5,614,173.8142,972View SEC Filing Icon  
12/15/2025Amie Thuener O'tooleCAOSell2,778$312.30$867,569.408,962View SEC Filing Icon  
12/15/2025John L HennessyDirectorSell600$308.19$184,914.003,916View SEC Filing Icon  
12/15/2025Sundar PichaiCEOSell32,500$299.80$9,743,500.002,239,619View SEC Filing Icon  
12/3/2025Sundar PichaiCEOSell32,500$319.50$10,383,750.002,272,119View SEC Filing Icon  
12/2/2025Amie Thuener O'tooleCAOSell954$317.00$302,418.0011,740View SEC Filing Icon  
12/1/2025Frances ArnoldDirectorSell102$317.66$32,401.3218,104View SEC Filing Icon  
11/19/2025Sundar PichaiCEOSell32,500$296.64$9,640,800.002,304,619View SEC Filing Icon  
11/17/2025Amie Thuener O'tooleCAOSell2,778$288.26$800,786.2811,739View SEC Filing Icon  
11/17/2025Amie Thuener O'tooleCAOSell2,778$288.26$800,786.2811,739View SEC Filing Icon  
11/13/2025John L HennessyDirectorSell600$280.06$168,036.004,516View SEC Filing Icon  
11/5/2025Sundar PichaiCEOSell32,500$283.48$9,213,100.002,337,119View SEC Filing Icon  
11/3/2025Amie Thuener O'tooleCAOSell954$282.33$269,342.8214,517View SEC Filing Icon  
10/30/2025Frances ArnoldDirectorSell112$291.80$32,681.6018,004View SEC Filing Icon  
10/15/2025Amie Thuener O'tooleCAOSell2,778$250.05$694,638.9014,516View SEC Filing Icon  
10/15/2025Sundar PichaiCEOSell32,500$250.15$8,129,875.002,369,619View SEC Filing Icon  
10/13/2025John L HennessyDirectorSell600$242.92$145,752.005,116View SEC Filing Icon  
10/1/2025Amie Thuener O'tooleCAOSell953$241.20$229,863.6017,294View SEC Filing Icon  
10/1/2025Sundar PichaiCEOSell32,500$243.41$7,910,825.002,402,119View SEC Filing Icon  
9/30/2025Frances ArnoldDirectorSell103$243.13$25,042.3917,284View SEC Filing Icon  
9/29/2025Kent John WalkerInsiderSell17,816$247.42$4,408,034.7242,985View SEC Filing Icon  
9/17/2025Sundar PichaiCEOSell32,500$249.50$8,108,750.002,397,392View SEC Filing Icon  
9/15/2025Amie Thuener O'tooleCAOSell2,778$245.00$680,610.0017,293View SEC Filing Icon  
9/15/2025John L HennessyDirectorSell600$249.44$149,664.005,716View SEC Filing Icon  
9/3/2025Sundar PichaiCEOSell32,500$229.73$7,466,225.002,429,892View SEC Filing Icon  
8/28/2025Frances ArnoldDirectorSell102$207.80$21,195.6017,387View SEC Filing Icon  
8/20/2025Sundar PichaiCEOSell32,500$199.92$6,497,400.002,462,392View SEC Filing Icon  
8/13/2025John L HennessyDirectorSell600$203.79$122,274.006,316View SEC Filing Icon  
8/8/2025John L HennessyDirectorSell1,000$200.00$200,000.006,916View SEC Filing Icon  
8/6/2025Sundar PichaiCEOSell32,500$196.23$6,377,475.002,494,892View SEC Filing Icon  
8/4/2025Kent John WalkerInsiderSell23,820$194.70$4,637,754.0042,999View SEC Filing Icon  
7/18/2025Kavitark Ram ShriramDirectorSell18,566$185.76$3,448,820.16243,400View SEC Filing Icon  
7/18/2025Kavitark Ram ShriramDirectorSell15,000$185.76$2,786,400.00240,400View SEC Filing Icon  
7/16/2025Sundar PichaiCEOSell32,500$184.38$5,992,350.002,527,392View SEC Filing Icon  
7/14/2025John L HennessyDirectorSell400$181.98$72,792.006,013View SEC Filing Icon  
7/2/2025Sundar PichaiCEOSell32,500$178.52$5,801,900.002,559,892View SEC Filing Icon  
6/30/2025Frances ArnoldDirectorSell121$180.72$21,867.1217,389View SEC Filing Icon  
6/30/2025Frances ArnoldDirectorSell101$196.31$19,827.3117,490View SEC Filing Icon  
6/18/2025Sundar PichaiCEOSell32,500$176.68$5,742,100.002,555,196View SEC Filing Icon  
6/4/2025Sundar PichaiCEOSell32,500$168.71$5,483,075.002,587,696View SEC Filing Icon  
5/30/2025Frances ArnoldDirectorSell111$172.41$19,137.5117,268View SEC Filing Icon  
5/22/2025John L HennessyDirectorSell600$175.00$105,000.006,813View SEC Filing Icon  
5/22/2025Kavitark Ram ShriramDirectorSell10,500$175.00$1,837,500.00261,966View SEC Filing Icon  
5/22/2025Kavitark Ram ShriramDirectorSell9,000$175.00$1,575,000.00255,400View SEC Filing Icon  
5/21/2025Sundar PichaiCEOSell32,500$170.87$5,553,275.002,620,196View SEC Filing Icon  
5/7/2025Sundar PichaiCEOSell32,500$155.90$5,066,750.002,652,696View SEC Filing Icon  
4/30/2025Frances ArnoldDirectorSell111$159.85$17,743.3517,158View SEC Filing Icon  
4/16/2025Sundar PichaiCEOSell32,500$156.16$5,075,200.002,685,196View SEC Filing Icon  
4/14/2025John L HennessyDirectorSell200$161.90$32,380.007,613View SEC Filing Icon  
4/2/2025Sundar PichaiCEOSell32,500$158.56$5,153,200.002,717,696View SEC Filing Icon  
4/1/2025Amie Thuener O'tooleCAOSell673$155.33$104,537.0915,303View SEC Filing Icon  
3/28/2025Frances ArnoldDirectorSell111$162.42$18,028.6217,048View SEC Filing Icon  
3/27/2025Kent John WalkerInsiderSell11,764$166.84$1,962,705.7649,037View SEC Filing Icon  
3/13/2025John L HennessyDirectorSell200$165.53$33,106.007,813View SEC Filing Icon  
3/3/2025Amie Thuener O'tooleCAOSell1,374$173.47$238,347.7815,024View SEC Filing Icon  
2/28/2025Frances ArnoldDirectorSell121$170.30$20,606.3016,938View SEC Filing Icon  
2/21/2025Ruth M PoratInsiderSell17,690$183.48$3,245,761.201,449,286View SEC Filing Icon  
2/18/2025Amie Thuener O'tooleCAOSell2,824$187.43$529,302.3215,024View SEC Filing Icon  
2/18/2025Kent John WalkerInsiderSell17,690$185.51$3,281,671.9043,111View SEC Filing Icon  
2/18/2025Kavitark Ram ShriramDirectorSell29,066$184.89$5,374,012.74272,466View SEC Filing Icon  
2/3/2025Amie Thuener O'tooleCAOSell1,340$202.08$270,787.2017,848View SEC Filing Icon  
1/30/2025Frances ArnoldDirectorSell110$200.00$22,000.0016,819View SEC Filing Icon  
1/15/2025Amie Thuener O'tooleCAOSell2,834$194.32$550,702.8817,847View SEC Filing Icon  
1/13/2025John L HennessyDirectorSell1,500$189.80$284,700.0021,824View SEC Filing Icon  
1/2/2025Amie Thuener O'tooleCAOSell1,368$191.55$262,040.4020,681View SEC Filing Icon  
12/31/2024Frances ArnoldDirectorSell111$192.49$21,366.3916,709View SEC Filing Icon  
12/30/2024Kent John WalkerInsiderSell16,820$192.62$3,239,868.4043,981View SEC Filing Icon  
12/16/2024Amie Thuener O'tooleCAOSell2,834$197.55$559,856.7020,681View SEC Filing Icon  
12/12/2024John L HennessyDirectorSell1,500$194.22$291,330.0023,324View SEC Filing Icon  
12/10/2024Kavitark Ram ShriramDirectorSell37,134$185.02$6,870,532.68282,832View SEC Filing Icon  
12/2/2024Amie Thuener O'tooleCAOSell1,367$170.41$232,950.4723,515View SEC Filing Icon  
11/29/2024Frances ArnoldDirectorSell111$169.98$18,867.7816,599View SEC Filing Icon  
11/20/2024Sundar PichaiCEOSell22,500$176.67$3,975,075.002,061,806View SEC Filing Icon  
11/7/2024Kavitark Ram ShriramDirectorSell10,500$177.41$1,862,805.00319,966View SEC Filing Icon  
11/6/2024Sundar PichaiCEOSell22,500$177.36$3,990,600.002,084,306View SEC Filing Icon  
11/4/2024Frances ArnoldDirectorSell441$171.06$75,437.4616,490View SEC Filing Icon  
11/1/2024Amie Thuener O'tooleCAOSell1,367$171.42$234,331.1426,349View SEC Filing Icon  
10/30/2024Kavitark Ram ShriramDirectorSell10,500$180.78$1,898,190.00330,466View SEC Filing Icon  
10/16/2024Sundar PichaiCEOSell22,500$166.30$3,741,750.002,106,806View SEC Filing Icon  
10/15/2024Amie Thuener O'tooleCAOSell2,834$167.23$473,929.8226,349View SEC Filing Icon  
10/14/2024John L HennessyDirectorSell1,500$164.95$247,425.0026,324View SEC Filing Icon  
10/2/2024Sundar PichaiCEOSell22,500$167.07$3,759,075.002,129,306View SEC Filing Icon  
10/1/2024Amie Thuener O'tooleCAOSell1,367$168.84$230,804.2829,183View SEC Filing Icon  
9/27/2024Kent John WalkerInsiderSell16,802$165.47$2,780,226.9443,999View SEC Filing Icon  
9/23/2024John L HennessyDirectorSell700$165.00$115,500.0027,824View SEC Filing Icon  
9/18/2024Sundar PichaiCEOSell22,500$160.63$3,614,175.002,114,885View SEC Filing Icon  
9/12/2024John L HennessyDirectorSell800$153.75$123,000.0028,524View SEC Filing Icon  
9/10/2024Amie Thuener O'tooleCAOSell2,835$151.53$429,587.5529,182View SEC Filing Icon  
9/4/2024Sundar PichaiCEOSell22,500$158.68$3,570,300.002,137,385View SEC Filing Icon  
9/3/2024Amie Thuener O'tooleCAOSell682$160.44$109,420.0832,017View SEC Filing Icon  
9/3/2024Kent John WalkerInsiderSell21,467$160.35$3,442,233.4539,334View SEC Filing Icon  
8/21/2024Sundar PichaiCEOSell22,500$167.66$3,772,350.002,159,885View SEC Filing Icon  
8/16/2024John L HennessyDirectorSell700$165.00$115,500.0029,324View SEC Filing Icon  
8/15/2024Prabhakar RaghavanSVPSell34,257$162.60$5,570,188.20312,210View SEC Filing Icon  
8/12/2024John L HennessyDirectorSell800$163.03$130,424.0030,024View SEC Filing Icon  
8/7/2024Sundar PichaiCEOSell22,500$162.35$3,652,875.002,182,385View SEC Filing Icon  
8/2/2024Amie Thuener O'tooleCAOSell682$168.00$114,576.0031,334View SEC Filing Icon  
7/17/2024Sundar PichaiCEOSell22,500$182.84$4,113,900.002,204,885View SEC Filing Icon  
7/12/2024John L HennessyDirectorSell1,500$185.85$278,775.0030,824View SEC Filing Icon  
7/3/2024Sundar PichaiCEOSell22,500$186.74$4,201,650.002,227,385View SEC Filing Icon  
7/2/2024Amie Thuener O'tooleCAOSell682$183.47$125,126.5430,650View SEC Filing Icon  
7/1/2024Prabhakar RaghavanSVPSell3,262$183.99$600,175.389View SEC Filing Icon  
6/20/2024Sundar PichaiCEOSell22,500$177.40$3,991,500.002,213,011View SEC Filing Icon  
6/12/2024John L HennessyDirectorSell1,500$177.92$266,880.003,727View SEC Filing Icon  
6/5/2024Sundar PichaiCEOSell22,500$176.58$3,973,050.002,235,511View SEC Filing Icon  
6/3/2024Amie Thuener O'tooleCAOSell682$173.86$118,572.5229,966View SEC Filing Icon  
5/15/2024Sundar PichaiCEOSell22,500$173.22$3,897,450.002,258,011View SEC Filing Icon  
5/13/2024John L HennessyDirectorSell1,500$168.08$252,120.004,391View SEC Filing Icon  
5/2/2024Amie Thuener O'tooleCAOSell682$166.67$113,668.9429,284View SEC Filing Icon  
5/1/2024Sundar PichaiCEOSell22,500$166.80$3,753,000.002,280,511View SEC Filing Icon  
4/30/2024Frances ArnoldDirectorSell80$167.38$13,390.4015,551View SEC Filing Icon  
4/26/2024John L HennessyDirectorSell2,100$175.76$369,096.005,891View SEC Filing Icon  
4/17/2024Sundar PichaiCEOSell22,500$157.41$3,541,725.002,303,011View SEC Filing Icon  
4/12/2024John L HennessyDirectorSell800$159.56$127,648.007,991View SEC Filing Icon  
4/3/2024Sundar PichaiCEOSell22,500$155.67$3,502,575.002,325,513View SEC Filing Icon  
4/2/2024Amie Thuener O'tooleCAOSell682$154.79$105,566.7829,284View SEC Filing Icon  
4/1/2024Prabhakar RaghavanSVPSell3,258$155.97$508,150.26144,685View SEC Filing Icon  
3/28/2024Frances ArnoldDirectorSell90$152.00$13,680.0015,412View SEC Filing Icon  
3/27/2024Kent John WalkerInsiderSell12,084$151.19$1,826,979.9648,717View SEC Filing Icon  
3/20/2024Sundar PichaiCEOSell22,500$148.78$3,347,550.002,310,191View SEC Filing Icon  
3/18/2024John L HennessyDirectorSell500$149.50$74,750.008,791View SEC Filing Icon  
3/12/2024John L HennessyDirectorSell300$139.51$41,853.009,291View SEC Filing Icon  
3/8/2024Ruth M PoratCFOSell48,077$137.22$6,597,125.941,777,106View SEC Filing Icon  
3/6/2024Sundar PichaiCEOSell22,500$132.70$2,985,750.002,332,691View SEC Filing Icon  
3/4/2024Amie Thuener O'tooleCAOSell682$136.49$93,086.1828,602View SEC Filing Icon  
2/29/2024Frances ArnoldDirectorSell100$138.22$13,822.0015,263View SEC Filing Icon  
2/21/2024Sundar PichaiCEOSell22,500$143.08$3,219,300.002,355,191View SEC Filing Icon  
2/20/2024Kent John WalkerInsiderSell48,076$142.20$6,836,407.2012,725View SEC Filing Icon  
2/12/2024John L HennessyDirectorSell800$149.73$119,784.007,164View SEC Filing Icon  
2/7/2024Sundar PichaiCEOSell22,500$146.29$3,291,525.002,377,691View SEC Filing Icon  
2/1/2024Amie Thuener O'tooleCAOSell660$143.59$94,769.4027,920View SEC Filing Icon  
1/30/2024Frances ArnoldDirectorSell230$154.06$35,433.8015,104View SEC Filing Icon  
1/17/2024Sundar PichaiCEOSell22,500$142.14$3,198,150.002,400,191View SEC Filing Icon  
1/10/2024John L HennessyDirectorSell200$143.49$28,698.006,784View SEC Filing Icon  
1/3/2024Sundar PichaiCEOSell22,500$140.11$3,152,475.002,422,691View SEC Filing Icon  
1/2/2024Amie Thuener O'tooleCAOSell425$139.61$59,334.2527,259View SEC Filing Icon  
1/2/2024Prabhakar RaghavanSVPSell16,088$139.10$2,237,840.8052,440View SEC Filing Icon  
12/29/2023Frances ArnoldDirectorSell240$140.51$33,722.4014,815View SEC Filing Icon  
12/28/2023Kent John WalkerInsiderSell28,281$141.40$3,998,933.4025,002View SEC Filing Icon  
12/20/2023Sundar PichaiCEOSell22,500$141.43$3,182,175.002,407,688View SEC Filing Icon  
12/11/2023John L HennessyDirectorSell200$133.97$26,794.006,984View SEC Filing Icon  
12/1/2023Amie Thuener O'tooleCAOSell420$133.32$55,994.4026,833View SEC Filing Icon  
11/30/2023Frances ArnoldDirectorSell230$136.40$31,372.0014,515View SEC Filing Icon  
11/10/2023John L HennessyDirectorSell200$132.92$26,584.007,184View SEC Filing Icon  
11/7/2023Kavitark Ram ShriramDirectorSell75,000$131.09$9,831,750.00104,364View SEC Filing Icon  
11/3/2023Amie Thuener O'tooleCAOSell425$129.08$54,859.0026,413View SEC Filing Icon  
10/30/2023Frances ArnoldDirectorSell250$124.36$31,090.0014,226View SEC Filing Icon  
10/25/2023Ann MatherDirectorSell260$129.82$33,753.204,759View SEC Filing Icon  
10/10/2023John L HennessyDirectorSell200$139.93$27,986.007,384View SEC Filing Icon  
10/2/2023Amie Thuener O'tooleCAOSell420$132.09$55,477.8025,988View SEC Filing Icon  
10/2/2023Ann MatherDirectorSell180$132.09$23,776.204,697View SEC Filing Icon  
10/2/2023Prabhakar RaghavanSVPSell16,083$133.82$2,152,227.0675,621View SEC Filing Icon  
9/28/2023Frances ArnoldDirectorSell240$130.85$31,404.0013,917View SEC Filing Icon  
9/27/2023Kent John WalkerInsiderSell35,799$130.54$4,673,201.4617,484View SEC Filing Icon  
9/25/2023Ann MatherDirectorSell220$130.89$28,795.804,877View SEC Filing Icon  
9/11/2023John L HennessyDirectorSell200$137.30$27,460.007,584View SEC Filing Icon  
9/5/2023Amie Thuener O'tooleCAOSell3,749$136.28$510,913.7225,568View SEC Filing Icon  
9/5/2023Kent John WalkerInsiderSell42,900$136.51$5,856,279.0010,383View SEC Filing Icon  
8/30/2023Frances ArnoldDirectorSell230$135.56$31,178.8013,618View SEC Filing Icon  
8/25/2023Ann MatherDirectorSell220$130.14$28,630.804,818View SEC Filing Icon  
8/10/2023John L HennessyDirectorSell200$131.14$26,228.005,340View SEC Filing Icon  
7/28/2023Frances ArnoldDirectorSell230$130.95$30,118.5013,329View SEC Filing Icon  
7/25/2023Ann MatherDirectorSell220$121.75$26,785.004,759View SEC Filing Icon  
7/13/2023John L HennessyDirectorSell200$125.00$25,000.005,540View SEC Filing Icon  
7/10/2023Kavitark Ram ShriramDirectorSell31,240$116.82$3,649,456.805,364View SEC Filing Icon  
7/3/2023Prabhakar RaghavanSVPSell16,083$120.31$1,934,945.73127,028View SEC Filing Icon  
6/29/2023Frances ArnoldDirectorSell240$120.02$28,804.8013,040View SEC Filing Icon  
6/26/2023Ann MatherDirectorSell380$121.42$46,139.604,700View SEC Filing Icon  
6/20/20232019 Gp L.L.C. GvMajor ShareholderSell37,405$15.06$563,319.30View SEC Filing Icon  
6/16/20232019 Gp L.L.C. GvMajor ShareholderSell6,532$15.02$98,110.64View SEC Filing Icon  
6/14/20232019 Gp L.L.C. GvMajor ShareholderSell28,960$14.87$430,635.20View SEC Filing Icon  
6/13/2023John L HennessyDirectorSell200$125.65$25,130.005,740View SEC Filing Icon  
6/12/20232019 Gp L.L.C. GvMajor ShareholderSell16,031$14.98$240,144.38View SEC Filing Icon  
6/9/20232019 Gp L.L.C. GvMajor ShareholderSell15,672$14.48$226,930.56View SEC Filing Icon  
6/5/20232019 Gp L.L.C. GvMajor ShareholderSell22,434$16.70$374,647.80View SEC Filing Icon  
6/2/2023Ann MatherDirectorSell9,540$125.33$1,195,648.202,800View SEC Filing Icon  
5/31/20232019 Gp L.L.C. GvMajor ShareholderSell16,633$13.65$227,040.45View SEC Filing Icon  
5/31/2023Frances ArnoldDirectorSell240$123.73$29,695.2012,800View SEC Filing Icon  
5/25/2023Frances ArnoldDirectorSell950$125.25$118,987.5013,040View SEC Filing Icon  
5/24/20232019 Gp L.L.C. GvMajor ShareholderSell7,900$13.66$107,914.00View SEC Filing Icon  
5/22/20232019 Gp L.L.C. GvMajor ShareholderSell87,922$14.13$1,242,337.86View SEC Filing Icon  
5/19/20232019 Gp L.L.C. GvMajor ShareholderSell63,212$13.88$877,382.56View SEC Filing Icon  
5/19/2023John L HennessyDirectorSell800$125.00$100,000.005,940View SEC Filing Icon  
5/17/20232019 Gp L.L.C. GvMajor ShareholderSell15,000$12.77$191,550.0010,735,324View SEC Filing Icon  
5/16/2023Kavitark Ram ShriramDirectorSell75,000$120.01$9,000,750.0032,240View SEC Filing Icon  
5/15/20232019 Gp L.L.C. GvMajor ShareholderSell157,952$12.74$2,012,308.4810,800,973View SEC Filing Icon  
5/12/20232019 Gp L.L.C. GvMajor ShareholderSell27,290$12.72$347,128.8010,958,925View SEC Filing Icon  
5/10/20232019 Gp L.L.C. GvMajor ShareholderSell87,397$14.03$1,226,179.9111,012,841View SEC Filing Icon  
5/8/20232019 Gp L.L.C. GvMajor ShareholderSell100,772$14.13$1,423,908.3611,421,476View SEC Filing Icon  
5/5/20232021 Gp L.L.C. GvMajor ShareholderBuy7,286$26.98$196,576.282,647,312View SEC Filing Icon  
5/5/2023Kavitark Ram ShriramDirectorSell37,500$105.04$3,939,000.00107,240View SEC Filing Icon  
5/3/20232021 Gp L.L.C. GvMajor ShareholderBuy309,931$28.34$8,783,444.542,243,665View SEC Filing Icon  
5/2/2023Amie Thuener O'tooleCAOSell637$107.51$68,483.8725,937View SEC Filing Icon  
4/3/2023Prabhakar RaghavanSVPSell32,379$103.46$3,349,931.3476,580View SEC Filing Icon  
3/29/2023Kent John WalkerInsiderSell29,006$101.84$2,953,971.0424,277View SEC Filing Icon  
3/16/2023Kavitark Ram ShriramDirectorSell37,500$100.00$3,750,000.00144,740View SEC Filing Icon  
3/13/20232021 Gp L.L.C. GvMajor ShareholderBuy415,000$29.29$12,155,350.001,709,527View SEC Filing Icon  
3/1/2023Amie Thuener O'tooleCAOSell637$90.15$57,425.5525,442View SEC Filing Icon  
2/27/2023Ann MatherDirectorSell380$90.05$34,219.0011,300View SEC Filing Icon  
See Full Table

SEC Filings (Institutional Ownership Changes) for Alphabet (NASDAQ:GOOG)

27.26% of Alphabet stock is owned by institutions. Institutional ownership can be a sign of analyst confidence in the fundamentals of the stock.

Institutional Buying and Selling by Quarter

This chart shows the instiutional buying and selling at GOOG by year and by quarter.

Skip Institutional Buying and Selling Chart and Table DataRead Chart Data in Institutional Trading History Table

Alphabet Institutional Trading History

Reporting DateHedge FundShares HeldMarket Value% of PortfolioQuarterly Change in SharesOwnership in CompanyDetails
2/3/2026EWA LLC10,500$3.30M0.8%+85.3%0.000%Search for SEC Filing on Google Icon
2/3/2026Northern Capital Management Inc.4,023$1.26M0.7%+0.8%0.000%Search for SEC Filing on Google Icon
2/3/2026Apeiron RIA LLC1,448$0.50M0.1%+15.5%0.000%Search for SEC Filing on Google Icon
2/3/2026Centerpoint Advisory Group5,288$1.66M1.3%-8.2%0.000%Search for SEC Filing on Google Icon
2/3/2026NewEdge Wealth LLC161,947$50.82M0.6%+85.1%0.001%Search for SEC Filing on Google Icon
2/3/2026Stiles Financial Services Inc20,763$6.52M2.0%-0.4%0.000%Search for SEC Filing on Google Icon
2/3/2026Triton Financial Group Inc20,433$6.41M4.2%+0.8%0.000%Search for SEC Filing on Google Icon
2/3/2026Brandywine Oak Private Wealth LLC10,658$3.34M0.3%-2.2%0.000%Search for SEC Filing on Google Icon
2/3/2026Vectors Research Management LLC1,380$0.43M0.1%-26.6%0.000%Search for SEC Filing on Google Icon
2/3/2026Washington Trust Advisors Inc.213,543$67.01M5.1%-2.2%0.002%Search for SEC Filing on Google Icon
2/3/2026Denali Advisors LLC92,281$28.96M3.2%+19.9%0.001%Search for SEC Filing on Google Icon
2/3/2026Drucker Wealth 3.0 LLC10,725$3.37M0.6%-2.3%0.000%Search for SEC Filing on Google Icon
2/3/2026RB Capital Management LLC53,090$16.66M3.3%-1.0%0.000%Search for SEC Filing on Google Icon
2/3/2026Farmers & Merchants Investments Inc.143,502$45.03M1.2%+0.9%0.001%Search for SEC Filing on Google Icon
2/3/2026Legacy Wealth Managment LLC ID1,279$0.40M0.2%+69.2%0.000%Search for SEC Filing on Google Icon
2/3/2026F m Investments LLC11,950$3.75M0.1%-40.8%0.000%Search for SEC Filing on Google Icon
2/3/2026Financial Partners Group Inc26,580$9M1.0%-0.7%0.000%Search for SEC Filing on Google Icon
2/3/2026Ridgeline Wealth Planning LLC747$0.23M0.2%N/A0.000%Search for SEC Filing on Google Icon
2/3/2026Manning & Napier Advisors LLC381$0.12M0.0%+186.5%0.000%Search for SEC Filing on Google Icon
2/3/2026Crossmark Global Holdings Inc.360,805$113.22M1.6%+10.0%0.003%Search for SEC Filing on Google Icon
2/3/2026Ethic Inc.565,295$177.39M2.7%+4.4%0.005%Search for SEC Filing on Google Icon
2/3/2026Ballast Inc.12,727$3.99M0.9%-9.5%0.000%Search for SEC Filing on Google Icon
2/3/2026Ballentine Partners LLC108,325$33.99M0.5%-4.1%0.001%Search for SEC Filing on Google Icon
2/3/2026Cheviot Value Management LLC4,836$1.63M0.2%-2.2%0.000%Search for SEC Filing on Google Icon
2/3/2026Buck Wealth Strategies LLC6,258$1.96M0.2%+37.2%0.000%Search for SEC Filing on Google Icon
2/3/2026Connable Office Inc.20,301$6.37M0.6%-0.6%0.000%Search for SEC Filing on Google Icon
2/3/2026Kessler Investment Group LLC695$0.22M0.1%N/A0.000%Search for SEC Filing on Google Icon
2/3/2026Channel Wealth LLC44,170$13.86M3.5%-9.0%0.000%Search for SEC Filing on Google Icon
2/3/2026NBZ Investment Advisors LLC7,278$2.28M1.0%-26.6%0.000%Search for SEC Filing on Google Icon
2/3/2026Patten & Patten Inc. TN76,923$24.14M1.4%-3.9%0.001%Search for SEC Filing on Google Icon
2/3/2026Costello Asset Management INC49,134$15.42M5.1%-6.3%0.000%Search for SEC Filing on Google Icon
2/3/2026Pearl Planning LLC657$0.21M0.1%N/A0.000%Search for SEC Filing on Google Icon
2/3/2026Indie Asset Partners LLC1,436$0.45M0.5%+29.7%0.000%Search for SEC Filing on Google Icon
2/3/2026Orion Capital Management LLC22,793$7.15M2.4%-4.0%0.000%Search for SEC Filing on Google Icon
2/3/2026Baker Boyer National Bank3,354$1.05M0.3%-1.8%0.000%Search for SEC Filing on Google Icon
2/3/2026Merrithew & Thorsten Inc5,180$1.63M1.7%N/A0.000%Search for SEC Filing on Google Icon
2/3/2026Yacktman Asset Management LP1,129,807$354.53M5.0%-3.1%0.009%Search for SEC Filing on Google Icon
2/3/2026Sound Financial Strategies Group LLC1,491$0.47M0.3%+12,325.0%0.000%Search for SEC Filing on Google Icon
2/3/2026Wesbanco Bank Inc.83,263$26.13M0.7%+8.8%0.001%Search for SEC Filing on Google Icon
2/3/2026Strategic Wealth Advisors LLC652$0.20M0.2%N/A0.000%Search for SEC Filing on Google Icon
2/3/2026GRIMES & Co WEALTH MANAGEMENT LLC88,815$27.87M0.7%+1.4%0.001%Search for SEC Filing on Google Icon
2/3/2026Silver Oak Advisory Group Inc.721$0.23M0.1%-19.6%0.000%Search for SEC Filing on Google Icon
2/3/2026Strengthening Families & Communities LLC29,194$9.16M3.3%+4.6%0.000%Search for SEC Filing on Google Icon
2/3/2026Insight 2811 Inc.4,733$1.49M0.7%-1.7%0.000%Search for SEC Filing on Google Icon
2/3/2026CGC Financial Services LLC881$0.28M0.1%+588.3%0.000%Search for SEC Filing on Google Icon
2/3/2026Koshinski Asset Management Inc.30,424$9.55M0.6%-0.6%0.000%Search for SEC Filing on Google Icon
2/3/2026Violich Capital Management Inc.340,776$106.94M11.9%+1.0%0.003%Search for SEC Filing on Google Icon
2/3/2026Maxi Investments CY Ltd19,945$6.26M1.1%-35.9%0.000%Search for SEC Filing on Google Icon
2/3/2026International Assets Investment Management LLC50,801$15.94M0.9%-4.7%0.000%Search for SEC Filing on Google Icon
2/3/2026Coston McIsaac & Partners1,468$0.46M0.1%+20.9%0.000%Search for SEC Filing on Google Icon
2/3/2026Diversify Wealth Management LLC66,716$22.45M1.1%+22.8%0.001%Search for SEC Filing on Google Icon
2/3/2026Generali Asset Management SPA SGR435,030$136.51M2.8%+5.6%0.004%Search for SEC Filing on Google Icon
2/3/2026Climber Capital SA991$0.31M0.2%N/A0.000%Search for SEC Filing on Google Icon
2/3/2026Jordan Park Trust Co LLC652$0.21M0.1%N/A0.000%Search for SEC Filing on Google Icon
2/3/2026FSB Premier Wealth Management Inc.22,866$7.18M2.3%+5.3%0.000%Search for SEC Filing on Google Icon
2/3/2026ASR Vermogensbeheer N.V.495,536$155.50M1.8%-0.9%0.004%Search for SEC Filing on Google Icon
2/3/2026Olstein Capital Management L.P.7,500$2.35M0.5%-48.3%0.000%Search for SEC Filing on Google Icon
2/3/2026Winch Advisory Services LLC62,413$19.59M4.3%-3.2%0.001%Search for SEC Filing on Google Icon
2/3/2026MGO One Seven LLC111,210$34.90M0.7%+4.3%0.001%Search for SEC Filing on Google Icon
2/3/2026Cassaday & Co Wealth Management LLC34,933$10.96M0.2%+3.7%0.000%Search for SEC Filing on Google Icon
2/3/2026Crestwood Advisors Group LLC349,793$109.77M1.8%-1.3%0.003%Search for SEC Filing on Google Icon
2/3/2026Lumbard & Kellner LLC48,276$15.15M5.3%-0.7%0.000%Search for SEC Filing on Google Icon
2/3/2026CORDA Investment Management LLC.13,698$4.30M0.3%+2.9%0.000%Search for SEC Filing on Google Icon
2/3/2026Oak Family Advisors LLC16,890$5.30M1.4%+9.2%0.000%Search for SEC Filing on Google Icon
2/3/2026Black Diamond Financial LLC11,481$3.60M0.4%+8.3%0.000%Search for SEC Filing on Google Icon
2/3/2026Maple Capital Management Inc.443,891$139.29M8.8%-0.5%0.004%Search for SEC Filing on Google Icon
2/3/2026Allegiance Financial Group Advisory Services LLC10,951$3.44M0.7%+1.7%0.000%Search for SEC Filing on Google Icon
2/3/2026Richard Bernstein Advisors LLC36,405$11.42M0.3%-9.6%0.000%Search for SEC Filing on Google Icon
2/3/2026Sageworth Trust Co11,378$3.57M0.2%-50.4%0.000%Search for SEC Filing on Google Icon
2/3/2026Eclectic Associates Inc. ADV2,530$0.79M0.1%-21.2%0.000%Search for SEC Filing on Google Icon
2/3/2026Cabot Wealth Management Inc.114,924$36.06M4.0%-5.4%0.001%Search for SEC Filing on Google Icon
2/3/2026Retirement Planning Group LLC19,358$6.08M0.2%+3.3%0.000%Search for SEC Filing on Google Icon
2/3/2026WealthShield Partners LLC8,841$2.77M0.3%+9.5%0.000%Search for SEC Filing on Google Icon
2/3/2026Morton Capital Management LLC CA9,563$3M0.5%-0.4%0.000%Search for SEC Filing on Google Icon
2/3/2026Lmcg Investments LLC95,733$30.04M1.7%-15.2%0.001%Search for SEC Filing on Google Icon
2/3/2026D.B. Root & Company LLC2,042$0.64M0.2%-7.1%0.000%Search for SEC Filing on Google Icon
2/3/2026Gateway Investment Advisers LLC1,344,306$421.84M3.9%+0.0%0.011%Search for SEC Filing on Google Icon
2/3/2026K.J. Harrison & Partners Inc58,198$18.26M2.4%+1.3%0.000%Search for SEC Filing on Google Icon
2/3/2026Patton Albertson Miller Group LLC22,005$6.91M0.8%+2.5%0.000%Search for SEC Filing on Google Icon
2/3/2026Encompass More Asset Management844$0.27M0.0%N/A0.000%Search for SEC Filing on Google Icon
2/3/2026Marmo Financial Group LLC775$0.24M0.1%N/A0.000%Search for SEC Filing on Google Icon
2/3/2026Ponta Wealth Partners LLC17,207$5.40M5.0%N/A0.000%Search for SEC Filing on Google Icon
2/3/2026Fire Capital Management LLC2,313$0.73M0.4%-8.5%0.000%Search for SEC Filing on Google Icon
2/3/2026MA Private Wealth5,863$1.84M0.3%N/A0.000%Search for SEC Filing on Google Icon
2/3/2026LaFleur & Godfrey LLC27,962$8.78M1.1%-2.8%0.000%Search for SEC Filing on Google Icon
2/3/2026Manske Wealth Management29,616$9.29M2.7%-0.5%0.000%Search for SEC Filing on Google Icon
2/3/2026Indivisible Partners9,752$3.06M0.3%N/A0.000%Search for SEC Filing on Google Icon
2/3/2026Navellier & Associates Inc.6,515$2.04M0.2%+11.4%0.000%Search for SEC Filing on Google Icon
2/3/2026S Bank Fund Management Ltd34,195$10.73M1.4%-23.2%0.000%Search for SEC Filing on Google Icon
2/3/2026Credit Industriel ET Commercial58,109$18.24M1.4%-61.8%0.000%Search for SEC Filing on Google Icon
2/3/2026RFG Advisory LLC35,473$11.13M0.2%+2.5%0.000%Search for SEC Filing on Google Icon
2/3/2026Smith & Howard Wealth Management LLC2,368$0.74M0.2%-7.7%0.000%Search for SEC Filing on Google Icon
2/3/2026Stevens Capital Management LP11,238$3.53M1.2%-82.8%0.000%Search for SEC Filing on Google Icon
2/3/2026Equitable Trust Co.156,999$49.27M2.2%-7.0%0.001%Search for SEC Filing on Google Icon
2/3/2026Swedbank AB10,671,172$3.35B3.2%-6.4%0.088%Search for SEC Filing on Google Icon
2/3/2026Mitsubishi UFJ Asset Management Co. Ltd.10,361,412$3.27B2.2%+4.5%0.086%Search for SEC Filing on Google Icon
2/3/2026BOKF NA269,452$84.55M1.3%-9.6%0.002%Search for SEC Filing on Google Icon
2/3/2026Destiny Wealth Partners LLC6,947$2.32M0.3%-0.6%0.000%Search for SEC Filing on Google Icon
2/3/2026Providence First Trust Co11,338$3.56M1.2%-32.5%0.000%Search for SEC Filing on Google Icon
2/3/2026Cryder Capital Partners LLP874,825$274.52M16.2%-16.8%0.007%Search for SEC Filing on Google Icon
Data available starting January 2016

See Full Table
Alphabet logo
Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in the Google Play and YouTube; and devices, as well as in the provision of YouTube consumer subscription services. The Google Cloud segment offers infrastructure, cybersecurity, databases, analytics, AI, and other services; Google Workspace that include cloud-based communication and collaboration tools for enterprises, such as Gmail, Docs, Drive, Calendar, and Meet; and other services for enterprise customers. The Other Bets segment sells healthcare-related and internet services. The company was incorporated in 1998 and is headquartered in Mountain View, California.
Read More on Alphabet

Today's Range

Now: $340.70
Low: $338.59
High: $350.15

50 Day Range

MA: $321.78
Low: $298.06
High: $344.90

52 Week Range

Now: $340.70
Low: $142.66
High: $350.15

Volume

25,687,135 shs

Average Volume

19,909,108 shs

Market Capitalization

$4.11 trillion

P/E Ratio

33.60

Dividend Yield

0.24%

Beta

1.1

Who are the company insiders with the largest holdings of Alphabet?

Alphabet's top insider investors include:
  1. Sundar Pichai (CEO)
  2. Ruth Porat (CFO)
  3. Ruth Porat (Insider)
  4. Kavitark Ram Shriram (Director)
  5. Prabhakar Raghavan (SVP)
  6. John Kent Walker (Insider)
  7. Amie Thuener O'toole (CAO)
  8. John L Hennessy (Director)
  9. Frances Arnold (Director)
  10. 2017 Gp LLC Gv (Major Shareholder)
Learn More about top insider investors at Alphabet.

Who are the major institutional investors of Alphabet?

Alphabet's top institutional investors include:
  1. Vanguard Group Inc. — 3.49%
  2. Jennison Associates LLC — 0.12%
  3. Sumitomo Mitsui Trust Group Inc. — 0.10%
  4. Swedbank AB — 0.09%
  5. Mitsubishi UFJ Asset Management Co. Ltd. — 0.09%
  6. KBC Group NV — 0.07%
Learn More about top institutional investors of Alphabet stock.

Which major investors are selling Alphabet stock?

In the previous quarter, GOOG stock was sold by these institutional investors:
  1. Assenagon Asset Management S.A.
  2. M&T Bank Corp
  3. Banque Pictet & Cie SA
  4. Swedbank AB
  5. Sumitomo Mitsui Trust Group Inc.
  6. Mitsubishi UFJ Trust & Banking Corp
  7. Allspring Global Investments Holdings LLC
  8. Provident Trust Co.
Within the previous year, company insiders that have sold Alphabet company stock include:
  1. Sundar Pichai (CEO)
  2. Ruth Porat (CFO)
  3. Ruth Porat (Insider)
  4. Kavitark Ram Shriram (Director)
  5. Prabhakar Raghavan (SVP)
  6. John Kent Walker (Insider)
  7. Amie Thuener O'toole (CAO)
  8. John L Hennessy (Director)
Learn More investors selling Alphabet stock.

Which major investors are buying Alphabet stock?

In the previous quarter, GOOG stock was acquired by institutional investors including:
  1. Vanguard Group Inc.
  2. PFA Pension Forsikringsaktieselskab
  3. SG Americas Securities LLC
  4. Baillie Gifford & Co.
  5. OFI Invest Asset Management
  6. Mitsubishi UFJ Asset Management Co. Ltd.
  7. Jennison Associates LLC
  8. Nordea Investment Management AB