CLX Insider Trading

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Insider Trading History
Frequently Asked Questions
About

Insider Ownership Percentage: 0.51%

Insider Buying (Last 12 Months): $845,620.00

Insider Selling (Last 12 Months): $0.00

Clorox Insider Trading History Chart

Clorox Share Price & Price History

^$90.04

▲ +2.039 (2.32%)

As of 11/2/2026 03:59 PM ET

Days: 30 | 90 | 365

Clorox Insider Trading History

Transaction Date	Insider Name	Title	Buy/Sell	Number of Shares	Average Share Price	Total Transaction	Shares Held After Transaction
5/5/2026	Pierre R. Breber	Director	Buy	5,000	$85.82	$429,100.00	18,000
11/21/2025	Pierre R. Breber	Director	Buy	4,000	$104.13	$416,520.00	13,000
9/4/2025	Eric H. Reynolds	COO	Sell	15,041	$123.78	$1,861,774.98	54,221
5/7/2025	Pierre R. Breber	Director	Buy	4,000	$136.57	$546,280.00	4,000
9/6/2024	Angela C. Hilt	EVP	Sell	1,733	$165.52	$286,846.16	13,471

SEC Filings (Institutional Ownership Changes) for Clorox (NYSE:CLX)

78.53% of Clorox stock is owned by institutions. Institutional ownership can be a sign of analyst confidence in the fundamentals of the stock.

Institutional Buying and Selling by Quarter

Clorox Institutional Trading History

Reporting Date	Hedge Fund	Shares Held	Market Value	% of Portfolio	Quarterly Change in Shares	Ownership in Company
11/3/2026	Eliot Finkel Investment Counsel LLC	27,565	$2.23M	1.1%	+2.0%	0.023%
11/3/2026	Alps Advisors Inc.	65,625	$5.32M	0.0%	N/A	0.054%
11/3/2026	Ashton Thomas Private Wealth LLC	7,844	$0.64M	0.0%	+9.0%	0.006%
11/3/2026	Canvas Wealth Advisors LLC	111,481	$9.89M	1.2%	+18.6%	0.092%
11/3/2026	International Assets Investment Management LLC	9,541	$0.77M	0.0%	-90.6%	0.008%
11/2/2026	Kestra Advisory Services LLC	29,943	$2.43M	0.0%	+11.3%	0.025%
11/2/2026	Platform Technology Partners	14,148	$1.15M	0.2%	+2.0%	0.012%
11/2/2026	Commonwealth Equity Services LLC	185,438	$15.02M	0.0%	+9.6%	0.153%
10/31/2026	Cowa LLC	2,657	$0.22M	0.1%	N/A	0.002%
10/31/2026	Northeast Investment Management	13,564	$1.10M	0.0%	-8.2%	0.011%
10/31/2026	Chicago Partners Investment Group LLC	10,085	$0.87M	0.0%	+281.6%	0.008%
10/30/2026	Rakuten Investment Management Inc.	14,504	$1.18M	0.0%	-28.6%	0.012%
10/30/2026	Westhampton Capital LLC	24,460	$1.98M	0.9%	-6.0%	0.020%
10/30/2026	Putney Financial Group LLC	400	$32K	0.0%	N/A	0.000%
10/30/2026	Richwood Investment Advisors LLC	3,478	$0.28M	0.2%	-9.5%	0.003%
10/30/2026	Integrity Alliance LLC.	7,950	$0.64M	0.0%	-6.8%	0.007%
10/30/2026	First Nebraska Trust Co	57,445	$4.65M	0.4%	N/A	0.047%
10/30/2026	Eads & Heald Wealth Management	5,464	$0.44M	0.2%	+9.5%	0.005%
10/30/2026	GRIMES & Co WEALTH MANAGEMENT LLC	66,273	$5.37M	0.1%	-1.3%	0.055%
10/30/2026	XML Financial LLC	8,475	$0.69M	0.1%	+3.8%	0.007%
10/29/2026	Landaas & Co. WI ADV	3,947	$0.32M	0.1%	N/A	0.003%
10/29/2026	Sumitomo Mitsui Trust Group Inc.	74,778	$6.06M	0.0%	-75.8%	0.062%
10/29/2026	Mirae Asset Global Investments Co. Ltd.	50,657	$4.10M	0.0%	N/A	0.042%
10/29/2026	Ipsen Advisor Group LLC	5,403	$0.44M	0.3%	+7.0%	0.004%
10/29/2026	ProShare Advisors LLC	1,737,891	$140.79M	0.2%	+6.3%	1.437%
10/29/2026	Vise Technologies Inc.	4,748	$0.39M	0.0%	-16.0%	0.004%
10/29/2026	Intrua Financial LLC	4,385	$0.36M	0.0%	+5.9%	0.004%
10/28/2026	International Assets Investment Management LLC	35,000	$2.84M	0.0%	-65.4%	0.029%
10/28/2026	Glenview Trust Co	5,316	$0.43M	0.0%	+3.3%	0.004%
10/28/2026	VIRGINIA RETIREMENT SYSTEMS ET Al	8,300	$0.67M	0.0%	-10.7%	0.007%
10/28/2026	SS&H Financial Advisors Inc.	6,800	$0.55M	0.1%	+161.5%	0.006%
10/28/2026	Soltis Investment Advisors LLC	8,458	$0.69M	0.0%	N/A	0.007%
10/28/2026	Financial Solutions Advisory Group Inc.	15,053	$1.31M	0.2%	+14.8%	0.012%
10/28/2026	D.A. Davidson & CO.	23,032	$1.87M	0.0%	-14.8%	0.000%
10/28/2026	ICW Investment Advisors LLC	10,448	$0.85M	0.3%	-3.9%	0.000%
10/28/2026	Redmond Asset Management LLC	14,075	$1.14M	0.3%	N/A	0.000%
10/27/2026	Asset Management One Co. Ltd.	7,598	$0.62M	0.0%	-86.3%	0.006%
10/27/2026	Latitude Advisors LLC	762	$62K	0.0%	N/A	0.001%
10/27/2026	Total Clarity Wealth Management Inc.	5,536	$0.45M	0.1%	-3.9%	0.005%
10/26/2026	Oppenheimer & Co. Inc.	30,400	$2.46M	0.0%	+23.0%	0.025%
10/26/2026	Aegis Wealth Management Inc.	7,954	$0.64M	0.4%	+4.9%	0.007%
10/26/2026	Flagship Harbor Advisors LLC	5,230	$0.42M	0.0%	N/A	0.004%
10/26/2026	Blume Capital Management Inc.	14,851	$1.20M	0.2%	+8,386.3%	0.012%
10/24/2026	Apollon Wealth Management LLC	13,125	$1.06M	0.0%	-41.2%	0.011%
10/24/2026	Townsend & Associates Inc	20,963	$1.70M	0.1%	+41.4%	0.017%
10/24/2026	Sigma Planning Corp	37,175	$3.01M	0.1%	+11.8%	0.031%
10/24/2026	Probity Advisors Inc.	6,334	$0.51M	0.1%	+9.0%	0.005%
10/23/2026	Radnor Capital Management LLC	9,424	$0.76M	0.1%	+223.6%	0.008%
10/23/2026	Signaturefd LLC	20,395	$1.80M	0.0%	+44.5%	0.017%
10/23/2026	Citizens Financial Group Inc. RI	24,187	$1.96M	0.0%	+346.0%	0.020%
10/23/2026	Sowell Financial Services LLC	27,897	$2.26M	0.1%	+8.3%	0.023%
10/23/2026	DHJJ Financial Advisors Ltd.	1,030	$83K	0.0%	+3,333.3%	0.001%
10/23/2026	Gibbs Wealth Management	5,472	$0.44M	0.0%	N/A	0.005%
10/23/2026	Manchester Capital Management LLC	1,346	$0.11M	0.0%	+1,412.4%	0.001%
10/23/2026	Barrett & Company Inc.	372	$30K	0.0%	+86.0%	0.000%
10/23/2026	Farmers & Merchants Investments Inc.	47,331	$3.83M	0.1%	+83.7%	0.039%
10/23/2026	Wedbush Securities Inc.	12,968	$1.05M	0.0%	-6.4%	0.011%
10/23/2026	Fifth Third Wealth Advisors LLC	15,979	$1.29M	0.0%	+238.6%	0.013%
10/23/2026	Sterling Capital Management LLC	9,935	$0.81M	0.0%	+174.1%	0.008%
10/22/2026	Yousif Capital Management LLC	138,416	$11.21M	0.1%	+113.2%	0.114%
10/22/2026	Demars Financial Group LLC	5,091	$0.41M	0.1%	-59.6%	0.004%
10/22/2026	Studio Investment Management LLC	8,081	$0.66M	0.1%	+2.2%	0.007%
10/22/2026	Brookstone Capital Management	2,844	$0.23M	0.0%	-14.5%	0.002%
10/22/2026	SeaCrest Wealth Management LLC	10,393	$0.92M	0.1%	+42.4%	0.009%
10/22/2026	NBT Bank N.A.	3,861	$0.31M	0.0%	N/A	0.003%
10/22/2026	SBI Securities Co. Ltd.	2,238	$0.19M	0.0%	+142.5%	0.002%
10/22/2026	Pinnacle Bancorp Inc.	513	$42K	0.0%	+83.2%	0.000%
10/22/2026	Vest Financial LLC	945,292	$76.58M	0.8%	+93.9%	0.782%
10/21/2026	Eagle Rock Investment Company LLC	49,928	$4.05M	0.5%	+23.1%	0.041%
10/21/2026	Axxcess Wealth Management LLC	8,365	$0.68M	0.0%	+126.2%	0.007%
10/21/2026	Arvest Investments Inc.	6,955	$0.56M	0.1%	N/A	0.006%
10/21/2026	Inlet Private Wealth LLC	5,175	$0.42M	0.1%	-20.1%	0.004%
10/21/2026	Sowell Financial Services LLC	27,897	$2.26M	0.1%	+8.3%	0.023%
10/21/2026	Bell Bank	60,194	$4.88M	0.2%	-4.5%	0.050%
10/21/2026	Carnegie Investment Counsel	11,821	$0.96M	0.0%	+242.6%	0.010%
10/21/2026	Pinnacle Associates Ltd.	21,741	$1.76M	0.0%	-9.2%	0.018%
10/21/2026	Nisa Investment Advisors LLC	72,129	$5.84M	0.0%	+167.0%	0.060%
10/20/2026	Robinson Value Management Ltd.	10,861	$0.88M	0.5%	-3.8%	0.009%
10/20/2026	Revisor Wealth Management LLC	5,999	$0.49M	0.1%	+128.9%	0.005%
10/20/2026	MBM Wealth Consultants LLC	6,634	$0.54M	0.1%	+22.2%	0.005%
10/20/2026	Prime Capital Investment Advisors LLC	2,714	$0.22M	0.0%	-94.3%	0.002%
10/20/2026	Peoples Financial Services CORP.	1,061	$86K	0.0%	+193.9%	0.001%
10/20/2026	Willis Investment Counsel	85,500	$6.93M	0.3%	-62.7%	0.071%
10/20/2026	Investors Asset Management of Georgia Inc. GA ADV	3,731	$0.30M	0.1%	-6.3%	0.003%
10/20/2026	Tred Avon Family Wealth LLC	9,357	$0.83M	0.2%	+45.3%	0.008%
10/20/2026	Sumitomo Mitsui DS Asset Management Company Ltd	35,560	$2.88M	0.0%	+18.9%	0.029%
10/20/2026	Jeppson Wealth Management LLC	7,070	$0.57M	0.1%	+15.1%	0.006%
10/20/2026	CWA Asset Management Group LLC	9,584	$0.78M	0.0%	+90.1%	0.008%
10/20/2026	Columbia Asset Management	17,341	$1.41M	0.2%	+19.1%	0.014%
10/19/2026	Abel Hall LLC	9,020	$0.73M	0.1%	+10.9%	0.007%
10/19/2026	New Wave Wealth Advisors LLC	9,646	$0.78M	0.2%	+145.8%	0.008%
10/19/2026	Investment Research & Advisory Group Inc.	16,109	$1.31M	0.4%	-3.3%	0.013%
10/19/2026	OceanIQ Capital LLC	2,980	$0.25M	0.1%	+25.2%	0.002%
10/19/2026	Independent Wealth Network Inc.	11,415	$0.93M	0.2%	-5.8%	0.009%
10/19/2026	Miramontes Capital LLC	5,294	$0.43M	0.1%	+58.3%	0.004%
10/17/2026	Brown Lisle Cummings Inc.	5,204	$0.46M	0.1%	+50.3%	0.004%
10/17/2026	SteelPeak Wealth LLC	3,102	$0.25M	0.0%	N/A	0.003%
10/17/2026	IFP Advisors Inc	14,562	$1.30M	0.0%	+76.2%	0.012%
10/17/2026	Birch Hill Investment Advisors LLC	313,653	$25.50M	1.1%	-3.5%	0.259%
10/17/2026	Kintegral Advisory LLC	19,334	$1.69M	0.1%	+38.5%	0.016%

Data available starting January 2016

The Clorox Company manufactures and markets consumer and professional products worldwide. It operates through four segments: Health and Wellness, Household, Lifestyle, and International. The Health and Wellness segment offers cleaning products, such as laundry additives and home care products primarily under the Clorox, Clorox2, Scentiva, Pine-Sol, Liquid-Plumr, Tilex, and Formula 409 brands; professional cleaning and disinfecting products under the CloroxPro and Clorox Healthcare brands; professional food service products under the Hidden Valley brand; and vitamins, minerals and supplement products under the RenewLife, Natural Vitality, NeoCell, and Rainbow Light brands in the United States. The Household segment provides cat litter products under the Fresh Step and Scoop Away brands; bags and wraps under the Glad brand; and grilling products under the Kingsford brand in the United States. The Lifestyle segment offers dressings, dips, seasonings, and sauces primarily under the Hidden Valley brand; natural personal care products under the Burt's Bees brand; and water-filtration products under the Brita brand in the United States. The International segment provides laundry additives; home care products; water-filtration systems; digestive health products; grilling products; cat litter products; food products; bags and wraps; natural personal care products; and professional cleaning and disinfecting products internationally primarily under the Clorox, Ayudin, Clorinda, Poett, Pine-Sol, Glad, Brita, RenewLife, Ever Clean and Burt's Bees brands. It sells its products primarily through mass retailers; grocery outlets; warehouse clubs; dollar stores; home hardware centers; drug, pet, and military stores; third-party and owned e-commerce channels; and distributors, as well as a direct sales force The Clorox Company was founded in 1913 and is headquartered in Oakland, California.

Today's Range

Now: $90.04

$88.20

$90.78

50 Day Range

MA: $88.27

$80.34

$107.20

52 Week Range

Now: $90.04

$79.12

$128.90

Volume

3,641,536 shs

Average Volume

2,411,120 shs

Market Capitalization

$10.89 billion

P/E Ratio

18.68

Dividend Yield

5.76%

Beta

0.59

Who are the company insiders with the largest holdings of Clorox?: Clorox's top insider shareholders include:
Benno O Dorer (CEO)
Benno O Dorer (Insider)
Laura Stein (EVP)
Eric H Reynolds (COO)
Denise Garner (SVP)
Dawn C Willoughby (COO)
Michael R Costello (SVP)
Jacqueline P Kane (EVP)
Kevin B Jacobsen (CFO)
Frank A Tataseo (EVP)
Learn More about top insider investors at Clorox.
Who are the major institutional investors of Clorox?: Clorox's top institutional investors include:
ProShare Advisors LLC — 1.44%
Confluence Investment Management LLC — 0.97%
Vest Financial LLC — 0.78%
Birch Hill Investment Advisors LLC — 0.26%
TD Waterhouse Canada Inc. — 0.20%
Allen Mooney & Barnes Investment Advisors LLC — 0.15%
Learn More about top institutional investors of Clorox stock.
Which major investors are selling Clorox stock?: During the last quarter, CLX stock was sold by these institutional investors:
Sumitomo Mitsui Trust Group Inc.
Willis Investment Counsel
Confluence Investment Management LLC
International Assets Investment Management LLC
Asset Management One Co. Ltd.
Prime Capital Investment Advisors LLC
Birch Hill Investment Advisors LLC
Apollon Wealth Management LLC
Which major investors are buying Clorox stock?: In the previous quarter, CLX stock was bought by institutional investors including:
Vest Financial LLC
TD Waterhouse Canada Inc.
Allen Mooney & Barnes Investment Advisors LLC
Mather Group LLC.
ProShare Advisors LLC
Yousif Capital Management LLC
First Nebraska Trust Co
Mirae Asset Global Investments Co. Ltd.