NOW Insider Trading

Insider Ownership Percentage: 0.34%
Insider Buying (Last 12 Months): $0.00
Insider Selling (Last 12 Months): $27,891,767.81

ServiceNow Insider Trading History Chart

This chart shows the insider buying and selling history at ServiceNow by year and by quarter.

Skip ChartChart Data in Insider Trading History Table

ServiceNow Share Price & Price History

Current Price: $110.39
Price Change: Price Decrease of -2.885 (-2.55%)
As of 03/20/2026 04:59 PM ET

This chart shows the closing price history over time for NOW up to the past year.

Skip Chart and Table DataPrice Data in Insider Trading History Table
Days: 30 | 90 | 365

ServiceNow Insider Trading History

Transaction DateInsider NameTitleBuy/SellNumber of SharesAverage Share PriceTotal TransactionShares Held After TransactionDetails
2/23/2026Paul FippsInsiderSell3,696$101.77$376,141.928,061View SEC Filing Icon  
2/18/2026Paul FippsInsiderSell9,641$105.93$1,021,271.1311,757View SEC Filing Icon  
2/13/2026Kevin Thomas McbrideInsiderSell1,400$105.71$147,994.0026,314View SEC Filing Icon  
2/12/2026Paul Edward ChamberlainDirectorSell1,500$101.17$151,755.0046,430View SEC Filing Icon  
12/5/2025Gina MastantuonoCFOSell2,075$170.00$352,750.0061,140View SEC Filing Icon  
11/28/2025Gina MastantuonoCFOSell2,085$161.60$336,936.0063,215View SEC Filing Icon  
11/28/2025Lawrence JacksonDirectorSell1,325$162.04$214,708.301,615View SEC Filing Icon  
11/28/2025Paul Edward ChamberlainDirectorSell1,500$161.60$242,400.0047,930View SEC Filing Icon  
11/18/2025Jacqueline P. CanneyInsiderSell470$165.42$77,745.5215,135View SEC Filing Icon  
11/18/2025Nicholas TzitzonVice ChairmanSell2,610$165.42$431,735.7615,000View SEC Filing Icon  
11/18/2025Paul FippsInsiderSell1,525$163.51$249,352.752,705View SEC Filing Icon  
11/18/2025Russell S. ElmerGeneral CounselSell405$165.42$66,993.4821,660View SEC Filing Icon  
11/17/2025Jacqueline P. CanneyInsiderSell725$169.38$122,803.4015,135View SEC Filing Icon  
11/17/2025Russell S. ElmerGeneral CounselSell550$169.38$93,161.2021,660View SEC Filing Icon  
11/14/2025Kevin Thomas McbrideInsiderSell1,400$168.50$235,894.4025,270View SEC Filing Icon  
11/13/2025Jacqueline P. CanneyInsiderSell330$170.48$56,257.0815,135View SEC Filing Icon  
11/13/2025Russell S. ElmerGeneral CounselSell310$170.48$52,847.5621,660View SEC Filing Icon  
8/29/2025Anita M. SandsDirectorSell5,485$183.02$1,003,875.6746,535View SEC Filing Icon  
8/28/2025William R. McDermottCEOSell29,125$183.33$5,339,369.7533,070View SEC Filing Icon  
8/20/2025Paul FippsInsiderSell7,260$179.01$1,299,612.602,285View SEC Filing Icon  
8/20/2025Russell S. ElmerGeneral CounselSell8,490$176.85$1,501,473.4821,660View SEC Filing Icon  
8/19/2025William R. McDermottCEOSell7,925$180.00$1,426,500.0062,195View SEC Filing Icon  
8/18/2025Gina MastantuonoCFOSell8,810$173.29$1,526,684.9061,140View SEC Filing Icon  
8/18/2025Jacqueline P. CanneyInsiderSell7,810$173.29$1,353,394.9015,135View SEC Filing Icon  
8/18/2025Nicholas TzitzonVice ChairmanSell8,595$173.29$1,489,427.5515,000View SEC Filing Icon  
8/15/2025Kevin Thomas McbrideInsiderSell1,400$170.35$238,495.6023,270View SEC Filing Icon  
8/14/2025Paul Edward ChamberlainDirectorSell1,500$172.00$258,000.0049,430View SEC Filing Icon  
8/13/2025Gina MastantuonoCFOSell420$172.11$72,287.8857,860View SEC Filing Icon  
8/13/2025Jacqueline P. CanneyInsiderSell335$172.11$57,658.1915,135View SEC Filing Icon  
8/8/2025Gina MastantuonoCFOSell1,460$175.68$256,489.8857,755View SEC Filing Icon  
8/8/2025Jacqueline P. CanneyInsiderSell1,285$175.68$225,746.2315,135View SEC Filing Icon  
7/29/2025Lawrence JacksonDirectorSell3,785$198.10$749,808.502,940View SEC Filing Icon  
7/3/2025Anita M. SandsDirectorSell1,195$210.00$250,950.0052,020View SEC Filing Icon  
6/2/2025Anita M. SandsDirectorSell1,240$201.83$250,266.7253,215View SEC Filing Icon  
5/30/2025Jacqueline P. CanneyInsiderSell725$204.00$147,900.0015,135View SEC Filing Icon  
5/30/2025Nicholas TzitzonVice ChairmanSell5,855$204.00$1,194,420.0015,000View SEC Filing Icon  
5/30/2025William R. McDermottCEOSell10,250$202.40$2,074,620.5033,070View SEC Filing Icon  
5/27/2025Anita M. SandsDirectorSell2,140$202.72$433,825.0854,455View SEC Filing Icon  
5/13/2025Gina MastantuonoCFOSell420$204.60$85,932.0056,090View SEC Filing Icon  
5/13/2025Jacqueline P. CanneyInsiderSell330$204.60$67,518.0015,135View SEC Filing Icon  
5/13/2025Russell S. ElmerGeneral CounselSell310$204.60$63,426.0021,660View SEC Filing Icon  
5/8/2025Gina MastantuonoCFOSell1,460$197.00$287,620.0055,990View SEC Filing Icon  
5/8/2025Jacqueline P. CanneyInsiderSell1,285$197.00$253,145.0015,135View SEC Filing Icon  
5/8/2025Russell S. ElmerGeneral CounselSell955$197.00$188,135.0021,660View SEC Filing Icon  
4/28/2025Jonathan ChadwickDirectorSell3,850$186.32$717,347.4016,025View SEC Filing Icon  
4/25/2025Deborah BlackDirectorSell2,990$188.05$562,257.542,140View SEC Filing Icon  
4/16/2025Jacqueline P. CanneyInsiderSell1,770$160.92$284,831.9415,135View SEC Filing Icon  
2/25/2025Nicholas TzitzonVice ChairmanSell14,725$184.74$2,720,355.4018,245View SEC Filing Icon  
2/21/2025Gina MastantuonoCFOSell22,210$192.94$4,285,197.4055,630View SEC Filing Icon  
2/18/2025Paul John SmithInsiderSell12,020$196.01$2,356,040.2031,220View SEC Filing Icon  
2/18/2025Russell S. ElmerGeneral CounselSell5,115$197.60$1,010,724.0021,660View SEC Filing Icon  
2/18/2025William R. McDermottCEOSell1,920$197.33$378,869.7633,070View SEC Filing Icon  
2/14/2025Paul John SmithInsiderSell5,920$196.02$1,160,414.7221,020View SEC Filing Icon  
2/11/2025Larry QuinlanDirectorSell2,075$202.09$419,340.906,610View SEC Filing Icon  
2/10/2025Jacqueline P. CanneyInsiderSell1,460$203.51$297,124.6015,135View SEC Filing Icon  
2/10/2025Russell S. ElmerGeneral CounselSell1,680$203.51$341,896.8021,660View SEC Filing Icon  
2/10/2025William R. McDermottCEOSell6,315$203.82$1,287,123.3012,975View SEC Filing Icon  
2/7/2025Jeffrey A. MillerDirectorSell11,410$206.13$2,351,920.48203,190View SEC Filing Icon  
2/4/2025Larry QuinlanDirectorSell2,075$201.48$418,075.158,685View SEC Filing Icon  
2/3/2025Russell S. ElmerGeneral CounselSell12,555$202.42$2,541,357.9921,660View SEC Filing Icon  
1/16/2025Jacqueline P. CanneyInsiderSell2,275$211.71$481,635.7015,135View SEC Filing Icon  
11/29/2024Paul Edward ChamberlainDirectorSell1,500$209.59$314,385.0052,335View SEC Filing Icon  
11/25/2024Anita M. SandsDirectorSell11,145$212.92$2,372,993.4055,000View SEC Filing Icon  
11/25/2024Nicholas TzitzonInsiderSell1,565$212.92$333,219.8018,245View SEC Filing Icon  
11/19/2024William R. McDermottCEOSell61,355$199.53$12,242,408.5712,975View SEC Filing Icon  
11/18/2024Jacqueline P. CanneyInsiderSell470$203.31$95,554.7615,135View SEC Filing Icon  
11/18/2024Russell S. ElmerGeneral CounselSell405$203.31$82,339.7434,215View SEC Filing Icon  
11/15/2024Kevin Thomas McbrideInsiderSell500$204.79$102,397.0017,285View SEC Filing Icon  
11/15/2024Russell S. ElmerGeneral CounselSell9,335$204.79$1,911,751.9934,215View SEC Filing Icon  
11/13/2024Jacqueline P. CanneyInsiderSell330$209.66$69,187.1415,135View SEC Filing Icon  
11/8/2024Jacqueline P. CanneyInsiderSell380$202.19$76,831.4415,135View SEC Filing Icon  
11/7/2024Jeffrey A. MillerDirectorSell14,395$203.82$2,934,046.48214,600View SEC Filing Icon  
10/16/2024Jacqueline P. CanneyInsiderSell1,765$184.99$326,510.8815,135View SEC Filing Icon  
8/26/2024Nicholas TzitzonInsiderSell9,285$165.94$1,540,715.7618,245View SEC Filing Icon  
8/19/2024Jacqueline P. CanneyInsiderSell470$165.18$77,636.4820,095View SEC Filing Icon  
8/15/2024Kevin Thomas McbrideInsiderSell500$165.00$82,500.0014,970View SEC Filing Icon  
8/14/2024Paul Edward ChamberlainDirectorSell675$164.40$110,970.0053,835View SEC Filing Icon  
8/13/2024Jacqueline P. CanneyInsiderSell4,020$162.40$652,848.0015,135View SEC Filing Icon  
8/8/2024Paul John SmithInsiderSell935$159.12$148,773.4618,895View SEC Filing Icon  
8/2/2024Russell S. ElmerGeneral CounselSell9,685$155.96$1,510,491.9733,680View SEC Filing Icon  
7/25/2024Gina MastantuonoCFOSell9,000$165.00$1,485,000.0057,450View SEC Filing Icon  
6/5/2024Christopher BediInsiderSell1,075$140.00$150,500.0079,460View SEC Filing Icon  
5/30/2024Nicholas TzitzonInsiderSell10,000$138.20$1,381,980.0018,245View SEC Filing Icon  
5/28/2024Gina MastantuonoCFOSell9,000$147.78$1,329,984.0066,450View SEC Filing Icon  
5/24/2024Frederic B LuddyDirectorSell2,990$148.38$443,668.162,140View SEC Filing Icon  
5/20/2024Paul John SmithInsiderSell3,010$153.95$463,389.5018,095View SEC Filing Icon  
5/13/2024Paul John SmithInsiderSell625$145.48$90,922.5015,560View SEC Filing Icon  
5/8/2024Paul John SmithInsiderSell950$143.76$136,568.2015,050View SEC Filing Icon  
2/20/2024Paul John SmithInsiderSell25,795$149.06$3,845,105.8827,265View SEC Filing Icon  
2/20/2024William R. McDermottCEOSell25,150$150.62$3,787,992.4085,885View SEC Filing Icon  
2/13/2024Paul John SmithInsiderSell5,900$153.42$905,201.606,960View SEC Filing Icon  
1/30/2024Paul John SmithinsiderSell8,975$156.21$1,402,002.704,970View SEC Filing Icon  
11/30/2023Paul Edward ChamberlainDirectorSell675$136.40$92,070.0053,720View SEC Filing Icon  
11/29/2023Paul John SmithInsiderSell3,760$134.51$505,750.088,975View SEC Filing Icon  
11/28/2023Chirantan Jitendra DesaiCOOSell15,750$133.49$2,102,530.50178,770View SEC Filing Icon  
11/24/2023Chirantan Jitendra DesaiCOOSell15,750$134.37$2,116,296.00194,520View SEC Filing Icon  
11/20/2023Christopher BediInsiderSell145$130.80$18,966.0078,560View SEC Filing Icon  
11/20/2023Gina MastantuonoCFOSell1,375$130.80$179,850.0035,025View SEC Filing Icon  
11/20/2023Russell S. ElmerGeneral CounselSell455$130.80$59,514.0021,570View SEC Filing Icon  
11/13/2023Paul John SmithInsiderSell645$127.09$81,975.6310,285View SEC Filing Icon  
11/13/2023Russell S. ElmerGeneral CounselSell345$126.76$43,730.8221,125View SEC Filing Icon  
11/8/2023Gina MastantuonoCFOSell440$123.22$54,215.0435,025View SEC Filing Icon  
11/8/2023Paul John SmithInsiderSell180$124.33$22,379.049,790View SEC Filing Icon  
11/8/2023Russell S. ElmerGeneral CounselSell280$123.22$34,500.4821,125View SEC Filing Icon  
11/1/2023Gina MastantuonoCFOSell5,890$116.20$684,418.0039,620View SEC Filing Icon  
10/31/2023Paul John SmithInsiderSell4,295$116.53$500,479.179,650View SEC Filing Icon  
10/9/2023Gina MastantuonoCFOSell1,930$110.98$214,187.5445,510View SEC Filing Icon  
10/2/2023Christopher BediInsiderSell5,000$110.95$554,750.0077,420View SEC Filing Icon  
9/1/2023Christopher BediInsiderSell5,000$118.70$593,510.0077,420View SEC Filing Icon  
8/31/2023Chirantan Jitendra DesaiCOOSell22,500$118.42$2,664,450.00206,535View SEC Filing Icon  
8/29/2023Paul John SmithInsiderSell1,775$113.03$200,631.8013,945View SEC Filing Icon  
8/21/2023Gina MastantuonoCFOSell145$110.00$15,950.0043,590View SEC Filing Icon  
8/18/2023Gina MastantuonoCFOSell145$107.02$15,517.9043,735View SEC Filing Icon  
8/18/2023Russell S. ElmerGeneral CounselSell455$107.02$48,694.1021,125View SEC Filing Icon  
8/17/2023Jacqueline P. CanneyInsiderSell7,430$108.99$809,795.707,430View SEC Filing Icon  
8/16/2023Anita M. SandsDirectorSell6,500$111.00$721,500.0068,705View SEC Filing Icon  
8/14/2023Gina MastantuonoCFOSell2,660$110.51$293,945.9642,505View SEC Filing Icon  
8/14/2023Paul John SmithInsiderSell5,890$112.31$661,505.9013,320View SEC Filing Icon  
8/14/2023Russell S. ElmerGeneral CounselSell3,185$110.51$351,961.6120,680View SEC Filing Icon  
8/11/2023Paul John SmithInsiderSell3,155$110.15$347,535.878,670View SEC Filing Icon  
8/9/2023Paul Edward ChamberlainDirectorSell450$110.30$49,636.8054,395View SEC Filing Icon  
8/8/2023Gina MastantuonoCFOSell4,830$109.70$529,841.3439,855View SEC Filing Icon  
8/8/2023Paul John SmithInsiderSell2,595$109.39$283,877.4311,825View SEC Filing Icon  
8/8/2023Russell S. ElmerGeneral CounselSell6,115$109.40$668,968.7720,680View SEC Filing Icon  
8/4/2023Paul John SmithInsiderSell2,900$112.88$327,352.009,885View SEC Filing Icon  
8/3/2023Lawrence JacksonDirectorSell3,300$111.74$368,742.002,990View SEC Filing Icon  
7/10/2023Gina MastantuonoCFOSell1,930$110.60$213,458.0034,855View SEC Filing Icon  
7/7/2023Gina MastantuonoCFOSell3,795$110.60$419,711.8236,785View SEC Filing Icon  
7/3/2023Christopher BediInsiderSell5,000$112.17$560,850.0070,605View SEC Filing Icon  
6/2/2023Frederic B LuddyDirectorSell3,300$109.20$360,360.002,990View SEC Filing Icon  
6/1/2023Christopher BediInsiderSell5,000$106.96$534,800.0070,605View SEC Filing Icon  
5/30/2023Gina MastantuonoCFOSell10,735$110.00$1,180,850.0032,935View SEC Filing Icon  
5/25/2023Chirantan Jitendra DesaiCOOSell65,000$107.63$6,995,950.00202,790View SEC Filing Icon  
5/25/2023Jacqueline P. CanneyInsiderSell1,875$106.43$199,563.755,800View SEC Filing Icon  
5/22/2023Lara CaimiInsiderSell1,335$102.75$137,176.59490View SEC Filing Icon  
5/15/2023Christopher BediInsiderSell5,615$90.66$509,055.9079,165View SEC Filing Icon  
5/15/2023Russell S. ElmerGeneral CounselSell345$90.66$31,277.7020,235View SEC Filing Icon  
5/10/2023Paul Edward ChamberlainDirectorSell450$89.84$40,426.2051,855View SEC Filing Icon  
5/8/2023Paul John SmithInsiderSell190$86.47$16,430.0612,155View SEC Filing Icon  
5/8/2023Russell S. ElmerGeneral CounselSell275$87.38$24,029.5020,235View SEC Filing Icon  
5/4/2023Nicholas TzitzonInsiderSell5,675$87.53$496,744.106,540View SEC Filing Icon  
5/1/2023Jacqueline P. CanneyInsiderSell4,430$90.19$399,550.566,840View SEC Filing Icon  
5/1/2023Russell S. ElmerGeneral CounselSell38,980$91.26$3,557,392.7620,235View SEC Filing Icon  
4/28/2023Anita M. SandsDirectorSell6,575$91.95$604,571.2572,215View SEC Filing Icon  
3/22/2023Christopher BediInsiderSell13,065$89.44$1,168,481.3478,760View SEC Filing Icon  
See Full Table

SEC Filings (Institutional Ownership Changes) for ServiceNow (NYSE:NOW)

87.18% of ServiceNow stock is owned by institutions. Institutional ownership can be a sign of analyst confidence in the fundamentals of the stock.

Institutional Buying and Selling by Quarter

This chart shows the instiutional buying and selling at NOW by year and by quarter.

Skip Institutional Buying and Selling Chart and Table DataRead Chart Data in Institutional Trading History Table

ServiceNow Institutional Trading History

Reporting DateHedge FundShares HeldMarket Value% of PortfolioQuarterly Change in SharesOwnership in CompanyDetails
3/17/2026Stance Capital LLC8,050$1.23M0.5%+456.7%0.001%Search for SEC Filing on Google Icon
3/17/2026Rockefeller Capital Management L.P.515,470$78.97M0.1%+649.2%0.049%Search for SEC Filing on Google Icon
3/16/2026Bank of New Hampshire9,275$1.42M0.3%+401.9%0.001%Search for SEC Filing on Google Icon
3/13/2026Fund Advisors of America Inc FL3,310$0.51M0.5%N/A0.000%Search for SEC Filing on Google Icon
3/13/2026World Investment Advisors47,955$7.35M0.1%+411.7%0.005%Search for SEC Filing on Google Icon
3/12/2026Eos Management L.P.3,200$0.49M0.2%+400.0%0.000%Search for SEC Filing on Google Icon
3/11/2026Meadowbrook Advisors Group LLC6,445$0.99M0.6%N/A0.001%Search for SEC Filing on Google Icon
3/11/2026Larry Mathis Financial Planning LLC2,834$0.43M0.4%N/A0.000%Search for SEC Filing on Google Icon
3/11/2026Green Ridge Wealth Planning LLC1,475$0.23M0.1%N/A0.000%Search for SEC Filing on Google Icon
3/10/2026PeakShares LLC6,120$0.94M0.9%N/A0.001%Search for SEC Filing on Google Icon
3/9/2026Corient Private Wealth LLC1,537,081$235.80M0.3%+407.9%0.147%Search for SEC Filing on Google Icon
3/9/2026EMC Capital Management1,750$0.25M0.1%+600.0%0.000%Search for SEC Filing on Google Icon
3/6/2026Union Savings Bank1,160$0.18M0.1%N/A0.000%Search for SEC Filing on Google Icon
3/6/2026Hsbc Holdings PLC3,497,373$535.90M0.3%+442.0%0.334%Search for SEC Filing on Google Icon
3/5/2026Sentinel Dome Partners LLC14,250$2.18M1.5%N/A0.001%Search for SEC Filing on Google Icon
3/4/2026Pure Financial Advisors LLC5,961$0.91M0.0%+399.2%0.001%Search for SEC Filing on Google Icon
3/4/2026Rehmann Capital Advisory Group4,793$0.74M0.0%+362.6%0.000%Search for SEC Filing on Google Icon
3/4/2026SHP Wealth Management980$0.15M0.0%N/A0.000%Search for SEC Filing on Google Icon
3/4/2026Stenger Family Office LLC8,121$1.24M0.3%+173.4%0.001%Search for SEC Filing on Google Icon
3/3/2026Employees Provident Fund Board2,426,170$371.67M2.7%N/A0.232%Search for SEC Filing on Google Icon
3/3/2026S Harris Financial Group LLC5,607$0.86M0.8%N/A0.001%Search for SEC Filing on Google Icon
3/3/2026EJMK Ventures LLC2,028$0.31M0.2%N/A0.000%Search for SEC Filing on Google Icon
3/3/2026Caitong International Asset Management Co. Ltd298$46K0.0%+4,157.1%0.000%Search for SEC Filing on Google Icon
3/2/2026Reflection Asset Management8,424$1.28M0.9%N/A0.001%Search for SEC Filing on Google Icon
3/2/2026Sankala Group LLC500$77K0.1%N/A0.000%Search for SEC Filing on Google Icon
3/2/2026Wick Capital Partners LLC2,410$0.37M0.1%N/A0.000%Search for SEC Filing on Google Icon
2/27/2026Cross Staff Investments Inc3,750$0.57M0.3%+400.0%0.000%Search for SEC Filing on Google Icon
2/27/2026Groupama Asset Managment62,250$9.54M0.1%+362.2%0.006%Search for SEC Filing on Google Icon
2/26/2026Oak Grove Capital LLC11,780$1.81M0.2%+412.0%0.001%Search for SEC Filing on Google Icon
2/26/2026Alpine Global Management LLC1,462$0.22M0.0%N/A0.000%Search for SEC Filing on Google Icon
2/26/2026Anchor Investment Management LLC7,355$1.13M0.1%+453.4%0.001%Search for SEC Filing on Google Icon
2/26/2026TD Capital Management LLC785$0.12M0.0%+449.0%0.000%Search for SEC Filing on Google Icon
2/26/2026Banque Transatlantique SA28,735$4.40M0.1%+64.0%0.003%Search for SEC Filing on Google Icon
2/25/2026Sit Investment Associates Inc.73,837$11.31M0.2%+384.2%0.007%Search for SEC Filing on Google Icon
2/25/2026Thryve Wealth Management LLC1,655$0.25M0.1%N/A0.000%Search for SEC Filing on Google Icon
2/25/2026Westshore Wealth LLC16,105$2.47M0.8%+301.2%0.002%Search for SEC Filing on Google Icon
2/25/2026MidFirst Bank2,845$0.44M0.0%N/A0.000%Search for SEC Filing on Google Icon
2/24/2026Ketron Financial1,645$0.25M0.1%N/A0.000%Search for SEC Filing on Google Icon
2/24/2026SG Trading Solutions LLC4,850$0.74M0.2%N/A0.000%Search for SEC Filing on Google Icon
2/24/2026Pacer Advisors Inc.156,407$23.96M0.0%+357.1%0.015%Search for SEC Filing on Google Icon
2/24/2026Investment Insight Wealth Management LLC14,085$2.16M2.1%N/A0.001%Search for SEC Filing on Google Icon
2/23/2026Drake & Associates LLC5,424$0.83M0.2%+424.1%0.001%Search for SEC Filing on Google Icon
2/23/2026Sonoma Allocations LLC3,966$0.61M0.2%+401.4%0.000%Search for SEC Filing on Google Icon
2/23/2026Wealth Preservation Advisors LLC2,200$0.34M0.2%+378.3%0.000%Search for SEC Filing on Google Icon
2/23/2026Kera Capital Partners Inc.3,872$0.59M0.1%+296.3%0.000%Search for SEC Filing on Google Icon
2/23/2026Walser Wealth Management Company A Ltd Liability Co1,865$0.29M0.2%N/A0.000%Search for SEC Filing on Google Icon
2/23/2026Virtu Financial LLC79,996$12.26M0.5%+6,892.7%0.008%Search for SEC Filing on Google Icon
2/23/2026MV Capital Management Inc.1,420$0.22M0.0%N/A0.000%Search for SEC Filing on Google Icon
2/20/2026Sunbelt Securities Inc.6,266$0.96M0.1%+137.1%0.001%Search for SEC Filing on Google Icon
2/20/2026Cambient Family Office LLC1,879$0.29M0.0%N/A0.000%Search for SEC Filing on Google Icon
2/20/2026Kovitz Investment Group Partners LLC43,164$6.61M0.1%+145.5%0.004%Search for SEC Filing on Google Icon
2/20/2026McLaughlin Asset Management Inc.3,845$0.59M0.5%N/A0.000%Search for SEC Filing on Google Icon
2/20/2026Wick Capital Partners LLC4,690$0.72M0.1%N/A0.000%Search for SEC Filing on Google Icon
2/19/2026Vancity Investment Management Ltd184,687$28.29M3.8%+378.8%0.018%Search for SEC Filing on Google Icon
2/19/2026Compound Planning Inc.14,450$2.21M0.1%+415.3%0.001%Search for SEC Filing on Google Icon
2/19/2026Invesco Ltd.5,588,524$856.11M0.1%+326.5%0.534%Search for SEC Filing on Google Icon
2/19/2026Evansbrook LLC1,695$0.26M0.2%N/A0.000%Search for SEC Filing on Google Icon
2/19/2026Rare Wolf Capital LLC8,840$1.35M0.8%N/A0.001%Search for SEC Filing on Google Icon
2/19/2026First Growth Capital LLC3,618$0.55M0.5%N/A0.000%Search for SEC Filing on Google Icon
2/19/2026Axxcess Wealth Management LLC3,368$0.52M0.0%+95.1%0.000%Search for SEC Filing on Google Icon
2/19/2026Corient Private Wealth LLC1,569,639$234.63M0.1%+418.6%0.150%Search for SEC Filing on Google Icon
2/19/2026Alberta Investment Management Corp173,502$26.58M0.1%N/A0.017%Search for SEC Filing on Google Icon
2/18/2026Mercer Global Advisors Inc. ADV133,172$20.59M0.0%+580.8%0.013%Search for SEC Filing on Google Icon
2/18/2026Summit Global Investments6,785$1.04M0.1%+777.7%0.001%Search for SEC Filing on Google Icon
2/18/2026Raymond James Financial Inc.1,935,884$296.56M0.1%+372.8%0.185%Search for SEC Filing on Google Icon
2/18/2026Virtue Capital Management LLC6,148$0.91M0.0%-92.2%0.001%Search for SEC Filing on Google Icon
2/18/2026Achmea Investment Management B.V.76,730$11.75M0.3%+373.5%0.007%Search for SEC Filing on Google Icon
2/18/2026Papamarkou Wellner Asset Management inc.3,610$0.55M0.3%+163.1%0.000%Search for SEC Filing on Google Icon
2/18/2026Onyx Bridge Wealth Group LLC2,435$0.37M0.0%+359.4%0.000%Search for SEC Filing on Google Icon
2/18/2026Vident Advisory LLC249,614$38.24M0.3%+409.8%0.024%Search for SEC Filing on Google Icon
2/18/2026Beacon Pointe Advisors LLC25,543$3.91M0.0%+403.5%0.002%Search for SEC Filing on Google Icon
2/18/2026First Citizens Bank & Trust Co.2,205$0.34M0.0%+499.2%0.000%Search for SEC Filing on Google Icon
2/18/2026Wahed Invest LLC27,216$4.17M0.5%+387.5%0.003%Search for SEC Filing on Google Icon
2/18/2026State of Tennessee Department of Treasury383,296$58.72M0.2%+434.5%0.037%Search for SEC Filing on Google Icon
2/18/2026EP Wealth Advisors LLC25,797$3.95M0.0%N/A0.002%Search for SEC Filing on Google Icon
2/18/2026Mackenzie Financial Corp859,039$132.23M0.2%+348.2%0.082%Search for SEC Filing on Google Icon
2/18/2026NewEdge Advisors LLC161,896$24.80M0.1%+503.4%0.015%Search for SEC Filing on Google Icon
2/18/2026Strong Retirement Solutions LLC15,766$2.42M1.6%N/A0.002%Search for SEC Filing on Google Icon
2/18/2026Sunstone Asset Management L.P.7,300$1.12M1.1%N/A0.001%Search for SEC Filing on Google Icon
2/18/2026Empowered Funds LLC88,692$13.59M0.1%+781.2%0.008%Search for SEC Filing on Google Icon
2/18/2026XTX Topco Ltd43,705$6.70M0.2%+12,387.1%0.004%Search for SEC Filing on Google Icon
2/18/2026Zacks Investment Management4,751$0.73M0.0%+346.1%0.000%Search for SEC Filing on Google Icon
2/18/2026one8zero8 LLC1,725$0.26M0.1%+400.0%0.000%Search for SEC Filing on Google Icon
2/18/2026Sierra Capital LLC6,315$0.97M0.1%+401.6%0.001%Search for SEC Filing on Google Icon
2/18/2026Guardian Capital LP16,783$2.57M0.1%+449.9%0.002%Search for SEC Filing on Google Icon
2/18/2026Cahill Financial Advisors Inc.1,380$0.21M0.0%+387.6%0.000%Search for SEC Filing on Google Icon
2/18/2026Utah Retirement Systems173,504$26.58M0.3%+408.0%0.017%Search for SEC Filing on Google Icon
2/18/2026Valiant Capital Management L.P.90,666$13.89M0.8%+355.1%0.009%Search for SEC Filing on Google Icon
2/18/2026VestGen Advisors LLC37,878$5.80M0.2%+521.7%0.004%Search for SEC Filing on Google Icon
2/18/2026Virtus Investment Advisers LLC10,169$1.56M0.4%+446.7%0.001%Search for SEC Filing on Google Icon
2/18/2026Sphera Management Technology Funds Ltd9,200$1.41M0.5%N/A0.001%Search for SEC Filing on Google Icon
2/18/2026Standard Investments LLC660,000$101.11M5.0%N/A0.063%Search for SEC Filing on Google Icon
2/18/2026Stockbridge Partners LLC1,897,705$290.71M6.4%+352.1%0.181%Search for SEC Filing on Google Icon
2/18/2026Stony Point Capital LLC80,235$12.29M0.9%+413.2%0.008%Search for SEC Filing on Google Icon
2/18/2026Strategic Investment Advisors MI3,869$0.59M0.1%+527.1%0.000%Search for SEC Filing on Google Icon
2/18/2026Wellington Management Group LLP8,229,232$1.26B0.5%+259.8%0.787%Search for SEC Filing on Google Icon
2/18/2026Toronto Dominion Bank391,057$59.91M0.1%+386.9%0.037%Search for SEC Filing on Google Icon
2/18/2026Twinbeech Capital LP65,835$10.09M0.7%N/A0.006%Search for SEC Filing on Google Icon
2/18/2026Sora Investors LLC105,711$16.19M1.4%N/A0.010%Search for SEC Filing on Google Icon
2/18/2026Suvretta Capital Management LLC389,445$59.66M1.2%+1,670.2%0.037%Search for SEC Filing on Google Icon
Data available starting January 2016

See Full Table
ServiceNow logo
ServiceNow, Inc. provides end to-end intelligent workflow automation platform solutions for digital businesses in the North America, Europe, the Middle East and Africa, Asia Pacific, and internationally. The company operates the Now platform for end-to-end digital transformation, artificial intelligence, machine learning, robotic process automation, process mining, performance analytics, and collaboration and development tools. It also provides asset management, cloud observability, integrated risk management; information technology (IT) service management applications; IT service management product suite for enterprise's employees, customers, and partners; strategic portfolio management product suite; IT operations management product that connects a customer's physical and cloud-based IT infrastructure; IT asset management; and security operations that connects with internal and third party. In addition, the company offers integrated risk management product to manage risk and resilience; environmental, social and governance management product; human resources, legal, and workplace service delivery products; customer service management product; and field service management applications. Further, the company provides app engine product; automation engine; platform privacy and security product; and source-to-pay operations. It serves to government, financial services, healthcare, telecommunications, manufacturing, IT services, technology, oil and gas, education, and consumer products through service providers and resale partners. The company was formerly known as Service-now.com and changed its name to ServiceNow, Inc. in May 2012. ServiceNow, Inc. was founded in 2004 and is headquartered in Santa Clara, California.
Read More on ServiceNow

Today's Range

Now: $110.39
Low: $109.12
High: $112.15

50 Day Range

MA: $115.92
Low: $100.70
High: $142.61

52 Week Range

Now: $110.39
Low: $98.00
High: $211.48

Volume

18,836,858 shs

Average Volume

17,948,728 shs

Market Capitalization

$115.46 billion

P/E Ratio

66.18

Dividend Yield

N/A

Beta

0.99

Who are the company insiders with the largest holdings of ServiceNow?

ServiceNow's top insider shareholders include:
  1. Jeffrey A Miller (Director)
  2. Christopher Bedi (Insider)
  3. Gina Mastantuono (CFO)
  4. William R Mcdermott (CEO)
  5. Anita M Sands (Director)
  6. Paul Edward Chamberlain (Director)
  7. Russell S Elmer (General Counsel)
  8. Paul John Smith (Insider)
  9. Kevin Thomas Mcbride (Insider)
  10. Jacqueline P Canney (Insider)
  11. Nicholas Tzitzon (Insider)
  12. Nicholas Tzitzon (Vice Chairman)
  13. Jonathan Chadwick (Director)
  14. Paul Fipps (Insider)
  15. Larry Quinlan (Director)
  16. Lawrence Jackson (Director)
  17. Deborah Black (Director)
  18. Frederic B Luddy (Director)
Learn More about top insider investors at ServiceNow.

Who are the major institutional investors of ServiceNow?

ServiceNow's top institutional investors include:
  1. Vanguard Group Inc. — 9.82%
  2. State Street Corp — 4.58%
  3. Price T Rowe Associates Inc. MD — 3.10%
  4. Geode Capital Management LLC — 2.25%
  5. Morgan Stanley — 2.17%
  6. UBS AM a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC — 1.34%
Learn More about top institutional investors of ServiceNow stock.

Which major investors are selling ServiceNow stock?

During the last quarter, NOW stock was sold by these institutional investors:
  1. Lombard Odier Asset Management Europe Ltd
  2. Daiwa Securities Group Inc.
  3. Assenagon Asset Management S.A.
  4. Virtue Capital Management LLC
  5. Resources Management Corp CT ADV
  6. Bowie Capital Management LLC
  7. Harel Insurance Investments & Financial Services Ltd.
  8. Atalanta Sosnoff Capital LLC
In the previous year, company insiders that have sold ServiceNow company stock include:
  1. Jeffrey A Miller (Director)
  2. Christopher Bedi (Insider)
  3. Gina Mastantuono (CFO)
  4. William R Mcdermott (CEO)
  5. Anita M Sands (Director)
  6. Paul Edward Chamberlain (Director)
  7. Russell S Elmer (General Counsel)
  8. Paul John Smith (Insider)
  9. Kevin Thomas Mcbride (Insider)
  10. Jacqueline P Canney (Insider)
  11. Nicholas Tzitzon (Insider)
  12. Nicholas Tzitzon (Vice Chairman)
Learn More investors selling ServiceNow stock.

Which major investors are buying ServiceNow stock?

In the last quarter, NOW stock was purchased by institutional investors including:
  1. Vanguard Group Inc.
  2. State Street Corp
  3. Price T Rowe Associates Inc. MD
  4. Geode Capital Management LLC
  5. Morgan Stanley
  6. Norges Bank
  7. UBS AM a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC
  8. Northern Trust Corp