Apple (NASDAQ:AAPL) SVP Sells $456,177.39 in Stock

September 4, 2026 by InsiderTrades.com

Key Points

Apple SVP Jennifer Newstead sold 1,439 shares at an average price of $317.01, generating $456,177.39. She retained 35,790 shares worth approximately $11.35 million.
Apple reported quarterly EPS of $2.02 and revenue of $109.42 billion, exceeding analyst estimates; revenue increased 16.4% year over year.
Analyst sentiment remains broadly positive, with a “Moderate Buy” consensus and an average price target of $330.61, although several firms recently downgraded the stock or lowered their targets.

Apple Inc. (NASDAQ:AAPL - Get Free Report) SVP Jennifer Newstead sold 1,439 shares of the business's stock in a transaction that occurred on Tuesday, September 1st. The stock was sold at an average price of $317.01, for a total transaction of $456,177.39. Following the sale, the senior vice president owned 35,790 shares of the company's stock, valued at approximately $11,345,787.90. This represents a 3.87% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available through the SEC website.

Can Apple's New Boss Deliver a Blockbuster Product Launch?

Jennifer Newstead also recently made the following trade(s):

On Tuesday, August 25th, Jennifer Newstead sold 1,439 shares of Apple stock. The shares were sold at an average price of $310.95, for a total transaction of $447,457.05.
On Tuesday, August 18th, Jennifer Newstead sold 1,439 shares of Apple stock. The shares were sold at an average price of $307.49, for a total transaction of $442,478.11.
On Tuesday, August 11th, Jennifer Newstead sold 1,439 shares of Apple stock. The shares were sold at an average price of $307.75, for a total value of $442,852.25.

Apple Trading Up 1.0%

NASDAQ:AAPL opened at $328.21 on Friday. Apple Inc. has a 12 month low of $225.95 and a 12 month high of $344.57. The business's 50-day moving average is $314.94 and its two-hundred day moving average is $290.13. The company has a debt-to-equity ratio of 0.66, a current ratio of 1.00 and a quick ratio of 0.93. The firm has a market capitalization of $4.79 trillion, a PE ratio of 37.64, a price-to-earnings-growth ratio of 2.81 and a beta of 1.08.

What Does Apple's TV Price Hike Say About Where the Stock Is Heading?

Apple (NASDAQ:AAPL - Get Free Report) last posted its earnings results on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share (EPS) for the quarter, beating analysts' consensus estimates of $1.89 by $0.13. The business had revenue of $109.42 billion during the quarter, compared to analyst estimates of $109.04 billion. Apple had a return on equity of 135.46% and a net margin of 27.62%.The company's revenue for the quarter was up 16.4% compared to the same quarter last year. During the same quarter last year, the firm earned $1.57 earnings per share. Research analysts predict that Apple Inc. will post 8.74 earnings per share for the current fiscal year.

Apple Dividend Announcement

The business also recently declared a quarterly dividend, which was paid on Thursday, August 13th. Shareholders of record on Monday, August 10th were issued a $0.27 dividend. This represents a $1.08 dividend on an annualized basis and a yield of 0.3%. The ex-dividend date was Monday, August 10th. Apple's dividend payout ratio is currently 12.39%.

Analyst Ratings Changes

Cook Out, Silicon In: Will Ternus Trigger Apple’s Edge AI Boom?

A number of research analysts have recently commented on AAPL shares. JPMorgan Chase & Co. reduced their target price on shares of Apple from $345.00 to $340.00 and set an "overweight" rating on the stock in a research report on Friday, July 31st. Jefferies Financial Group downgraded Apple from a "buy" rating to an "underperform" rating and reduced their target price for the stock from $285.56 to $263.66 in a report on Monday, August 10th. KGI Securities cut Apple from an "outperform" rating to a "hold" rating and set a $315.00 price objective on the stock. in a research note on Monday, June 22nd. UBS Group reiterated a "neutral" rating on shares of Apple in a research note on Friday, July 31st. Finally, China Renaissance cut shares of Apple from a "buy" rating to a "hold" rating and set a $280.00 target price on the stock. in a report on Tuesday, August 4th. One analyst has rated the stock with a Strong Buy rating, twenty-two have issued a Buy rating, twelve have given a Hold rating and four have assigned a Sell rating to the stock. According to MarketBeat, the stock presently has an average rating of "Moderate Buy" and a consensus price target of $330.61.

Check Out Our Latest Stock Report on AAPL

Apple News Summary

Here are the key news stories impacting Apple this week:

Positive Sentiment: Investor optimism is building ahead of Apple’s September 9 product event, the first major launch under new CEO John Ternus. Ternus described the event as “phenomenal,” raising expectations for new premium iPhones and the company’s first foldable iPhone. Apple’s New CEO Teases “Phenomenal” iPhone Launch
Positive Sentiment: The foldable iPhone could provide a significant new growth catalyst. Morgan Stanley estimates the device could contribute approximately $14 billion to the December quarter, while other projections suggest strong market share and premium pricing potential if demand materializes. Apple’s Foldable iPhone May Contribute $14 Billion
Positive Sentiment: Morgan Stanley reaffirmed its Overweight rating and set a $360 price target, supporting the view that Apple’s product pipeline and earnings growth can justify its premium valuation. Apple’s services business also continues to benefit from price increases to Apple TV and Apple One. Apple TV Price Hike
Neutral Sentiment: John Ternus has formally succeeded Tim Cook, while Cook remains executive chairman. The structure provides continuity and preserves Cook’s government and China relationships, but Ternus must prove that a product-focused strategy can improve Apple’s position in AI. Apple Leadership Transition
Negative Sentiment: Jefferies downgraded Apple to Underperform, reportedly citing the cancellation of an all-glass MacBook or foldable MacBook project and skepticism that the foldable iPhone will be more than a niche product. Jefferies Downgrades Apple
Negative Sentiment: Apple faces a £2 billion ($2.7 billion) UK lawsuit alleging that its App Tracking Transparency rules unfairly restrict third-party developers while favoring Apple’s own advertising services. BASF has also filed a separate patent lawsuit over face-authentication technology. BASF Patent Lawsuit
Negative Sentiment: Rising memory-chip costs could lift iPhone production expenses sharply, forcing Apple to raise prices, accept lower margins or risk weaker demand. Analysts remain divided, with DA Davidson maintaining a Neutral rating and a $270 price target. Apple Product and Leadership Outlook
Negative Sentiment: An Apple senior vice president sold 1,439 shares worth about $456,000. The sale was relatively small, leaving the executive with nearly 35,800 shares, but it may add modestly to near-term investor caution. Apple Insider Trading Filing

Hedge Funds Weigh In On Apple

Institutional investors have recently made changes to their positions in the stock. Avenir Tech Ltd acquired a new stake in Apple in the second quarter worth $29,000. Longfellow Investment Management Co. LLC acquired a new position in shares of Apple during the second quarter valued at $30,000. Lifetime Wealth Management P.C. acquired a new position in shares of Apple during the fourth quarter valued at $41,000. ROSS JOHNSON & Associates LLC boosted its holdings in shares of Apple by 1,800.0% during the first quarter. ROSS JOHNSON & Associates LLC now owns 190 shares of the iPhone maker's stock valued at $42,000 after acquiring an additional 180 shares during the period. Finally, LSV Asset Management bought a new position in shares of Apple during the fourth quarter worth about $65,000. 67.73% of the stock is owned by institutional investors.

Apple Company Profile

(Get Free Report)

Apple Inc (NASDAQ: AAPL) is a multinational technology company headquartered in Cupertino, California, founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The company designs, develops and sells consumer electronics, software and services. Over its history Apple has evolved from personal computers to a broad portfolio that spans mobile devices, wearables, home entertainment and digital services.

Apple's principal hardware products include the iPhone smartphone, iPad tablet, Mac personal computers, Apple Watch wearable devices and a range of accessories such as AirPods and HomePod.