Key Points
- Wix CFO Lior Shemesh bought 456 shares at an average price of $59.89, investing $27,309.84 and increasing his holdings to 221,567 shares.
- Wix reported quarterly EPS of $1.39, beating estimates of $1.13, while revenue rose 14.9% year over year to $563.06 million. Despite the growth, the company posted a negative net margin and return on equity.
- Analyst sentiment remains mixed, with a consensus “Hold” rating and an average price target of $90.57; potential legal risks include a proposed securities class action alleging the company overstated its AI competitiveness and demand.
Wix.com Ltd. (NASDAQ:WIX - Get Free Report) insider Yaniv Even-Haim bought 320 shares of the stock in a transaction that occurred on Monday, August 31st. The stock was bought at an average cost of $59.89 per share, for a total transaction of $19,164.80. Following the transaction, the insider owned 138,087 shares of the company's stock, valued at $8,270,030.43. The trade was a 0.23% increase in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this link.
Wix.com Stock Performance
Shares of NASDAQ WIX opened at $86.69 on Thursday. The stock has a 50 day moving average price of $62.41 and a 200 day moving average price of $66.69. The stock has a market capitalization of $5.05 billion, a PE ratio of -24.49, a price-to-earnings-growth ratio of 42.00 and a beta of 1.02. Wix.com Ltd. has a 52 week low of $40.16 and a 52 week high of $190.93.
Wix.com (NASDAQ:WIX - Get Free Report) last posted its quarterly earnings results on Tuesday, August 4th. The information services provider reported $1.39 earnings per share for the quarter, topping the consensus estimate of $1.13 by $0.26. Wix.com had a negative return on equity of 1.61% and a negative net margin of 8.19%.The firm had revenue of $563.06 million for the quarter, compared to analyst estimates of $552.56 million. During the same quarter in the previous year, the firm earned $2.28 EPS. The business's quarterly revenue was up 14.9% on a year-over-year basis. As a group, research analysts forecast that Wix.com Ltd. will post 0.24 EPS for the current year.
Analyst Upgrades and Downgrades
A number of research analysts have recently commented on WIX shares. Benchmark reissued a "buy" rating on shares of Wix.com in a research report on Wednesday, August 26th. Scotiabank reiterated an "outperform" rating on shares of Wix.com in a report on Tuesday, June 9th. Royal Bank Of Canada raised their price target on Wix.com from $45.00 to $60.00 and gave the company a "sector perform" rating in a report on Wednesday, August 5th. Oppenheimer decreased their target price on shares of Wix.com from $115.00 to $85.00 and set an "outperform" rating on the stock in a report on Thursday, May 14th. Finally, Raymond James Financial lowered shares of Wix.com from a "strong-buy" rating to an "outperform" rating and cut their target price for the company from $75.00 to $70.00 in a research report on Thursday, July 30th. Eleven analysts have rated the stock with a Buy rating, ten have assigned a Hold rating and two have assigned a Sell rating to the company. According to MarketBeat.com, Wix.com has an average rating of "Hold" and a consensus price target of $90.57.
Read Our Latest Stock Report on WIX
Key Stories Impacting Wix.com
Here are the key news stories impacting Wix.com this week:
- Positive Sentiment: Several senior executives bought shares at $59.89, including CEO Avishai Abrahami, President Nir Zohar, CFO Lior Shemesh, CMO Omer Shai and insider Yaniv Even-Haim. The group invested roughly $128,000. Although the purchases were small relative to their existing holdings, broad-based buying may indicate that management considers the valuation attractive. Wix.com CFO Insider Purchase
- Positive Sentiment: Coverage highlighted Wix’s AI opportunity, including bringing its Harmony capabilities to Google Gemini. Investors may view the integration as a way to strengthen Wix’s competitiveness as AI changes how websites and software are built. Wix Brings Harmony to Gemini
- Neutral Sentiment: Baron Capital’s investor letter discussed Wix’s long-term website-building opportunity and the industry’s shift toward AI-assisted development. The commentary is supportive but does not represent a new financial forecast or material company announcement. The Future of Website Building with Wix.com
- Negative Sentiment: Several law firms publicized a securities class action and a September 22 lead-plaintiff deadline for investors who purchased WIX shares between February 19, 2025 and May 12, 2026. The allegations focus on Wix Harmony, Base44 momentum, product capabilities, customer demand and competitive risks. No wrongdoing has been established, but the litigation adds legal and reputational uncertainty. Wix Securities Class Action
- Negative Sentiment: Insider Shelly B. Meyer sold 479 shares at $95, a modest reduction in holdings. The transaction is small and provides a weaker signal than the broader executive buying, but it may contribute to cautious sentiment. Wix.com Insider Trading
Institutional Investors Weigh In On Wix.com
A number of institutional investors have recently made changes to their positions in the stock. Farther Finance Advisors LLC raised its position in shares of Wix.com by 122.2% during the fourth quarter. Farther Finance Advisors LLC now owns 240 shares of the information services provider's stock worth $25,000 after acquiring an additional 132 shares during the last quarter. Geneos Wealth Management Inc. boosted its holdings in Wix.com by 632.4% in the first quarter. Geneos Wealth Management Inc. now owns 249 shares of the information services provider's stock valued at $41,000 after acquiring an additional 215 shares during the last quarter. Employees Retirement System of Texas boosted its holdings in Wix.com by 129.9% in the fourth quarter. Employees Retirement System of Texas now owns 446 shares of the information services provider's stock valued at $46,000 after acquiring an additional 252 shares during the last quarter. Banque Cantonale Vaudoise increased its position in Wix.com by 464.8% during the 4th quarter. Banque Cantonale Vaudoise now owns 497 shares of the information services provider's stock valued at $52,000 after purchasing an additional 409 shares during the period. Finally, National Bank of Canada FI acquired a new stake in Wix.com during the 3rd quarter valued at approximately $54,000. Institutional investors own 81.52% of the company's stock.
Wix.com Company Profile
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Get Free Report)
Wix.com Ltd. operates a cloud-based platform that enables individuals and businesses to create, manage and develop professional web presences through an intuitive drag-and-drop interface. The company's software-as-a-service model provides hosting, customizable templates and a range of design tools, eliminating the need for coding expertise. Users can choose from a variety of premium plans to access custom domains, enhanced storage, and advanced performance features tailored to personal projects, small businesses and online storefronts.
Beyond its core website builder, Wix offers a suite of complementary services designed to support digital growth and marketing.
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