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DSP Insider Trading

Insider Ownership Percentage: 29.40%
Insider Buying (Last 12 Months): $0.00
Insider Selling (Last 12 Months): $1,672,764.96

Viant Technology Insider Trading History Chart

This chart shows the insider buying and selling history at Viant Technology by year and by quarter.

Skip ChartChart Data in Insider Trading History Table

Viant Technology Share Price & Price History

Current Price: $11.25
Price Change: ▼ Price Decrease of -0.03 (-0.27%)
As of 12/4/2025 05:00 PM ET

This chart shows the closing price history over time for DSP up to the past year.

Skip Chart and Table DataPrice Data in Insider Trading History Table
Days: 30 | 90 | 365

Viant Technology Insider Trading History

Transaction DateInsider NameTitleBuy/SellNumber of SharesAverage Share PriceTotal TransactionShares Held After TransactionDetails
9/15/2025Christopher VanderhookCOOSell8,782$9.73$85,448.86356,284View SEC Filing Icon  
9/15/2025Larry MaddenCFOSell13,006$9.73$126,548.38423,255View SEC Filing Icon  
6/13/2025Larry MaddenCFOSell13,265$13.08$173,506.20436,261View SEC Filing Icon  
6/13/2025Timothy VanderhookCEOSell8,960$13.08$117,196.80365,076View SEC Filing Icon  
6/6/2025Max O. ValdesDirectorSell4,838$14.29$69,135.0221,591View SEC Filing Icon  
6/5/2025Max O. ValdesDirectorSell5,062$13.87$70,209.9426,429View SEC Filing Icon  
2/5/2025Larry MaddenCFOSell14,284$23.12$330,246.08344,340View SEC Filing Icon  
1/2/2025Larry MaddenCFOSell14,284$18.76$267,967.84358,624View SEC Filing Icon  
12/6/2024Max O. ValdesDirectorSell7,500$20.51$153,825.0063,452View SEC Filing Icon  
12/4/2024Larry MaddenCFOSell14,284$19.51$278,680.84378,350View SEC Filing Icon  
11/18/2024Larry MaddenCFOSell22,504$17.03$383,243.12392,634View SEC Filing Icon  
11/14/2024Larry MaddenCFOSell67,243$15.19$1,021,421.17461,107View SEC Filing Icon  
10/28/2024Larry MaddenCFOSell1,498$11.57$17,331.86528,350View SEC Filing Icon  
10/11/2024Larry MaddenCFOSell2,768$11.23$31,084.64529,848View SEC Filing Icon  
10/9/2024Larry MaddenCFOSell1,953$11.19$21,854.07533,705View SEC Filing Icon  
9/23/2024Larry MaddenCFOSell3,084$11.05$34,078.20538,434View SEC Filing Icon  
9/20/2024Larry MaddenCFOSell1,116$11.02$12,298.32541,518View SEC Filing Icon  
6/13/2023Max O. ValdesDirectorSell5,147$4.30$22,132.1075,060View SEC Filing Icon  
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SEC Filings (Institutional Ownership Changes) for Viant Technology (NASDAQ:DSP)

11.38% of Viant Technology stock is owned by institutions. Institutional ownership can be a sign of analyst confidence in the fundamentals of the stock.

Institutional Buying and Selling by Quarter

This chart shows the instiutional buying and selling at DSP by year and by quarter.

Skip Institutional Buying and Selling Chart and Table DataRead Chart Data in Institutional Trading History Table

Viant Technology Institutional Trading History

Reporting DateHedge FundShares HeldMarket Value% of PortfolioQuarterly Change in SharesOwnership in CompanyDetails
11/17/2025Verition Fund Management LLC51,723$0.45M0.0%+40.7%0.082%Search for SEC Filing on Google Icon
11/17/2025Sherbrooke Park Advisers LLC17,702$0.15M0.1%N/A0.028%Search for SEC Filing on Google Icon
11/17/2025Qube Research & Technologies Ltd57,167$0.49M0.0%N/A0.091%Search for SEC Filing on Google Icon
11/17/2025Punch & Associates Investment Management Inc.1,199,490$10.35M0.6%+3.8%1.905%Search for SEC Filing on Google Icon
11/17/2025Millennium Management LLC224,833$1.94M0.0%+70.9%0.357%Search for SEC Filing on Google Icon
11/17/2025MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd.6,273$54K0.0%-28.0%0.010%Search for SEC Filing on Google Icon
11/17/2025Bank of America Corp DE41,408$0.36M0.0%+80.7%0.066%Search for SEC Filing on Google Icon
11/17/2025Ameriprise Financial Inc.137,178$1.18M0.0%+42.0%0.218%Search for SEC Filing on Google Icon
11/14/2025Virtu Financial LLC17,739$0.15M0.0%N/A0.028%Search for SEC Filing on Google Icon
11/14/2025Brooklyn Investment Group21,300$0.18M0.0%+40,861.5%0.034%Search for SEC Filing on Google Icon
11/14/2025Two Sigma Investments LP110,830$0.96M0.0%+432.0%0.176%Search for SEC Filing on Google Icon
11/14/2025Topline Capital Management LLC249,084$2.15M0.4%N/A0.396%Search for SEC Filing on Google Icon
11/14/2025Squarepoint Ops LLC71,291$0.62M0.0%N/A0.113%Search for SEC Filing on Google Icon
11/13/2025Arrowstreet Capital Limited Partnership37,987$0.33M0.0%-86.3%0.060%Search for SEC Filing on Google Icon
11/13/2025BNP Paribas Financial Markets7,942$69K0.0%+433.7%0.013%Search for SEC Filing on Google Icon
11/13/2025Franklin Resources Inc.11,561$100K0.0%N/A0.018%Search for SEC Filing on Google Icon
11/13/2025Dynamic Technology Lab Private Ltd70,533$0.61M0.1%+474.3%0.112%Search for SEC Filing on Google Icon
11/12/2025Dimensional Fund Advisors LP148,003$1.28M0.0%-4.5%0.235%Search for SEC Filing on Google Icon
11/12/2025Royce & Associates LP529,379$4.57M0.0%-9.5%0.841%Search for SEC Filing on Google Icon
11/12/2025Quantbot Technologies LP15,889$0.14M0.0%N/A0.025%Search for SEC Filing on Google Icon
11/7/2025GSA Capital Partners LLP112,741$0.97M0.1%+88.6%0.179%Search for SEC Filing on Google Icon
11/7/2025Vanguard Group Inc.939,948$8.11M0.0%-12.1%1.493%Search for SEC Filing on Google Icon
11/7/2025JPMorgan Chase & Co.25,801$0.22M0.0%-4.9%0.041%Search for SEC Filing on Google Icon
11/6/2025Rhumbline Advisers42,537$0.37M0.0%-5.6%0.068%Search for SEC Filing on Google Icon
11/4/2025Principal Financial Group Inc.47,956$0.41M0.0%+149.3%0.076%Search for SEC Filing on Google Icon
11/3/2025AlphaQuest LLC21,883$0.19M0.0%+371.6%0.035%Search for SEC Filing on Google Icon
11/3/2025New York State Common Retirement Fund4,728$41K0.0%-92.4%0.008%Search for SEC Filing on Google Icon
11/3/2025Federated Hermes Inc.68,044$0.59M0.0%+17.6%0.108%Search for SEC Filing on Google Icon
10/30/2025Strs Ohio39,300$0.34M0.0%+4.5%0.062%Search for SEC Filing on Google Icon
10/23/2025Moran Wealth Management LLC41,205$0.36M0.0%+19.9%0.065%Search for SEC Filing on Google Icon
10/15/2025Harbor Capital Advisors Inc.117,087$1.01M0.1%-71.1%0.186%Search for SEC Filing on Google Icon
10/14/2025Farther Finance Advisors LLC3,553$31K0.0%N/A0.006%Search for SEC Filing on Google Icon
9/4/2025Osaic Holdings Inc.94,938$1.26M0.0%+7.5%0.151%Search for SEC Filing on Google Icon
8/15/2025Manatuck Hill Partners LLC100,000$1.32M0.5%N/A0.160%Search for SEC Filing on Google Icon
8/15/2025Engineers Gate Manager LP24,109$0.32M0.0%-27.2%0.039%Search for SEC Filing on Google Icon
8/15/2025Bank of America Corp DE22,910$0.30M0.0%-20.2%0.037%Search for SEC Filing on Google Icon
8/15/2025Ameriprise Financial Inc.96,597$1.28M0.0%+35.9%0.154%Search for SEC Filing on Google Icon
8/14/2025Jane Street Group LLC23,236$0.31M0.0%-22.5%0.037%Search for SEC Filing on Google Icon
8/14/2025Raymond James Financial Inc.146,849$1.94M0.0%-6.2%0.235%Search for SEC Filing on Google Icon
8/13/2025Marshall Wace LLP94,475$1.25M0.0%-58.1%0.151%Search for SEC Filing on Google Icon
8/13/2025Granite Investment Partners LLC547,148$7.24M0.4%N/A0.874%Search for SEC Filing on Google Icon
8/13/2025Arrowstreet Capital Limited Partnership276,689$3.66M0.0%+6.1%0.442%Search for SEC Filing on Google Icon
8/13/2025New York State Common Retirement Fund62,577$0.83M0.0%+1,223.5%0.100%Search for SEC Filing on Google Icon
8/12/2025Rhumbline Advisers45,042$0.60M0.0%+2.4%0.072%Search for SEC Filing on Google Icon
8/12/2025Hillsdale Investment Management Inc.10,000$0.13M0.0%-37.5%0.016%Search for SEC Filing on Google Icon
8/12/2025JPMorgan Chase & Co.27,121$0.36M0.0%+4.3%0.043%Search for SEC Filing on Google Icon
8/12/2025Dynamic Technology Lab Private Ltd12,282$0.16M0.0%-63.4%0.020%Search for SEC Filing on Google Icon
8/8/2025Geode Capital Management LLC380,598$5.04M0.0%+6.4%0.608%Search for SEC Filing on Google Icon
8/7/2025Acadian Asset Management LLC149,811$1.98M0.0%+12.1%0.239%Search for SEC Filing on Google Icon
8/5/2025Corton Capital Inc.11,364$0.15M0.2%N/A0.018%Search for SEC Filing on Google Icon
8/1/2025Envestnet Asset Management Inc.12,579$0.17M0.0%N/A0.020%Search for SEC Filing on Google Icon
7/31/2025AlphaQuest LLC4,640$61K0.0%+287.6%0.007%Search for SEC Filing on Google Icon
7/29/2025Huntleigh Advisors Inc.23,708$0.31M0.1%+5.8%0.038%Search for SEC Filing on Google Icon
7/28/2025Ritholtz Wealth Management11,455$0.15M0.0%-64.6%0.018%Search for SEC Filing on Google Icon
7/28/2025Moran Wealth Management LLC34,356$0.46M0.0%+16.3%0.055%Search for SEC Filing on Google Icon
7/17/2025Fort Washington Investment Advisors Inc. OH638,199$8.44M0.0%N/A1.020%Search for SEC Filing on Google Icon
7/9/2025Harbor Capital Advisors Inc.404,895$5.36M0.2%+30.0%0.647%Search for SEC Filing on Google Icon
7/2/2025Central Pacific Bank Trust Division5,661$75K0.0%N/A0.009%Search for SEC Filing on Google Icon
6/18/2025Voya Investment Management LLC19,129$0.24M0.0%+24.6%0.031%Search for SEC Filing on Google Icon
5/29/2025Rhumbline Advisers43,986$0.55M0.0%+2.8%0.070%Search for SEC Filing on Google Icon
5/28/2025Strs Ohio40,800$0.51M0.0%N/A0.065%Search for SEC Filing on Google Icon
5/21/2025Acadian Asset Management LLC133,606$1.66M0.0%-38.7%0.214%Search for SEC Filing on Google Icon
5/16/2025Goldman Sachs Group Inc.136,249$1.69M0.0%+77.1%0.218%Search for SEC Filing on Google Icon
5/16/2025Dynamic Technology Lab Private Ltd33,592$0.42M0.1%N/A0.053%Search for SEC Filing on Google Icon
5/16/2025Punch & Associates Investment Management Inc.989,771$12.28M0.8%+37.0%1.569%Search for SEC Filing on Google Icon
5/16/2025Jacobs Levy Equity Management Inc.79,142$0.98M0.0%N/A0.125%Search for SEC Filing on Google Icon
5/16/2025AQR Capital Management LLC47,295$0.59M0.0%+303.6%0.075%Search for SEC Filing on Google Icon
5/15/2025Cubist Systematic Strategies LLC92,686$1.15M0.0%+77.8%0.147%Search for SEC Filing on Google Icon
5/15/2025Royal Bank of Canada29,213$0.36M0.0%+246.4%0.046%Search for SEC Filing on Google Icon
5/15/2025Trexquant Investment LP102,649$1.27M0.0%+58.5%0.163%Search for SEC Filing on Google Icon
5/14/2025Jump Financial LLC21,077$0.26M0.0%-38.5%0.033%Search for SEC Filing on Google Icon
5/14/2025Martingale Asset Management L P28,353$0.35M0.0%+4.9%0.045%Search for SEC Filing on Google Icon
5/14/2025Whetstone Capital Advisors LLC118,631$1.47M0.7%N/A0.188%Search for SEC Filing on Google Icon
5/14/2025Quantbot Technologies LP2,075$26K0.0%-50.7%0.003%Search for SEC Filing on Google Icon
5/13/2025Lord Abbett & CO. LLC324,142$4.02M0.0%N/A0.514%Search for SEC Filing on Google Icon
5/12/2025Nuveen LLC39,879$0.50M0.0%N/A0.063%Search for SEC Filing on Google Icon
5/9/2025Deutsche Bank AG73,494$0.91M0.0%+331.8%0.117%Search for SEC Filing on Google Icon
5/7/2025Mackenzie Financial Corp29,347$0.36M0.0%+7.0%0.047%Search for SEC Filing on Google Icon
5/6/2025Royce & Associates LP647,963$8.04M0.1%-10.5%1.027%Search for SEC Filing on Google Icon
5/6/2025Norwood Investment Partners LP232,161$2.88M2.6%N/A0.368%Search for SEC Filing on Google Icon
5/2/2025Bailard Inc.19,972$0.25M0.0%+18.4%0.032%Search for SEC Filing on Google Icon
4/29/2025Bank of New York Mellon Corp35,293$0.44M0.0%-3.3%0.056%Search for SEC Filing on Google Icon
4/29/2025Huntleigh Advisors Inc.22,418$0.28M0.1%+16.7%0.036%Search for SEC Filing on Google Icon
4/23/2025Moran Wealth Management LLC29,539$0.37M0.0%N/A0.047%Search for SEC Filing on Google Icon
4/17/2025Ritholtz Wealth Management32,348$0.40M0.0%+43.9%0.051%Search for SEC Filing on Google Icon
4/14/2025Harbor Capital Advisors Inc.311,565$3.87M0.2%N/A0.494%Search for SEC Filing on Google Icon
4/8/2025Rhumbline Advisers43,986$0.55M0.0%+2.8%0.070%Search for SEC Filing on Google Icon
2/20/2025Mackenzie Financial Corp27,426$0.52M0.0%N/A0.044%Search for SEC Filing on Google Icon
2/17/2025Squarepoint Ops LLC32,257$0.61M0.0%-27.9%0.051%Search for SEC Filing on Google Icon
2/17/2025Two Sigma Investments LP10,366$0.20M0.0%N/A0.016%Search for SEC Filing on Google Icon
2/17/2025Two Sigma Advisers LP15,900$0.30M0.0%N/A0.025%Search for SEC Filing on Google Icon
2/17/2025Sherbrooke Park Advisers LLC16,863$0.32M0.1%-4.7%0.027%Search for SEC Filing on Google Icon
2/17/2025Nuveen Asset Management LLC59,881$1.14M0.0%+81.7%0.095%Search for SEC Filing on Google Icon
2/17/2025Occudo Quantitative Strategies LP30,425$0.58M0.1%N/A0.048%Search for SEC Filing on Google Icon
2/17/2025Millennium Management LLC170,987$3.25M0.0%+784.8%0.272%Search for SEC Filing on Google Icon
2/17/2025Deutsche Bank AG17,021$0.32M0.0%+30.8%0.027%Search for SEC Filing on Google Icon
2/17/2025Cubist Systematic Strategies LLC52,119$0.99M0.0%N/A0.083%Search for SEC Filing on Google Icon
2/17/2025Bank of America Corp DE33,272$0.63M0.0%+13.8%0.053%Search for SEC Filing on Google Icon
2/17/2025BNP Paribas Financial Markets25,476$0.48M0.0%N/A0.041%Search for SEC Filing on Google Icon
2/17/2025Ameriprise Financial Inc.99,964$1.90M0.0%N/A0.159%Search for SEC Filing on Google Icon
Data available starting January 2016

See Full Table
Viant Technology logo
Viant Technology Inc. operates as an advertising technology company. It provides Household ID, a people-based innovation that combines digital and personal identifiers into a normalized household profile; AI Bid Optimizer, solution that uses AI to analyze historical bid opportunities to predict the lowest media cost for desired advertisement; and Viant Data Platform, which offers marketers control over their own data with actionable insights into their marketing initiatives within a single platform. The company also offers Holistic, an omnichannel DSP for marketers and their agencies to manage omnichannel campaigns and access metrics from each channel to inform decisions in other channels; Viant Identity Graph, which reduces or eliminates the need for cookies by enabling matching of people-based identifiers that anchor digital identifiers that allows marketers to reach targeted consumers in a privacy-conscious manner; and Direct Access, a path optimization program. In addition, it provides campaign analysis and data intelligence tool that empowers customers with differentiated insights, including conversion lift, multi-touch attribution, foot-traffic data reports, digital-out-of-home lift, sales reporting, and ROAS analytics; and self-service platform that provides customers with transparency and control over their advertising campaigns and underlying data infrastructure. The company sells its platform through a direct sales team focused on business development in various markets. It serves purchasers of programmatic advertising inventory; and large, independent, and mid-market advertising agencies, as well as marketers. The company was founded in 1999 and is headquartered in Irvine, California.
Read More on Viant Technology

Today's Range

Now: $11.25
Low: $11.18
High: $11.43

50 Day Range

MA: $9.28
Low: $8.14
High: $11.28

52 Week Range

Now: $11.25
Low: $8.11
High: $26.33

Volume

170,083 shs

Average Volume

295,432 shs

Market Capitalization

$702.34 million

P/E Ratio

102.28

Dividend Yield

N/A

Beta

1.05

Who are the company insiders with the largest holdings of Viant Technology?

Viant Technology's top insider shareholders include:
  1. Larry Madden (CFO)
  2. Timothy Vanderhook (CEO)
  3. Christopher Vanderhook (COO)
  4. Max O Valdes (Director)
Learn More about top insider investors at Viant Technology.

Who are the major institutional investors of Viant Technology?

Viant Technology's top institutional investors include:
  1. Punch & Associates Investment Management Inc. — 1.91%
  2. Vanguard Group Inc. — 1.49%
  3. Royce & Associates LP — 0.84%
  4. Topline Capital Management LLC — 0.40%
  5. Millennium Management LLC — 0.36%
  6. Dimensional Fund Advisors LP — 0.24%
Learn More about top institutional investors of Viant Technology stock.

Which major investors are selling Viant Technology stock?

In the previous quarter, DSP stock was sold by these institutional investors:
  1. Harbor Capital Advisors Inc.
  2. Arrowstreet Capital Limited Partnership
  3. Vanguard Group Inc.
  4. New York State Common Retirement Fund
  5. Royce & Associates LP
  6. Dimensional Fund Advisors LP
  7. Citadel Advisors LLC
  8. Rhumbline Advisers
During the previous year, company insiders that have sold Viant Technology company stock include:
  1. Larry Madden (CFO)
  2. Timothy Vanderhook (CEO)
  3. Christopher Vanderhook (COO)
  4. Max O Valdes (Director)
Learn More investors selling Viant Technology stock.

Which major investors are buying Viant Technology stock?

During the previous quarter, DSP stock was bought by institutional investors including:
  1. Topline Capital Management LLC
  2. Millennium Management LLC
  3. Two Sigma Investments LP
  4. Squarepoint Ops LLC
  5. Dynamic Technology Lab Private Ltd
  6. Qube Research & Technologies Ltd
  7. GSA Capital Partners LLP
  8. Punch & Associates Investment Management Inc.