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Larry Madden, insider at Viant Technology
Larry Madden Insider Alerts

Get notified the next time Larry Madden buys or sells Viant Technology stock. Enter your email address below to get our daily insider buying and selling report.

Larry Madden Insider Information

Larry Madden serves as the Chief Financial Officer of Viant Technology. In this role, he oversees all financial activities for the company, including accounting, tax, treasury, FP&A, investor relations and corporate development.

Larry brings over three decades of experience to Viant, including more than 25 years as a CFO at a variety of fast-moving, growth-oriented companies as well as highly successful mature businesses. Larry’s industry experience is broad and extensive, spanning media & entertainment, software & technology, digital media, fashion, and marketing services. Prior to joining Viant in 2012, Larry also served as Chief Financial Officer for two NASDAQ-listed companies and as a board member of a NASDAQ-listed home entertainment company. Larry has extensive experience in managing and structuring financial and business operations on a global basis, and is also a debt and equity financing veteran, with nearly $3 billion of financing secured during his career. Larry spent the first eight years of his career at Ernst & Young.

Larry earned a B.S. in Accounting at the University of Albany and an M.B.A in Finance and Strategic Management at NYU’s Stern School of Business. He is also a CPA (inactive).

What is Larry Madden's net worth?

The estimated net worth of Larry Madden is at least $5.04 million as of September 13th, 2021. Mr. Madden owns 416,075 shares of Viant Technology stock worth more than $5,042,829 as of October 22nd. This net worth evaluation does not reflect any other investments that Mr. Madden may own. Learn More.

How do I contact Larry Madden?

The corporate mailing address for Mr. Madden and other Viant Technology executives is 2722 MICHELSON DRIVE SUITE 100, IRVINE CA, 92612. Viant Technology can also be reached via phone at 949-861-8888 and via email at [email protected]

Has Larry Madden been buying or selling shares of Viant Technology?

Larry Madden has not been actively trading shares of Viant Technology during the last ninety days. Most recently, Larry Madden sold 18,404 shares of the business's stock in a transaction on Monday, September 13th. The shares were sold at an average price of $12.51, for a transaction totalling $230,234.04. Following the completion of the sale, the chief financial officer now directly owns 416,075 shares of the company's stock, valued at $5,205,098.25.

Are insiders buying or selling shares of Viant Technology?

During the last twelve months, insiders at the sold shares 1 times. They sold a total of 18,404 shares worth mmore than $230,234.04. The most recent insider tranaction occured on September, 13th when Larry Madden CFO bought 18,404 shares worth more than $230,234.04.

Information on this page was last updated on 9/13/2021.

Larry Madden Insider Trading History at Viant Technology

Transaction DateBuy/SellNumber of SharesAverage Share PriceTotal TransactionShares Held After TransactionDetails
9/13/2021Sell18,404$12.51$230,234.04416,075View SEC Filing Icon  
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Larry Madden Buying and Selling Activity at Viant Technology

This chart shows Larry Madden's buying and selling at Viant Technology by year and by quarter.

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Viant Technology Company Overview

Viant Technology logo
Viant Technology Inc. operates as an advertising software company. It provides Adelphic, an enterprise software platform that enables marketers and their advertising agencies to plan, buy, and measure advertising across channels. The company also offers cloud-based self-service portal that provides customers with transparency and control over their advertising campaigns and underlying data infrastructure; omnichannel demand side platform for ad buyers to manage omnichannel campaigns and access metrics from each channel to inform decisions in other channels; and Data lake, a software and self-service enables customers with differentiated insights, including foot-traffic data reports, multi-touch attribution, and ROAS analytics. In addition, it provides Identity Resolution to reduce the need for cookies by enabling matching of people-based identifiers and allow marketers to reach targeted consumers in a privacy-conscious manner; and onboarding data integrations provides marketers with high match rates to audience insights for segmentation and targeting. The company sells its platform through a direct sales team focused on business development in various markets. It serves purchasers of programmatic advertising inventory; and large, independent, and mid-market advertising agencies. The company was founded in 1999 and is headquartered in Irvine, California.
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Today's Range

Now: $12.12
Low: $11.86
High: $12.63

50 Day Range

MA: $13.62
Low: $11.64
High: $18.13

2 Week Range

Now: $12.12
Low: $11.49
High: $69.16


12,657 shs

Average Volume

179,646 shs

Market Capitalization

$730.35 million

P/E Ratio


Dividend Yield



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